
Repael is available for hire
Hire RepaelRepael Haim Azoulay
Verified Expert in Design
Designer
Location
Tel Aviv-Yafo, Israel
Toptal Member Since
December 1, 2016
Crafting user experiences, designing, branding digital products, and a little coding work, Repael brings a decade of experience spanning industries such as automotive, gaming, medicine, lifestyle, fintech, management tools, and more. Equally capable of leading teams and delivering directly, Repael is versed in UI/UX for mobile apps, tablets, websites, desktop apps, and embedded systems.
Portfolio
Work Experience
Creative Director
2011 - PRESENT
Rep Creative
- Designed and branded products for startups in various industries such as the gaming industry, connected cars, fashion and lifestyle, on-demand services, and much more.
- Targeted the broader driver ecosystem, as an embedded system designer working with Toyota so that they ultimately shipped our solution across every new Toyota with a screen in Israel, 2017.
- Conducting competitor analyses, user testing interviews, and data analysis to collect data requires the decision-making process.
- Created user stories, personas, user flows, wireframes, excellent UI designs, mockups, and user behavioral analyses.
- Illustrated customized icons for each project—creating art for branded products.
- Created the branding for products and a uniform visual language for products across the user interface and general art.
- Introduced a playful new visual design language—as an auto UI/UX designer for a multinational embedded systems supplier—which ultimately informed the embedded systems design across all new Android-friendly Chevrolet models, 2017.
- Targeted the onboarding and data visualization for an insurance fraud-prevention startup which helped drive traction on new technologies —ultimately capturing over $10 million in awards and investments.
Technologies: Adobe Animate, InVision, Adobe Illustrator, Adobe Photoshop, Sketch, Figma, Agile UX, ClickUp
Senior UI/UX Designer
2006 - 2011
Freelance Work (Several Studios)
- Designed for the social gaming industry.
- Crafted user interfaces for complex web platforms.
- Created illustrations for several projects.
- Implemented mobile adaptation designs for all the games.
- Worked with different teams of designers, developers, researchers, products managers, and QA.
Technologies: Gaming
Education
2010 - 2014
Bachelor of Design in Interaction Design
Shenkar Academy - Tel Aviv, Israel