Pedro Germani Ghiorzi, Developer in Campinas - State of São Paulo, Brazil
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Pedro Germani Ghiorzi

Verified Expert  in Engineering

Software Developer

Location
Campinas - State of São Paulo, Brazil
Toptal Member Since
September 11, 2017

Pedro is an experienced web developer, software designer, and entrepreneur specializing in WordPress. Having managed and developed more than 70 projects worldwide, from small personal sites to high-traffic portals, he has consistently showcased his versatility and expertise. Pedro is eagerly anticipating his next challenge.

Portfolio

Nomos Glashüette GmbH
REST APIs, Vue, PHP, Git, Linux Servers, WordPress, Technical Architecture...
Welance GmbH Clients
WordPress, Docker, Continuous Integration (CI), JavaScript, PHP...
Toptal Clients
JavaScript, CSS, HTML, PHP, WordPress, Technical Architecture...

Experience

Availability

Part-time

Preferred Environment

Command Prompt (CMD), Git, Xdebug, Visual Studio Code (VS Code), Web Development, WordPress Plugins, Linux, Docker, GitLab, CI/CD Pipelines

The most amazing...

...WordPress project I've developed became the most visited independent WordPress site in Brazil, with more than 50 million visitors per month.

Work Experience

Lead Web Developer

2018 - PRESENT
Nomos Glashüette GmbH
  • Developed a WordPress B2B website, Nomos-corner.com.
  • Adapted and improved their watch engraving tool software made in Vue.
  • Integrated an internal API with auxiliary tools for retailers, using PHP, Vue, and WordPress REST API.
  • Implemented and suggested new improvements for the B2B websites.
Technologies: REST APIs, Vue, PHP, Git, Linux Servers, WordPress, Technical Architecture, User Experience (UX), User Interface (UI), Web Development, APIs, WordPress Plugins, GitHub, WordPress Themes, Gravity Forms, SCSS, API Integration, Back-end, Advanced Custom Fields (ACF), Websites, Blog Design, WordPress Design, WP-CLI, CI/CD Pipelines, Full-stack, Object-oriented Programming (OOP), WP All Import, WordPress SEO, Performance Optimization, Team Leadership, WordPress Migration

Senior Software Developer

2017 - PRESENT
Welance GmbH Clients
  • Developed websites for big NGOs based in Germany and Switzerland: Salvation Army, Vier Pfoten, Amnesty International, Save the Children, and more.
  • Tracked bugs and performed maintenance of 30+ running projects.
  • Developed the CI structure to deploy the site automatically to development, staging, and production environments.
  • Organized the requirements and implemented the tech stack for those companies' websites.
Technologies: WordPress, Docker, Continuous Integration (CI), JavaScript, PHP, Web Development, APIs, WordPress Plugins, Gatsby, Netlify, GitHub, WordPress Themes, WP Engine, Gravity Forms, SCSS, API Integration, Back-end, Advanced Custom Fields (ACF), Google Maps API, Websites, Divi Theme Builder, Blog Design, WordPress Design, WP-CLI, Docker Hub, GitLab CI/CD, CI/CD Pipelines, Full-stack, Object-oriented Programming (OOP), React, Video & Audio Processing, WP All Import, Kubernetes, WordPress VIP, WordPress SEO, Performance Optimization, GoDaddy, Team Leadership, WordPress Migration

Software Engineer

2016 - PRESENT
Toptal Clients
  • Developed custom websites using WordPress for various clients around the world.
  • Managed WordPress project teams, mixing developers, designers, and DevOps.
  • Created and maintained custom WordPress plugins and themes.
  • Improved the site performance and security of WordPress sites.
  • Specialized in legacy WordPress websites, migrations, and refactors.
Technologies: JavaScript, CSS, HTML, PHP, WordPress, Technical Architecture, User Experience (UX), User Interface (UI), Web Development, APIs, WordPress Plugins, Learning Management Systems (LMS), Gatsby, Netlify, GitHub, WordPress Themes, Gravity Forms, SCSS, API Integration, Back-end, Advanced Custom Fields (ACF), Google Maps API, Websites, LearnDash, Divi Theme Builder, Blog Design, WordPress Design, CI/CD Pipelines, Full-stack, Object-oriented Programming (OOP), React, WP All Import, WordPress SEO, Performance Optimization, Team Leadership, WordPress Migration

