Sérgio Estrella

Sérgio Estrella

São Paulo - State of São Paulo, Brazil
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Sérgio Estrella

Sérgio Estrella

Designer
São Paulo - State of São Paulo, Brazil
Member since January 26, 2017
With over a decade of experience in UI/UX design, Sérgio has been working with small and large teams in several areas such as education, enterprise, pets, sports, entertainment, automobile industry and more. Design interfaces and shape experiences are what he really likes to do. He's a technology and games enthusiast who's interested in the way people interact with the digital world and how this changes over time.
Sérgio is now available for hire
Portfolio
Employment
  • UX/UI Designer
    BlendMobi
    2017 - PRESENT
    • Researched, prototyped, and designed mobile apps and platforms. I worked with the clients to understand their needs and pains—bringing emphatic solutions.
    • Developed the UX and UI for the new version of an invoice analytics app (the client was a beer company).
    • Designed a new app for enabling food rescue in the city of São Paulo.
    • Created a customizable app for internal approvals. The app is customizable to the branding and color choices of each individual client.
    • Designed an app concept for pet care and management.
    Technologies: Photoshop, Illustrator, JIRA, Slack, Kony
  • UX/UI Designer | Front End Developer
    Iterative
    2015 - 2016
    • Designed, prototyped, and developed web and mobile apps.
    • Created delightful and easy-to-use experiences for the users.
    • Understood user needs and problems.
    • Ensured the access of a wide range of devices with the client-side development.
    • Prototyped, created, and implemented layouts and user flows in the client, partner, operational, mobile and institutional environment for ConectCar; this company uses an Automatic Vehicle Identification (AVI) technology that allows it to be automatically recognized in tolls.
    • Implemented layouts and did bug fixing for an incentive campaign platform for Accentiv' Mimética—an agency that integrates relationship and marketing solutions.
    • Created, implemented the layouts, and turned the static layouts into responsive ones in an institutional environment and B2B for Vivo Zuum—a digital bank account service that's integrated with other services, like the public transportation system.
    Technologies: HTML5, CSS3, JavaScript, Bootstrap, Foundation, jQuery, Node.js, LESS, Visual Studio, TFS, Sublime, Photoshop, Illustrator, Fireworks, Dreamweaver, Axure
Other Experience
  • Adobe XD vs. Sketch - Which UX Tool is Right for You? (Publication)
    After years without a dedicated UX tool and the mass migration to other options like Sketch, InVision, Zeplin, and Figma, Adobe started the development of Adobe XD, its new UX solution. Explore the Adobe alternative, its exclusive features and how it compares with Sketch, the market's main choice.
Education
  • Specialization in Interaction Design
    University of California, San Diego | Coursera - Online
    2017 - 2018
  • Post graduation certificate in Design and Digital Technology for Products and Services
    Fundacao Armando Alvares Penteado | FAAP - São Paulo, Brazil
    2010 - 2012
  • Bachelor's degree in Graphic Design
    Federal University of Paraná | UFPR - Curitiba, Brazil
    2006 - 2010
Experience
  • Adobe Photoshop12 years
  • Adobe Illustrator12 years
  • Interaction Design (IxD)9 years
  • User Experience (UX)9 years
  • User Interface (UI)9 years
  • Sketch1 year
  • Adobe Experience Design (XD)1 year
  • InVision1 year
Tools
  • InVision
  • Adobe Experience Design (XD)
  • Sketch
  • Adobe Illustrator
  • Adobe Photoshop
São Paulo - State of São Paulo, Brazil
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