Antonio Pratas, Designer in London, United Kingdom
Antonio Pratas

Designer in London, United Kingdom

Member since May 25, 2018
Antonio has been a digital designer since 2005, creating UI and UX work. He has worked in a number of high-profile advertising agencies (Havas Digital, McCann London, AMV BBDO), The Economist Intelligence Unit, innovative consulting agencies such as RMA Consulting and Impossible, and startups such as Farfetch. His clients include Virgin Media, Roche, Microsoft, IBM, DHL, Nescafe, and more. Antonio is also an occasional writer, speaker, and mentor.
Antonio is now available for hire


  • Senior Product Designer

    2018 - 2019
    • Served as the lead designer for Shop Floor App for Chanel.
    • Contributed with prototyping and animation for Smart Mirror featured in a new Chanel shop in Paris.
    • Helped re-organize and re-structure the working design file systems to kickstart a new design system for my design team.
    • Vocalized the importance of design leading product which had an impact in a team restructure.
    • Did user testing in-store in Browns East, a luxury fashion store in Shoreditch, London, to better understand the needs of the users while using our Shop Floor App.
    Technologies: Jira, Zeplin, Abstracts, Sketch, InVision
  • Senior Digital Designer

    2018 - 2018
    • Designed the interface for a new subscription service for Nescafé.
    • Designed a mobile app on iPhone (iOS) to accompany a Nescafe coffee machine and engage the users.
    Technologies: Principle, InVision, Sketch


  • Master's Degree in Multimedia Design
    2009 - 2012
    Universidade de Coimbra - Coimbra, Portugal
  • Bachelor's Degree in Multimedia Design
    2005 - 2009
    Escola Superior de Educação de Coimbra - Coimbra, Portugal



London, United Kingdom

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