WordPress Developer

2015 - PRESENT
Freelancer
  • Created WordPress plugins and websites for personal and corporate clients in Berlin, Germany.
  • Consulted with clients on WordPress-related technical issues and architectural needs.
  • Created and maintained a continuous integration using Docker and GitLab.
Technologies: Angular, NPM, Sass, Grunt, Timber, Mandrill, MySQL, Apache, Composer, Git, JavaScript, CSS3, HTML5, PHP, WordPress, Technical Architecture, User Experience (UX), User Interface (UI), Web Development, APIs, WordPress Plugins, GitHub, WordPress Themes, WP Engine, Gravity Forms, SCSS, API Integration, Back-end, Advanced Custom Fields (ACF), Websites, Divi Theme Builder, Blog Design, WordPress Design, Full-stack, Object-oriented Programming (OOP), WP All Import, Kubernetes, Performance Optimization, GoDaddy, WordPress Migration

Head of Software Development

2016 - 2017
Instaff & Jobs GmbH
  • Implemented coding standards and workflows for the company's development team.
  • Hired PHP, Android, and iOS developers and created the interview process for selecting candidates.
  • Created online systems to track the physical documents and certificates of the platform users and clients.
Technologies: REST APIs, CSS, HTML, JavaScript, MySQL, Propel, Kohana, PHP, Technical Architecture, User Interface (UI), Web Development, APIs, WordPress Plugins, GitHub, SCSS, API Integration, Back-end, Websites, Blog Design, Full-stack, Object-oriented Programming (OOP), Performance Optimization, Team Leadership

Happiness Engineer Trial

2015 - 2015
Automattic, Inc.
  • Participated in the Brazilian Portuguese Happiness Engineer team creation trial period.
  • Contributed to processes related to support globalization.
  • Reported bugs on WordPress.com and Jetpack plugin.
  • Contributed to WordPress.com Forums with user support.
Technologies: Customer Support, PHP, i18n, WordPress, GitHub, Websites, Blog Design, WordPress Design, WordPress Migration

Partner / Operations

2012 - 2015
MOD Devices, LLC.
  • Organized a successful Kickstarter campaign.
  • Established communication with American, Chinese, and German companies and lawyers for hardware production.
Technologies: ARM, HTML5, Python, C++, LV2, Hardware, Audio, Linux, GitHub, Websites, Blog Design, WordPress Design

Owner | Director

2008 - 2015
HackLab/ Ldta.
  • Founded Hacklab/ in Brazil as a web developer, building WordPress websites and other custom software, then directed a team of 9 developers and 3 designers, both on technical and RH areas and became chair of Finances and Projects of the company.
  • Implemented several standards mainly ones related to Agile Development, improving the work environment and organizing software projects.
  • Collaborated on and developed more than 70 WordPress websites and over 20 custom software projects.
  • Managed and developed one of the largest independent WordPress websites in Brazil, with over 50 million visitors per month at 2015.
  • Created and published many open source software including several WordPress plugins and developer tools.
Technologies: Linux Server Administration, MySQL, Python, Git, JavaScript, CSS3, HTML5, WordPress, PHP, Unix, Technical Architecture, WordPress Plugins, Learning Management Systems (LMS), GitHub, WordPress Themes, API Integration, Back-end, Websites, Blog Design, WordPress Design, Full-stack, Performance Optimization, GoDaddy, WordPress Migration

Owner | Web Developer

2007 - 2008
Fazsite
  • Collaborated with clients to successfully manage projects.
  • Created websites for different clients focusing on culture and fashion over the course of one year.
Technologies: WordPress, HTML, CSS, JavaScript, PHP, GitHub, WordPress Themes, Websites, Blog Design, WordPress Design, WordPress Migration

Video Editor | Art Photographer

2001 - 2005
Videomaker Freelancer
  • Edited videos and images.
  • Communicated with clients.
Technologies: Adobe After Effects, Adobe Premiere Pro, Video Capture, Audio Capture

Electronic Technician

1999 - 2000
Floripa Tecnologia
  • Assembled computers and installed all required software.
  • Developed television/broadcasting related software in C++.
Technologies: Hardware, PC, C++

Amnesty International Switzerland

https://action.amnesty.ch/
A WordPress-based website to handle the donations made by people to the Amnesty DE and CH projects. I defined and built the WordPress installation, created a page custom builder, and coded all the back end. I also implemented the Gitlab CI/CD structure using Docker.

