Esperanza Garcia
Verified Expert in Design
Designer
Christchurch, New Zealand
Toptal member since June 28, 2018
Esperanza is an experienced UX/UI designer who has worked on a variety of projects spanning web and mobile applications for different clients and industries, including real estate and health care. She enjoys working with organizations of all sizes, from startups to enterprises and everything in between.
Portfolio
Work Experience
UX Designer
Skilitics
- Contributed to the design of a platform for building and distributing next-generation training content.
- Identified business goals, requirements, user research and the translation of this input by using user flows, wireframes and high fidelity designs that will be implemented by our development team.
UX/UI Designer
Freelance
- Contributed to various UX/UI projects as a freelancer.
- Built an analytics platform for the cosmetics Industry.
UX Designer
UruIT
- Contributed to various projects both web and mobile applications for clients in industries ranging from real estate to health care, and sizes from startups to enterprises including a major US Coach business.
- Assisted the marketing team with creating and updating the website and communication including content generation and more.
- Involved in the estimation, sales, discovery phases, and project execution with a focus on user-centered design and agile practices.
- Contributed to the Sprint 0 and the execution of the project for a redesign of a responsive web application for a US financial seminar which consisted of previous information participants needed to provide in order to attend the event. The challenge was that about 70% did not complete the information required and had to do it on-site one by one which was really time-consuming and changed the experience of the whole event. Sprint 0 was UX focused; we performed demographic surveys, interviews, personas, and user journeys to understand who users were and what they were facing. We also used a heuristic evaluation to understand the pros and cons of the current tool. After that, we defined the new information architecture with flows, sitemaps, and wireframes to validate which we later took to visual designs.
Certifications
Certified Product Owner
Scrum Alliance
Skills
Tools
Sketch 4, Illustrator CS6, Figma, Principle, Zeplin, InVision, Axure RP Pro, Photoshop 2018, Sketch, Adobe Illustrator, Adobe Photoshop, Trello, Jira, Blender, Confluence, Adobe Creative Suite, ProtoPie, Maze
Platforms
Web, Mobile, Visual Studio Code (VS Code)
Languages
HTML5, CSS, JavaScript, HTML, Python
Industry Expertise
Sports, Health, Telecommunications, Marketing
Other
Information Architecture (IA), Agile UX, Prototyping, Interface Design, User Research, UX Flows, Web UI, Product Vision, Process Definition, Wireframing, Product Research, UX Design, UI Design, Responsive, Ideation, Discovery, UX Research, Product Design, Communication, User Journeys, User Journey Maps, Digital Product Design, Agile, Agile Sprints, User Experience (UX), User Interface (UI), User Interviews, User Surveys, Quantitative Research, Qualitative Research, Web App Design, Web App UX, Web App UI, UX Principles, User-centered Design (UCD), Rapid Prototyping, UX Prototyping, High-fidelity Prototypes, Design Thinking, SaaS Design, Responsive UX Design, Design Systems, Mobile App Design, Data Visualization, Mobile UI, Mobile UI Design, Animated Prototypes, Abstracts, UX Documentation, Sitemaps, User Flows, Automation, Software Design, App UI, Design, Web Design, Web UX, Agency Websites, Branding, Research, Heuristic Evaluation, Interactive Prototypes, High-fidelity Mockups, Financial Data, Financial UX, App UX, Coaching, Personas, Emergency & Urgent Care, Mobile UX, Customer Service, B2B, Instagram API, Digital Campaigns, Ad Campaigns, Style Sheets, React
Experience
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