Daniel has over a decade of experience in digital design, including mobile, design thinking, and design systems. He is also a self-taught English learner, communicates exceptionally well, and has experience in various segments of the industry: educational, SaaS software, fintech, financial companies, real estate, phone carriers, and social media. Daniel has worked with startups of the 500Startups program to create their presentations and pitch decks for demo days.
Led the product design team of five (another senior, two intermediates, one junior); helped the VP of product on the hiring process and selection of designers to join the team; helped to structure the design process with the new team.
Participated in most scoping sessions to estimate how long a designer would work in a respective project after the requirement meetings, helped PMs with allocation and proposals.
Helped to create best practices documents for file organization within Figma, best practices for tasks, stories, and spaces creation on ClickUp, also responsible for maintaining our design team health within ClickUp.
Facilitated workshop sessions with the team, one-on-one with peers to understand their momentum and help with anything needed.
Technologies: Figma, ClickUp, Gsuit
Sr. Product Designer
2020 - 2021
Rocket Homes Real Estate
Worked as a lead designer of the Owing Journey creating features like property reports and market trends reports, to help homeowners to understand the perfect timing to sell or not to sell their homes.
Helped the design team to enhance their design system, file organization, and file management using Sketch Cloud.
Worked closely with product owners, UX researchers, and product managers to understand user journeys.
Helped user researchers to create user interviews, user testing, evaluating results, and interpreting data to build a better experience for the homeowners.
Technologies: Mobile Apps, Real Estate, InVision, Figma, Sketch, UI Design, UX Design, Product Design, SaaS Design, Web UI, Mobile Design, Prototyping, App UI, Mobile App Design
Senior Mobile UI Designer
2019 - 2020
Worked closely with digital directors to create concepts for future mobile banking products.
Worked closely with UX researchers, UX writers to enhance RBC's mobile features and apps.
Supported product manager's chapters with presentations and design solutions.
Helped mortgage team to build concepts for a better experience through the mortgage journey.
Technologies: InVision, Sketch, Figma, Microsoft PowerPoint, UI Design, UX Design, Product Design, Web UI, Mobile Design, Prototyping, App UI, Mobile App Design, Fintech, Mobile Apps
Senior Product Designer
2015 - 2019
Worked as a lead designer on the mobile team, bringing more than five years of experience in mobile design to enhance Xello's UX to help students in their successful futures.
Helped the design director with the hiring process, team building, and mentoring and onboarding new designers to the team.
Delivered detailed prototypes using InVision and Sketch, to help on user interviews, user testing, feature validation, design QA, always working closely with developers and product managers.
Designed specific features of the educators' admin app and building a better experience for reports, emails, lesson creation, and more tools.
Technologies: Hype, InVision, Adobe Photoshop, Sketch, Ionic, UI Design, UX Design, Product Design, SaaS Design, Web UI, Mobile Design, Prototyping, App UI, Mobile App Design, Mobile Apps
Senior Mobile Designer
2014 - 2015
Designed mobile native apps, web apps, and responsive solutions for Brazil's largest phone carriers. Worked on pre-paid reload solutions, media download, news apps, adult content apps, sports news, and more.
Designed the first subscription-based app store for Android phones in Brazil, where consumers would pay a small amount in their phone bill to have access to thousands of unlocked apps through their phone carriers.
Mentored junior designers on their career paths within the company.
Technologies: InVision, Adobe Photoshop, UI Design, UX Design, Product Design, SaaS Design, Web UI, Mobile Design, Prototyping, App UI, Mobile App Design, Mobile Apps
2013 - 2013
Was responsible for Omelete's redesign in 2013 after the website had its visuals for more than a decade. Hired as a design consultant working two days a week in the offices in São Paulo and three days working remotely from Rio de Janeiro.
Delivered wireframes using OmniGraffle, and multiple versions of prototypes using InVision and Photoshop.
Worked closely with COO, CEO, and content writers to understand how to create a whole new user experience based on content consumption of the largest pop culture website in Brazil.
Hired, as the first designer ever, in 2010 to build Zoom's very first website and experience. At that time, Zoom was just a small eCommerce website search with the goal to be the best price comparator tool in Brazil.
Helped the COO with the design hiring process and lead the team of two junior product designers and two junior marketing designers to have Zoom's level of excellence aligned.
Delivered important prototypes using InVision and HTML structures, that way helping with user testing, user interviews, persona creation, and design thinking.