Amnesty International Germany

https://helfen.amnesty.de/
A WordPress-based website to handle the donations made by people to the Amnesty DE and CH projects. I defined and built the WordPress installation, created a page custom builder, and coded all the back end. I also implemented the Gitlab CI/CD structure using Docker.

Salvation Army Switzerland Website

https://heilsarmee.ch
A customized WordPress multisite/multilanguage/multidomain project. Heilsarmee is the Swiss affiliate of the Salvation Army NGO. The project aimed to relaunch its main website, turning it into a multisite installation that can be used to spawn new websites for the other branches.

Tenjin

https://www.growthfullstack.com/
This website was done in WordPress headless, with Gatsby as the front end. I was responsible for the back end, building it from scratch and implementing GraphQL queries on the front end. My responsibilities included the deploys made in Gatsby cloud.

Mailchimp for WooCommerce

https://wordpress.org/plugins/mailchimp-for-woocommerce/
The Mailchimp for WooCommerce plugin is Mailchimp's official WordPress plugin to synchronize WooCommerce stores with Mailchimp audiences.

This is an ongoing project via Toptal that I joined in 2019. As a PHP/WordPress specialist and consultant, my work includes planning the technical aspects, developing new features, and solving bugs.

Redmako Learning

This is a project I joined in 2018 via Toptal. Redmako is an Australian online learning center focused on innovation that led it to develop a virtual classroom and is a pioneer of virtual reality learning across Australia. I created customizations to the WordPress website, including LearnDash (learning management system), WooCommerce (eCommerce), and a REST API to communicate with the VReddo virtual reality system.

Naseba

I joined this project from 2017 to 2019 via Toptal. Naseba creates growth opportunities, connecting people, partners, and ideas by bringing global opportunities to their clients, focusing on liquid growth markets. I developed a custom WordPress theme from a PSD layout and customized the WP Bakery Page Builder to achieve the client's needs for a flexible and concise layout while bringing edit power to the site's pages.

Reviver Auto

2017 - via Toptal
Reviver is the creator of the first digital license plate for cars. They are on a mission to establish a universal connected vehicle innovation platform by reviving legacy automotive solutions and making them fully interactive, robust, and connected.

I developed their website using WordPress.

Lena McLaughlin Website

2017 - Via Toptal.
Developed a custom website to Lena McLaughlin, a high school soccer player from the US. Built from scratch, using the DIVI theme and a few plugins, the website is a welcome profile for college football coaches to get to know the player.

- Assembled a WordPress website using the DIVI theme.
- Configured domain and final server.
- Built custom DIVI modules for football games and tournaments agenda.

German Green Party

https://www.gruene-bw.de/
2017-2019. Maintained WordPress website of Baden-Württemberg Grüne Partei, through Welance.com.

Schmutz Berlin

2016 - present. Schmutz is a comprehensive guide for concerts, music news, and all things live music in Berlin. Pedro joined the project in 2016 as its only developer. Built in WordPress, it has interesting features such as email subscriptions using Mandrill, Google Maps integration, and multi-language.

InStaff & Jobs GmbH

http://instaff.jobs
2016 -2017. InStaff is a software-as-a-service enhanced online marketplace that offers a full-service solution for short term staffing. In other words, a platform where businesses can book temporary staff. Pedro served as the lead developer coding mainly in PHP using the framework Kohana and Propel ORM. He also improved the company software workflow implementing efficient software development standards and agile philosophies.

Vitali Gelwich Website

http://vitaligelwich.com/
2016. Partnering with Enrico Icardi, Pedro developed this website with an unusual layout. The main challenges were the customized grid and image gallery. Built with the static file-based Kirby CMS.

Lizzy Courage Website

http://lizzycourage.de
2016. Lizzy is an art director and designer based in Berlin. Her projects include conceptual development for print and digital design. She also accompanies photoshoots and manages creative supervision. Pedro developed her website using WordPress, coding it all, and providing knowledge about content structure creation.

Flexperto Website

http://flexperto.com
2015. Flexperto is a platform to incorporate video-enabled communication in your day-to-day interaction with your customers. Pedro developed the website's theme using WordPress from a provided custom layout, building all functionalities as plugins, HTML, CSS, and Visual Studio components.

