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Anna Krych

Anna Krych

Designer
New York, NY, United States
Member since March 13, 2018
Anna is now available for hire
Anna Krych

Anna Krych

Designer
New York, NY, United States
Member since March 13, 2018
Anna is a creative professional with extensive hands-on experience in a broad range of industries and media. She has worked with brands like The New York Times, Harland Clarke, Shape, Victoria’s Secret, A&E, and many others. She helps organizations of all sizes realize their business goals with thoughtfully crafted design solutions.
Anna is now available for hire
Portfolio
Employment
  • Owner, Designer
    2002 - PRESENT
    234 Design (self-employed)
    • Provided design support for the Wyndham Hotels & Resorts corporate website redesign (via Concentric Studio).
    • Led the UI design for Harland Clarke’s new universal eCommerce platform.
    • Designed branding for artist Laura Nova’s Lower East Side projects: Moving Stories and LES Citizen’s Parade (via Concentric Studio).
    • Reenvisioned Valassis’ decades-old print marketing formats for future advertisers and consumers.
    • Produced website enhancements, social media graphics, content marketing materials, and email template designs for sonima.com.
    • Completed UI and UX design work, iconography, illustration, website design, and marketing materials for Ouchie, a pain management & patient support app.
    • Provided website and app enhancements, email template design, iconography and landing pages for vroom.com.
    • Designed website redesigns, ratings, and reviews integration, one-page checkout design, promotional event minisites, point of sale tablet app, loyalty rewards app and more for Victoria’s Secret (via Concentric Studio).
    • Completed branding, website redesign, editorial features, landing pages, digital marketing materials for Culturemap Houston.
    • Delivered landing pages, banners, and website artwork for Neostrata Skincare.
    • Contributed to The Knot Wedding Shop eCommerce business including website and email artwork, textile patterns, and illustrations for wedding shop products, and product photography production.
    • Developed branding, album art, video animation, websites, posters and other promotional materials for veteran electronic music artists Covenant and I, Synthesist.
    • Created minisite designs and digital marketing materials for history.com and biography.com.
    Technologies: Sketch, Adobe Photoshop, Adobe Illustrator, Adobe XD, Adobe InDesign, Adobe After Effects, InVision, JIRA, Basecamp, Squarespace, WordPress
  • Design Director, Digital (Shape, Fit Pregnancy, Natural Health)
    2013 - 2014
    American Media Inc.
    • Oversaw all of the digital design needs for several rapidly growing active lifestyle brands including Shape, Fit Pregnancy, and Natural Health.
    • Redesigned Natural Health magazine website.
    • Updated and redesigned Fit Pregnancy email templates.
    • Designed Shape Video UI and UX.
    • Integrated social CRM visual design for Fit Pregnancy.
    • Completed design for the InPrint newsstand app in addition to supporting materials for marketing.
    • Designed custom artwork for editorial and sponsored features for all titles.
    • Produced concepts for Shape video graphics (storyboards and assets for openers, lower thirds, etc.).
    Technologies: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, JIRA
Education
  • Bachelor of Fine Arts degree in Communications Design
    1996 - 2000
    Pratt Institute - Brooklyn, NY
Experience
  • Graphic Design20 years
  • Web Design20 years
  • Creative Direction20 years
  • Digital Product Design19 years
  • UI Design19 years
  • Mobile Design9 years
  • Design Systems5 years
  • Responsive Web Design (RWD)4 years
New York, NY, United States
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