Edgar Uribe, Designer in Guadalajara, Mexico
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Edgar Uribe

Verified Expert  in Design

Designer

Location
Guadalajara, Mexico
Toptal Member Since
May 4, 2021

Edgar is a UX/UI designer whose work has reached hundreds of thousands of people over the last 10 years. He has extensive experience working on product and marketing teams, with a particular focus on business and product thinking, design systems, visual design, and user experience. As a systematic thinker, Edgar makes rational decisions while creating and evolving effective design languages for products.

Portfolio

Work Experience

Design Project Manager

2019 - PRESENT
1 Simple Idea
  • Coordinated all phases of project lifecycles, from project definition and requirements development to launch and production, facilitating effective collaboration among clients and project teams.
  • Drove the Agile development process in a team that defines the experience of different video games and user interactions by working on user flows, microinteractions, and work processes.
  • Achieved great final results by using different UX techniques, including research, benchmarks, prototypes, testing, and data analysis, to constantly learn and iterate better design solutions.
  • Worked with top companies, including Continental, Apple Arcade, and eRepublik Labs.
Technologies: Teamwork, Adobe Experience Design (XD), Adobe Photoshop, Slack, Design Systems, Agile, User Flows, Microinteractions, Work Process Design, UX Research, User Testing, Gestalt Laws, Behavioral Design, User Psychology, Google AdWords, Rebranding, Research Methods, Digital Product Design, A/B Testing, Heuristic Analysis, Web Design, Gaming, Creative Direction, Casual Games, High-fidelity Prototypes, Market Research & Analysis, Customer Interviews, Information Architecture (IA), Customer Segmentation, Mobile-first Design, Product Management, User Interface (UI), User Experience (UX), Android UI Design, Android Design Guidelines, UI Design, iOS App Design

Visual Designer

2018 - 2019
Kong
  • Provided design support for marketing, including user interactions, user interfaces, and documentation.
  • Collaborated with Kong's CMO, marketers, and designers to incorporate the company's visual identity into product features.
  • Built brand awareness and ensured that all communications aligned with the brand.
Technologies: Sketch, Adobe Photoshop, Adobe Illustrator, Gestalt Laws, Behavioral Design, User Psychology, Rebranding, Agile, Digital Product Design, Teamwork, Trello, Web Design, Editorial Design, Work Process Design, User Interface (UI), User Experience (UX)

Design Manager and Partner

2017 - 2018
Yepah
  • Led a team of high-performing designers and marketers to craft strategy and deliver execution to drive a long-term, sustainable, and results-oriented growth plan for the userbase.
  • Defined interaction models, user task flows, and UI specifications. Developed and maintained design wireframes, user research reports, high-fidelity prototypes, user testing sessions, and specifications.
  • Collaborated with Yepah's CEO, marketers, and designers to incorporate the visual identity of Yepah into product features. Researched the experience of the customer in interacting with the organization and drove improvements.
  • Built brand awareness, owned the look and content of the website and social media outlets, and ensured that all communications aligned with the brand.
  • Served as a board member and participated actively in discussions.
  • Worked with expert product designers and UX experts from Google and Facebook to solve design problems for user personas during an acceleration program in Silicon Valley.
Technologies: Adobe Experience Design (XD), Slack, Adobe Photoshop, Sketch, Wireframing, User Research, High-fidelity Prototypes, Prototyping, Gestalt Laws, Behavioral Design, User Psychology, Agile, Research Methods, Digital Product Design, App Design, Microinteractions, Teamwork, A/B Testing, Design Systems, Web Design, Gaming, Creative Direction, Casual Games, Work Process Design, Market Research & Analysis, Customer Interviews, Information Architecture (IA), Customer Segmentation, Mobile-first Design, Product Management, User Interface (UI), User Experience (UX), Android UI Design, Android Design Guidelines, UI Design, iOS App Design

Design Manager and Co-founder

2011 - 2017
4studio
  • Created brands, products, and experiences that helped clients solve problems and seize opportunities.
  • Developed high-quality business strategies and plans, ensuring their alignment with short-term and long-term objectives.
  • Oversaw all operations and business activities to ensure that they produced the desired results and were consistent with the overall strategy and mission.
  • Led and motivated my staff to advance employee engagement and develop a higher-performing managerial team.
  • Worked with big accounts, such as Nike, Toyota, and Telcel.
Technologies: Adobe Illustrator, Microsoft Office, Adobe Photoshop, Adobe InDesign, Gestalt Laws, Behavioral Design, User Psychology, Google AdWords, Rebranding, Agile, Digital Product Design, App Design, Microinteractions, Teamwork, A/B Testing, Web Design, Creative Direction, Editorial Design, Work Process Design, Market Research & Analysis, Customer Interviews, Information Architecture (IA), Customer Segmentation, Mobile-first Design, User Interface (UI), User Experience (UX), UI Design, Android Design Guidelines, Android UI Design
2021 - 2021

Master's Degree in Progress in Product Management and Digital Product Design

Innovation & Entrepreneurship Business School (IEBS) - Barcelona, Spain

2003 - 2007

Bachelor's Degree in Design for Graphic Communication

Guadalajara University - Guadalajara, Mexico

FEBRUARY 2021 - PRESENT

UX & IxD Fundamentals

Sperientia

JUNE 2018 - PRESENT

Interface and UX Design

Platzi

APRIL 2017 - PRESENT

Google AdWords Certification

Google

Tools

Adobe Photoshop, Slack, Adobe Illustrator, Adobe Experience Design (XD), Sketch, Adobe InDesign, Figma, Trello, Microsoft Office

Other

UI Design, User Testing, A/B Testing, Visual Design, Product Design, Heuristic Analysis, Teamwork, Branding, Digital Product Design, Web Design, Rebranding, Wireframing, Creative Direction, Casual Games, Editorial Design, Work Process Design, Customer Interviews, User Interviews, Mobile-first Design, User Interface (UI), App Design, Gaming, Design Systems, Gestalt Laws, Behavioral Design, User Psychology, Agile, Research Methods, Google AdWords, Interaction Design (IxD), UX Design, User Flows, Prototyping, User Research, UX Research, High-fidelity Prototypes, Market Research & Analysis, Information Architecture (IA), Customer Segmentation, Product Management, Android UI Design, iOS App Design, Android Design Guidelines, Microinteractions, User Experience (UX)

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