Tracy Swain
Verified Expert in Project Management
Project Manager
Melbourne, FL, United States
Toptal member since December 18, 2020
Tracy is a dynamic, results-driven scrum master and project management professional with proven success in identifying, prioritizing, monitoring, and leading the successful implementation of strategic initiatives, complex programs, digital and IT projects with budgets up to $12 million. She is a proven leader experienced in managing relationships and delivering thought-provoking, data-driven analyses that solve business challenges and create new business opportunities.
Project Highlights
Expertise
- Agile Project Management
- IT Project Management
- PSM-1
- Process Improvement
- Project Management
- Project Management Professional (PMP)
- Scrum Master
- Strategy
Work Experience
Change Management Manager
Accenture
- Led the organizational change management and training effort for a healthcare system's journey to the cloud.
- Spearheaded stakeholder engagement and all workstream activities for an HR integration initiative for 30,000+ employees focused on knowledge transfer and training for their Capability Center transition.
- Led a team of onshore/offshore change practitioners to develop and execute change strategy and drive end-user adoption of data-driven, AI-led analytical solutions.
Project Manager (via Toptal)
Yara International - DNU - Yara North America
- Drove a strategic planning process for a burgeoning agritech spin-off.
- Defined objectives, key results, and core change activities for a newly formed organization using a design thinking approach.
- Created a product launch plan and coordinated launch activities across core teams to drive new product offerings for the agritech spin-off.
Scrum Master
Exploria Resort
- Facilitated and drove a new scrum team to implement and formalize the Agile framework successfully.
- Instituted sprint ceremonies, organized delivery processes, and increased team velocity by 55%.
- Created and implemented workflow processes and reports in Jira and held workshops with stakeholders to evangelize early adoption across all business and technology teams.
- Collaborated with product owners to manage, groom, and prioritize the product backlog.
- Coached and advised business and technology teams on best practices and process improvements to successfully shift to a functioning agile organization.
- Functioned as a project manager for additional infrastructure and change management projects as needed, including leading PBX and RFID implementations at a remote resort location.
Senior Project Manager and Scrum Master
Wyndham Destinations
- Functioned as scrum master and project manager for three agile pilot projects across business intelligence, digital, and sales and marketing disciplines in an emerging agile environment.
- Executed projects that drove digital transformation and operational effectiveness, including the implementation of a self-service mini-vacation redemption portal and the organization’s inaugural eCommerce product.
- Managed all aspects of projects, including requirements gathering and refinement, development, testing, migration, training, and pilot roll-out.
- Provided dashboards and metrics on velocity and resource capacity.
- Increased team efficiency by more than 50% by implementing process improvements and communications mechanisms.
Senior Project Management Consultant
Momentum Consulting Corporation
- Directed the planning, execution, and rollout of a leading professional employer organization’s (PEO) worksite employee mobile app.
- Generated a 55% increase in mobile app downloads and engagement with new product offerings.
- Led internal and vendor teams to perform technical discovery and contract negotiations for the implementation of a leading PEO organization’s time and labor management system.
Senior Project Manager
Freddie Mac
- Led a matrixed team of business strategists, technologists, and vendors to implement the organization’s governance, risk, and compliance commercial off-the-shelf (COTS) product and supporting processes.
- Facilitated process mapping discussions to document existing processes and identify and implement process improvements.
- Developed the strategy and approach to creating the organization’s Risk Appetite Framework.
- Presented the project and framework to senior management and championed the framework throughout the organization to facilitate adoption.
Managing Director | Strategic Projects and Initiatives
Teach For America
- Partnered with the SVP of strategy to design and implement the process, tools, and measurement capabilities necessary to manage a portfolio of organization-wide strategic initiatives and IT projects.
- Defined and managed best practices and intersections across project teams and integrated timelines for all cross-organizational projects.
- Developed an online collaborative space to communicate this information organization-wide.
- Developed a tailored project management plan and approach to implementing the organization's strategic realignment.
- Led the execution of strategic realignment by communicating priorities, tracking schedules, and measuring results.
Senior Project Manager
AARP
- Functioned as the product owner for digital products in a maturing Agile organization.
- Worked directly with the EVP and SVP of membership to lead two teams of business and marketing strategists to define a new membership acquisition model.
- Led a multi-functional agile team to define the operational and digital requirements for MVP of a web-based member retention program.
- Planned and implemented the rollout and subsequent releases of the upgraded online member retention program.
