Brian Castano Rendon

The report showcases significant elements of the client activity for a consulting firm that specializes in diverse areas and serves clients all over the world. The measured elements included:

• Projects and revenue by client, country, region, practice, and contact in the current year compared to the previous year.
• Client interactions by contacts and agents.
• Geographical elements relevant to the client, agents, and projects.
• Retention rates and churn rates.

The data sources in this report originate from SQL databases in Azure, and the model used is a snowflake schema. Other metrics, such as time intelligence, financial, and relevant marketing indicators, can also be found.

The report presents the significant KPIs for merchandising activities that the magazine distribution company carries on a regular basis, including:

• Revenue and draw by store.
• Store efficiency, compliance, and visit metrics.
• Store-specific unit sales and associated timelines.
• Geographical elements pertinent to clients, agents, and visits.

The data sources referenced in this report are from an Excel file located in Azure Data Lake, and the model used is a traditional star schema. The measures developed for the report are primarily operational metrics and relevant marketing measurements.

The report highlights various aspects of store operations and the impact of customer visits on sales. It serves as a valuable tool for regular managers and senior management, enabling them to monitor different variables in processes and gain insights into results and operations. The report tracks many elements, including:

• Scheduled and impulse visits categorized by chain, region, and country.
• Sales behavior in relation to visits.
• Geographical factors and timelines pertinent to these visits.

The data sources referenced in this report come from SQL databases hosted in Azure Synapse, and the model used is based on a snowflake schema. The report offers numerous user-friendly navigation items, including bookmark and drillthrough buttons, to enhance the user experience and facilitate the search for insights.

The report aims to illustrate how the company's revenue results evolve over time, comparing it with the budget and the corresponding period from the previous year. This comparison helps measure and track the company's weekly performance. Some of the elements tracked in this report include:

• Revenue for the current year compared to the previous year, broken down by week.
• Revenue for the current year compared to the previous year, categorized by retailer and chain.
• Actuals for the current year versus the budget, broken down by week.
• Actuals for the current year versus the budget, categorized by retailer and chain.

The data sources for this report are SQL databases in Azure Synapse, and the model in use employs a star schema. To enhance user experience, the report includes numerous navigation items, such as bookmarks and drillthrough buttons. These features allow users to independently search for the necessary information and draw their own conclusions.