Colin Simpson, Designer in San Diego, CA, United States
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Colin Simpson

Verified Expert  in Design

Designer

Location
San Diego, CA, United States
Toptal Member Since
September 19, 2016

Colin is an award-winning design director with over eleven years of experience. From some of the biggest brands in the world to scrappy startups, he's shown results. If you're looking for effective creative, and scalable solutions, you've come to the right place. Colin loves working with passionate and talented folks who want to get the job done right the first time.

User Experience (UX)User Interface (UI)Visual DesignWeb DesignMobile App DesignUI DesignUX DesignProduct DesignDesign SystemsUX ResearchFigmaPowerPoint DesignResearchStrategyUX Audits

Portfolio

Work Experience

Owner | Design Director

2010 - PRESENT
Colin Simpson Design
  • Successfully designed the newest version of the ecoATM mobile app through a UX audit, user feedback, and a visual refresh.
  • Concepted and created a new mobile app experience for Resmed.
  • Created the design direction for Intuit's scheduling tool.
Technologies: Figma, Adobe Creative Suite, Sketch, InVision, HTML, CSS

Chief Experience Officer

2018 - 2021
Rubbl
  • Created the brand and UX strategy and execution for the entire company.
  • Recruited and led a team of designers and researchers.
  • Designed and validated the entire Rubbl marketplace.
  • Started the user experience, customer experience, and employee experience programs at Rubbl, including product design and experience (UX), service and support (CX), and team satisfaction and culture strategy (EX).
Technologies: Figma, Sketch, Adobe Creative Suite, HTML, CSS

Design Director

2017 - 2018
Bizness Apps
  • Led a small team of designers and continue to establish the company's product and brand direction.
  • Led the vision and execution of the entire BiznessApps product suite.
  • Aimed to continually show the ROI of good design through effective collaboration, resulting in great user experiences.
Technologies: JavaScript, CSS, HTML, Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Principle, InVision, Sketch

UX/UI Designer

2016 - 2017
Bizness Apps
  • Conceptualized, executed, and delivered creative works across the company.
  • Designed the app builder CMS and mobile experience.
  • Defined much of the brand direction for the marketing website and collateral design.
  • Contributed to the design language at Bizness Apps.
Technologies: JavaScript, CSS, HTML, Adobe InDesign, Adobe Illustrator, Adobe Photoshop, Principle, InVision, Sketch

Senior Designer

2015 - 2016
Entangled Media
  • Contributed to the design direction of the company.
  • Collaborated with the marketing team on projects that involved graphic design, web design, web development, and branding.
  • Mentored and managed junior and mid-level designers within the company.
Technologies: JavaScript, CSS, HTML, InVision, Sketch, Adobe InDesign, Adobe Illustrator, Adobe Photoshop

Interactive Designer

2013 - 2015
Callaway Golf
  • Served as the key contributor to the redesign of callawaygolf.com and odysseygolf.com.
  • Spearheaded the information architecture, user experience, and visual design of the brand's web properties.
  • Contributed to a few development projects with HTML, CSS, and JavaScript.
Technologies: JavaScript, CSS, HTML, InVision, Adobe Illustrator, Adobe Photoshop

UX/UI Designer

2012 - 2013
FreshForm Interactive
  • Contributed to user experience, interaction design, and brand strategy for a variety of clients, including Honda, Eagle Creek, and Life Technologies.
  • Successfully achieved stakeholder alignment on the design direction the first time for multiple projects.
  • Contributed to the FreshForm brand direction and experience.
Technologies: Adobe InDesign, Adobe Illustrator, Adobe Photoshop

Visual Designer

2010 - 2011
Nine Multimedia Inc
  • Served as the lead visual designer for internal and client-facing projects.
  • Developed and refined user experience designs for web, mobile, and tablet projects for Fortune 500 companies including Qualcomm and Thomson Reuters.
  • Designed the first tablet apps for Thompson Reuters and Qualcomm.
Technologies: WordPress, Adobe InDesign, Adobe Illustrator, Adobe Photoshop
2006 - 2010

Bachelor's Degree in Graphic Design

San Diego State University - San Diego, CA

Collaboration That Works

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