Shahzad Hafeez, Developer in Lahore, Punjab, Pakistan
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Shahzad Hafeez

Verified Expert  in Engineering

Salesforce Commerce Cloud Developer

Lahore, Punjab, Pakistan
Toptal Member Since
February 2, 2022

Shahzad is a certified and experienced eCommerce developer with a demonstrated history of working with North American clients and third-party technical leads to develop eCommerce solutions that meet clients' needs and achieve clients' satisfaction. He is a go-to resource in responding to challenges and providing development to enhance productivity. Shahzad is focused on learning and using Salesforce Commerce Cloud and related technologies in the development.



Preferred Environment

Visual Studio Code (VS Code), Git, SourceTree, GitHub, Bitbucket, Postman, Jira, Confluence, Slack, Analytics

The most amazing...

...things I've developed are eCommerce platforms for USA-based top brands like Brooks Brothers, Vineyard Vines, Shoebacca, Bills Khakis, and Everything But Water.

Work Experience

Consultant Salesforce Commerce Cloud

2019 - 2021
Visionet Systems
  • Acted as an application development analyst to build solutions based on Salesforce Commerce Cloud.
  • Provided support to the client and resolved day-to-day issues reported by the client.
  • Explored new technologies that enabled and empowered different eCommerce solutions.
Technologies: Salesforce, Salesforce Commerce Cloud, Salesforce Commerce Cloud (SFCC), Demandware, React, Git, SourceTree, Postman

Salesforce Consultant

2019 - 2021
Systems limited
  • Acted as a full-time software developer to build eCommerce applications developed on Salesforce Commerce Cloud, Shopify, or Magento PWA.
  • Dealt with North American clients and third-party technical leads in a highly agile environment to gather requirements, provide estimations, and implement new features.
  • Contributed to third-party integrations, back-end tasks, web services, APIs, and custom back-end modules.
  • Delivered the training sessions on SFCC reference architecture and PWA and mentored new resources.
Technologies: Salesforce Commerce Cloud (SFCC), JavaScript, jQuery, Google Analytics, Google Tag Manager, Adobe Analytics, Adobe Launch, React, Magento PWA Studio, Progressive Web Applications (PWA), Node.js, GraphQL, REST APIs, Git, Jira, Confluence, GitHub, Bitbucket, Salesforce Commerce Cloud, SourceTree, Postman

Everything But Water
Everything But Water is a USA-based online swimwear retail company.

As a Salesforce consultant and team lead, I worked on Everything But Water's new site based on Storefront Reference Architecture (SFRA) in SFCC. I developed custom back-end modules, built custom components using Page Designer, and performed third-party integrations, including Avalara for tax calculation and Loqate for address suggestions.

Shoebacca is a full-scale online footwear retail company operating in the United States.

As an experienced software engineer and team lead, I developed a progressive web application using Magento PWA, React, Apollo Client, and GraphQL. I wrote custom React modules and performed third-party integrations, such as Braintree for payment authentication and payment methods like PayPal, Apple Pay, and Braintree Vault. I also integrated Adobe Analytics using Adobe Launch, Google Analytics using Google Tag Manager, Algolia for product search, Emarsys for product recommendations, Facebook login, and Crafty Clicks for address suggestions.

Brooks Brothers

Brooks Brothers are the oldest men's clothier in the United States.

I worked on Brooks Brothers' international sites for the United Kingdom and Canada as a software engineer using SFCC Reference Architecture. I built custom back-end modules, wrote back-end tasks, and performed third-party integrations, such as Adyen for payment authentication, Accertify for fraud detection, OneSource and Vertex for tax calculations, and Experian for address verification.

Vineyard Vines
Vineyard Vines is a famous American clothing and accessory brand. Its eCommerce platform is developed on the Salesforce Commerce Cloud platform.

As an associate software engineer, I worked on custom back-end functionality in the SFCC controllers version and resolved the day-to-day issues reported by the client.

Mulberry SFCC Integration Cartridge Development
I developed the integration cartridge for the integration between Salesforce Commerce Cloud and Mulberry. It includes cartridge development using Node.js, JQuery, Rest APIs, web services, and custom templates for viewing.

Google Analytics and Google Tag Manager Integration
Implemented and completed the end-to-end set up of Google Analytics 4 using Google Tag Manager, data layer, and enhanced eCommerce. It includes the setup of all the tags in GTM for Google Analytics 4 and Google Ads.

Piwik Pro Analytics Integration Using Piwik Pro Tag Manager
I implemented and completed the end-to-end set up of Piwik PRO Analytics using Piwik PRO Tag Manager and a data layer. It includes the setup of all the tags in Piwik Tag Manager and the enablement of Piwik PRO eCommerce tracking.
2015 - 2019

Bachelor's Degree in Computer Science

National University of Computer and Emerging Sciences - Lahore, Pakistan


Google Tag Manager



React JavaScript Developer



Advanced Google Analytics



Salesforce B2C Commerce Cloud Developer



REST APIs, jQuery, React, Node.js, Google Tag Manager API, Google Analytics API, Google Analytics Measurement API


Salesforce Commerce Cloud (SFCC), Git, SourceTree, GitHub, Bitbucket, Postman, Jira, Confluence, Google Analytics, Adobe Analytics, Adyen Payments, React Apollo, Piwik


JavaScript, GraphQL, PHP


Salesforce Commerce Cloud


Web, Salesforce, Demandware, Magento 2, Magento, WordPress


eCommerce, Storefront Reference Architecture (SFRA), Team Leadership, Google Tag Manager, Adobe Launch, Progressive Web Applications (PWA), Cloud, Magento PWA Studio, Marketplaces, Analysis, Analytics, Page Template Design, APIs, Taxation, Headless Commerce, Headless Software, Google Analytics 4, Piwik PRO, Adyen

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