Daniel de Paola, Designer in London, ON, Canada
Daniel de Paola

Designer in London, ON, Canada

Member since May 26, 2016
Daniel has over a decade of experience in digital design, including mobile, design thinking, and design systems. He is also a self-taught English learner, communicates exceptionally well, and has experience in various segments of the industry: educational, SaaS software, fintech, financial companies, real estate, phone carriers, and social media. Daniel has worked with startups of the 500Startups program to create their presentations and pitch decks for demo days.
Daniel is now available for hire


Digital Design


  • Lead Designer

    2021 - PRESENT
    • Led the product design team of five (another senior, two intermediates, one junior); helped the VP of product on the hiring process and selection of designers to join the team; helped to structure the design process with the new team.
    • Participated in most scoping sessions to estimate how long a designer would work in a respective project after the requirement meetings, helped PMs with allocation and proposals.
    • Helped to create best practices documents for file organization within Figma, best practices for tasks, stories, and spaces creation on ClickUp, also responsible for maintaining our design team health within ClickUp.
    • Facilitated workshop sessions with the team, one-on-one with peers to understand their momentum and help with anything needed.
    Technologies: Figma, ClickUp, Gsuit
  • Sr. Product Designer

    2020 - 2021
    Rocket Homes Real Estate
    • Worked as a lead designer of the Owing Journey creating features like property reports and market trends reports, to help homeowners to understand the perfect timing to sell or not to sell their homes.
    • Helped the design team to enhance their design system, file organization, and file management using Sketch Cloud.
    • Worked closely with product owners, UX researchers, and product managers to understand user journeys.
    • Helped user researchers to create user interviews, user testing, evaluating results, and interpreting data to build a better experience for the homeowners.
    Technologies: Mobile Apps, Real Estate, InVision, Figma, Sketch, UI Design, UX Design, Product Design, SaaS Design, Web UI, Mobile Design, Prototyping, App UI, Mobile App Design


  • Diploma in Web Design and Digital Systems
    2004 - 2006
    Estácio de Sá University - Rio de Janeiro, Brazil


  • From Superpowers to Great Teams
    JULY 2020 - PRESENT
  • Hello Design Thinking — Learn the Foundational Skills and Mindsets of Design Thinking
    JUNE 2020 - PRESENT
  • Facilitating UX Workshops
    Nielsen Norman Group
  • Swift em 4 Semanas (Swift in Four Weeks)
  • Visual Communication



London, ON, Canada

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