Amy Eastment, Designer in Boston, MA, United States
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Amy Eastment

Verified Expert  in Design

Designer

Location
Boston, MA, United States
Toptal Member Since
September 7, 2016

Amy is a UX design consultant with over a decade of experience collaborating with startups to build cutting-edge products in both B2B and B2C. She tackles tough design problems with empathy, enthusiasm, curiosity, and a sense of humor. Having worked as an engineer, product manager, user researcher, and now a designer, she is familiar with the challenges of the product life cycle and adapts her approach to meet every client's unique needs.

Portfolio

Work Experience

Product and UX Design Consultant

2012 - PRESENT
Freelance Work
  • Created thoughtful UX design for both web and mobile.
  • Conducted usability testing studies to address points of friction within products.
  • Performed market and competitive research to inform product direction and strategy.
  • Worked with teams to develop product and UX road maps.
  • Implemented heuristic analyses of products, platforms, and apps with an eye for improving usability, accessibility, and overall user experience.
  • Designed data visualizations and dashboards for both B2B and B2C audiences.
  • Trained junior talent in product management and design.
Technologies: Mobile UX, User Journeys, HR Tools, Dashboard Design, Dating Apps, Cybersecurity, UI Design, Web UX, Data Visualization, InVision, Balsamiq, Sketch

Company Advisor

2015 - 2017
Campus Insights
  • Helped the Campus Insights team scope and plan user research & usability testing studies studies.
  • Built out templates for various deliverables.
  • Provided strategic guidance.
Technologies: Apple Keynote, Google Docs

Design Lead

2015 - 2016
BitSight
  • Launched a new, major flagship product built atop complex node graph data, including inventing a new patent-pending business-user-friendly data visualization for exploring massive quantities of data in a scaleable way.
  • Owned the designs for all of BitSight's product lines. The ease of use for the BitSight Platform interface is cited as a contributing factor in the majority of sales win reports.
  • Worked across teams to evaluate numerous big data streams and design appropriate visualizations for each one to best enable users’ decision-making.
  • Collaborated with the product and marketing teams to conduct interviews to inform personas, product road maps, and iterate on product designs.
  • Contributed to company growth, mentoring junior team members, coordinating fun events, and helping with the office design.
Technologies: Dashboard Design, Cybersecurity, Data Visualization, Adobe Photoshop, Tableau, Google Docs, InVision, Apple Keynote, Balsamiq, Sketch

Instructor | Curriculum Developer

2014 - 2016
Startup Institute
  • Instructed and mentored students in design, front-end development, and product management on an ongoing basis.
  • Helped with major revisions to the product/design track curriculum, including creation of lesson plans for instructors and changes/new content for student labs and intensives.
Technologies: Apple Keynote, Google Docs

Director of Product/UX

2011 - 2012
CustomMade
  • Conducted usability testing and informational interviewing to guide the development of the new platform, improve site usability, and inform frequent messaging and a major rebranding effort.
  • Owned the product road map, feature prioritization based on KPIs, and balancing team efforts across platform and internal operational projects.
  • Documented use cases and anticipated functionality.
  • Wireframed screens, features, and flows for CustomMade's transition from a portfolio website to a transaction platform.
Technologies: User Journeys, Web UX, Lean UX, Balsamiq

Lead QA and Usability Engineer

2009 - 2011
HubSpot
  • Worked directly with product owners, engineers, and customer-facing team to address usability, product defects, synchronize teams' expectations of new releases, and expediting the fixes of customer issues.
  • Designed, tested, and implemented new features with the collaboration of developers.
  • Performed user testing for new and existing features, interpreting and sharing results.
  • Performed bug tracking, triage, and periodic "holistic" bug analysis for trends to improve our coverage.
  • Collaborated with the engineering team to scale testing resources to meet R&D needs.
  • Trained new hires and managed a team of QA engineers.
Technologies: Balsamiq
2001 - 2006

Bachelor's Degree in Computer Science and Writing

MIT | Massachusetts Institute of Technology - Cambridge, MA, USA

Collaboration That Works

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