Anthony Sunder Raj
Verified Expert in Design
Designer
Anthony is a seasoned designer specializing in design systems and interaction and visual designs. He has co-facilitated design thinking sessions with stakeholders and users to define problem statements and customer experience maps. He is keen on making bold decisions that accommodate others' feedback, constantly striving to dig deeper into user research and usability testing. Anthony enjoys cross-functional collaboration and believes bringing out optimal creative outcomes is crucial.
Portfolio
Work Experience
Senior UX Designer
Uptycs
- Led the Sec/DevOps experience journey (Cloud Threat Hunting) with one of the Uptycs' clients for a five-month hybrid environment.
- Worked with stakeholders to assess needs, user tasks, and design solutions for capabilities including cloud threat hunting, compliance, remediation, and threat management.
- Reviewed and tested new and revised UI screens with the product team, provided feedback and suggestions for improvement, and contributed to new enhancements or product ideas.
Senior User Experience Designer
Kyndryl
- Contributed to and mentored other colleagues on several key projects designing frictionless user experiences. Received an award for going the extra mile and creating a conversational design aligned with the latest technology.
- Collaborated with the product team to achieve an expected outcome, focusing on business and user needs. Managed the UX and UI design tasks for the financial module of the application.
- Coordinated with both project managers and developers to ensure high-quality standards.
Senior User Experience Designer
IBM
- Cofacilitated enterprise design thinking (EDT) sessions with user groups and stakeholders.
- Defined the problem statement and created storyboards, wireframes, high-fidelity mockups, and functional prototypes for the IBM technical solution team, IBM's new enterprise-level cognitive solution advisor.
- Collaborated with technical solution providers, developers, product managers, and other designers to create optimal user experiences for multiple platforms.
User Experience Designer
Bizom
- Acted as a design advocate to produce effective solutions as part of Bizom platform.
- Designed and launched a mobile app for retailers in Tier 1 and 2 cities with more than 1,000 users onboarded in less than six months after launch. It led the company to get Series B funding.
- Helped build a strong team of junior designers and interns capable of handling experience design for consumer and enterprise products.
- Collaborated with client focal points and cross-product stakeholders to release Bizom's beta mobile application.
UI and Visual Designer
Tesco
- Redesigned the existing native mobile application producing logo concepts, information graphics, wireframes, and graphical mockups.
- Developed the information architect, low and high-fidelity prototypes, and detailed design specifications.
- Designed screenshots and prototypes using Axure, Illustrator, Photoshop, and UXPin. Integrated usability enhancements discovered through research, heuristic evaluations, and formal lab-based usability testing.
Senior Retail Designer
Tesco
- Designed and maintained the Tesco Store Design manual for the UK, Central Europe, and Asia.
- Handled Tesco stores' branding for the UK, CEE, and Asia, standardizing them globally. It included creating huge signs, store elevations, and store layouts for a better customer experience and documents with design solutions for the development team.
- Managed a team of ten designers and delivered projects efficiently, constantly interacting with country stakeholders on current and upcoming projects.
Graphic Designer
Lens Interactive
- Worked as an intern, getting valuable on-job training, direct access to clients, customers, and problems, and learning from one of the best in the business.
- Created web interfaces, mobile and responsive websites, and user experiences for hospitality and tourism-related companies.
- Designed solutions for several clients, including Karnataka Tourism, Tata Elxsi, Bharati Axa, Flipkart, and Tyrone.
Education
Postgraduated Studies in Animation
ANTS Animation Training Institution - Bangalore, India
Bachelor's Degree in Business Administration
St. Joseph's University - Bangalore, India
Certifications
Accessibility Advocate
IBM
Enterprise Design Thinking Co-creator
IBM
User Experience: Research and Prototyping
Coursera
UX Design Certificate
MobiGnosis Academy
Skills
Tools
Figma, Autodesk Maya, Toon Boom, Adobe Creative Suite, MURAL, Miro, Adobe CC, Photoshop CC, Illustrator CC, Sketch, GitHub, Axure RP Pro, InVision, Asana, Jira, Adobe Experience Design (XD), SketchUp
Languages
HTML, CSS
Platforms
Salesforce, iOS, Android
Other
Communication Design, Graphic Design, UX Design, UI Design, Interaction Design (IxD), Information Architecture (IA), Web & Mobile Applications, Product Design, UX Research, User Testing, Software as a Service (SaaS), Complex Application User Interfaces (UI), Journey Mapping, Fintech, Responsive Web Design (RWD), Web Design, SaaS Design, Usability Testing, Research Synthesis, Workshop Facilitation, Complex Problem Solving, Presentations, Financial Accounting, Digital Art, 2D to 3D, Character Animation, User Interface (UI), User Research, Mobile UI, UX Wireframes, UX Workshops, WCAG 2, Digital Product Design, Qualitative Research, User Surveys, Design Thinking, Visual Design, Natural Language Processing (NLP), Card Sorting, Brainstorming, Concept Maps, Experience Maps, User Journeys, Focus Groups, Quantitative Research, Primary Research, User Personas, Operations Management, Grocery Delivery, User Flows, Illustration, Mobile UX, Sketching, Visual Concepts, Specs, Keynote Templates, Touch Interactions, Design Systems, Retail Design, Concept Art, Vector Illustration, Store Design, Wayfinding, Signage Design, Printing, Proofreading, Branding, Retail Planning, UI Design Standards & Best Practices, Industrial Design, Public Safety, Business Continuity & Disaster Recovery (BCDR), Disaster Recovery Plans (DRP), Forecasting, Accounting, Revenue Management, Cost Analysis, Request for Proposal (RFP), Solution Design, Contract Management, Digital Illustration, Coupons, Startups, Agile, UI Development, Teamwork, Product Launch, Online Payments, Spatial Design, Digital Elevation Models, UX Architecture, FMCG, Customer Experience, Ideation, GPT, Generative Pre-trained Transformers (GPT), Cloud, IT Security, Sass, Artificial Intelligence (AI), Discovery Workshops
Experience
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