Catraca Livre

http://www.catracalivre.com.br
2008 - 2015. Catraca Livre is one of the most visited independent WordPress websites in Brazil. At the beginning of 2015, it reached the mark of 50 million visitors per month. Pedro began contributing as a freelancer and later on transitioned the project to Hacklab/. The project initiated the development of many plugins published in the public WordPress repository. Since it was such a large project, many technologies were used including Nginx, Varnish, Vagrant, Composer, PHPUnit, Selenium, and more.

MOC Brazil

http://mocbrasil.com
2009-2011. MOC Brazil (Oncology Online Manual) site is an online version of a book. Pedro managed the project and developed a system that parses XML files generated by Adobe InDesign, and updates the whole site every year with the same files used to print the paper version.

Hacklab/

http://hacklab.com.br
2008 - 2015. Pedro co-founded Hacklab/, a Brazilian company with high ethical values and an enriching open form of partnership, that employed up to 23 developers and designers. It is one of the most respected WordPress development companies in the country, and have worked on more than 70 WordPress projects, ranging from small personal sites to huge multi-sites with caching, geo-referenced posts, mobile apps, events agendas, and more. Also during that time, he helped organize WordCamps and WP Hacker Days in Brazil. Contributed as developer and director of the company for eight years until relocation to Germany.

World Vision Austria

https://worldvision.at
A WordPress-based website to handle the donations made by people to the Word Vision AT. I defined and built the WordPress installation, created a page custom builder, and coded all the back end. I also implemented the Gitlab CI/CD structure, using Docker.

CARE Austria

https://care.at
A WordPress-based website to handle the donations made by people to the CARE Austria projects. I defined and built the WordPress installation, created a page custom builder, and coded all the back end. I also implemented the Gitlab CI/CD structure, using Docker.
1999 - 2007

Bachelor's Degree in Computer Sciences

Universidade Federal de Santa Catarina - Florianópolis, Brazil

1995 - 1997

Technical High School Diploma in Industrial Electronics

Escola Salesiana São José - Campinas, Brazil

Libraries/APIs

WordPress REST API, Google Maps API, jQuery, WooCommerce API, Mailchimp API, WordPress API, React, YouTube API, Vimeo API, Propel, Facebook API, Vue, REST APIs, Socket.IO, Web Audio API, Node.js

Tools

Git, Vim Text Editor, Subversion (SVN), WP-CLI, Advanced Custom Fields (ACF), WP All Import, NPM, Composer, Xdebug, PhpStorm, Mailchimp, GitHub, LearnDash, Apache, Grunt, Adobe Premiere Pro, Adobe After Effects, Bower, GitLab, GitLab CI/CD, Docker Hub

Frameworks

Bootstrap, Ember.js, Kohana, Angular, AngularJS, CakePHP, Laravel, Redux

Languages

JavaScript, PHP, HTML5, Flash ActionScript, Bash Script, C++, CSS, HTML, Python, Timber, CSS3, Sass, SCSS, GraphQL

Paradigms

Object-oriented Programming (OOP), Responsive Web Design (RWD), Agile Software Development, REST, Test-driven Development (TDD), Continuous Integration (CI), Management

Platforms

WooCommerce, Ubuntu, Visual Studio Code (VS Code), WordPress, Linux, Web, Apache2, MacOS, Netlify, Kubernetes, PC, Unix, Mandrill, Amazon Web Services (AWS), Craft CMS, Docker, WordPress VIP

Storage

WP Engine, MySQL, Propel ORM

Other

Web Development, Command-line Interface (CLI), Client Management, WordPress Multisite, APIs, WordPress Plugins, Gravity Forms, API Integration, Back-end, Websites, Blog Design, WordPress Design, Performance Optimization, GoDaddy, Team Leadership, WordPress Migration, Image Manipulation, Linux Server Administration, Customer Support, Video Editing, Full-stack, Cloudflare, Action Scheduler, Technical Architecture, User Experience (UX), User Interface (UI), Learning Management Systems (LMS), Gatsby, WordPress Themes, Divi Theme Builder, WordPress SEO, Command Prompt (CMD), Hardware, Audio Capture, Video Capture, Audio, LV2, ARM, i18n, Linux Servers, Computer Science, Industrial Electronics, Kirby, Electronics, Elementor, CI/CD Pipelines, Video & Audio Processing

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