Principal Strategy Consultant
eTelligent Strategies
- Generated transformational strategic and tactical insights and plans for small to medium-sized businesses and nonprofits.
- Analyzed, designed, and developed business and technology product offerings while managing the implementation process.
- Devised and executed the strategy for an automotive company to shift from wholesale to the retail consumer market.
- Increased automotive company profit by over 150% through operational improvements and web content marketing techniques.
- Performed market analysis and defined a market-shifting business growth strategy for a funded software startup.
- Instituted digital lead generation best practices that drove sales and increased revenue by over 94% for a proposal management software company.
Principal Strategy Consultant
DXC Technology
- Led project and proposal teams, serving as the client’s trusted advisor and mentor to junior associates.
- Managed key project activities, including requirements gathering, process documentation, UAT, and communication plans.
- Functioned as project manager for a federal initiative to enhance public-private partnerships and information sharing with the private industry.
- Defined requirements to develop customized SharePoint portals and business processes.
- Increased public-private engagement by more than 85% by developing the strategies and plans to drive adoption across multiple customers, stakeholders, and industry players.
- Grew adoption and stakeholder engagement in the public and private partnership program by more than 60%.
Project History
Wyndham Destinations: New eCommerce Site
https://clubwyndham.wyndhamdestinations.com/buy/packages/us/enLaunched and managed an MVP for the inaugural eCommerce site for Wyndham Destinations.
Managed a global team of developers and vendors to launch the 1st timeshare eCommerce site. The site generated sales immediately and served as the basis for growing a new revenue stream in Wyndham Destinations’ online short-term rental market. I also led the transition of the redemption of mini-vacations from the contact center to the eCommerce website.
Exploria Resorts: Transition to Agile
http://www.exploriaresorts.comFormalized agile scrum sprint processes and instituted a best practice agile team.
Implemented agile DevOps processes for Exploria Resorts and facilitated and implemented new project workflows and process improvements. I also managed all the relationships with the stakeholders, instituted sprint ceremonies, and organized the delivery processes. Finally, I managed and groomed the product and sprint backlogs in Jira.
Oasis Advantage (Formerly Oasis Outsourcing): New Mobile App
Led the development and rollout of the Oasis Outsourcing mobile app.
Performed requirements-gathering meetings with stakeholders. I worked directly with vendors and developers to ensure all requirements were met. I also coordinated with internal and external communications teams to ensure new app features were communicated and understood. I coordinated and led all QA and UAT efforts.
Education
MBA in Business Administration
University of Chicago - Chicago, IL
Bachelor's Degree in Advertising and Marketing
Florida State University - Tallahassee, FL
Certifications
Professional Scrum Master Level I (PSM I)
Scrum.org
Project Management Professional (PMP)
Project Management Institute (PMI)
Green Belt
International Certification Institute
Skills
Tools
Zoom, Google Docs, Jira, Trello, Slack, Asana, Adobe Creative Suite, Confluence
Paradigms
Agile, Agile Project Management, Lean, Waterfall Development, Change Management, B2C, B2B, Design Thinking, Organizational Change Management (OCM), Azure DevOps
Platforms
SharePoint, SharePoint 365
Industry Expertise
Digital Agencies, Banking & Finance, Financial Services
Other
Project Management, Scrum Master, Process Improvement, Marketing, Scrum Coaching, Stakeholder Management, IT Project Management, eCommerce, Project Management Professional (PMP), Backlog Management, Leadership, Communication, Microsoft 365, Strategy, IT Projects, Vendor Management, Mobile/Web Project Management, Web Project Management, Digital Strategy, Waterfall Methodology, Jira Administrator, PSM-1, Digital Project Management, Content Marketing, Software Implementation, Software Project Management, Technical Project Management, Hybrid Project Management, Finance, Psychology, Financial Risk Management, Structure & Organizational Design, IT Infrastructure, Social Media, PMI, Reports, Discovery Workshops, Web Platforms, Mobile, Product Owner, Product Ownership, Web Applications, WebApp, Budget Management, Agile Coaching, Product Management, Strategic Planning, Strategic Planning & Execution, Sustainability Reports, Change Impact Assessment, Change Leadership, Change Readiness Assessment, Stakeholder Analysis, Stakeholder Mapping, Stakeholder Engagement, Stakeholder Interviews, Training, User Adoption, Business Communication, Enablement, Backlog Grooming
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