Dobs Totev, Designer in Barcelona, Spain
Dobs Totev

Designer in Barcelona, Spain

Member since January 28, 2018
Dobs is a senior user interface and UX designer who specializes in rich interactive experiences for the web, mobile, and console devices. He also possesses in-depth knowledge and skills concerning a digital product's lifecycle—from research, concept, and planning to live releases. He always welcomes new challenges and exciting projects with life-changing goals.
Dobs is now available for hire


  • Head of UX

    2019 - PRESENT
    Contiki Holidays
    • Created and modified UX designs based on data from Google Analytics and Data Studio used towards improving conversion in the travel youth market.
    • Contributed to the executive UX eCommerce decision making supported by data and experience.
    • Continued to grow the eCommerce platform with ideating and designing new features.
    • Present UX reports and design solutions in front of stakeholders.
    Technologies: User Interface (UI), User Experience (UX), Google Data Studio, Adobe CC, Google Analytics, InVision, Sketch
  • Lead UI/UX Designer | Founder

    2017 - PRESENT
    FRIDG® App
    • Designed the full UI and the whole user experience of an iOS app for food lovers who love to cook healthy meals and not waste groceries.
    • Conducted user and market research in the UK, EU, AU, and US markets to validate the concept of the app.
    • Performed usability testing on concept wireframes and designed UI to validate the intended experience.
    • Created the journey roadmap, planned the features for the first release, and set out a projection for future growth and development.
    • Designed all the visuals, interactions, and animations used in the app such as graphics, icons, and transitions.
    Technologies: User Interface (UI), User Experience (UX), Adobe Premiere Pro, Adobe After Effects, Adobe Photoshop, Adobe Illustrator, User Testing, InVision, Sketch


  • Bachelor's degree in Business IT and Software Engineering
    2011 - 2015
    University of Plovdiv - Plovdiv, Bulgaria


  • Design Strategy: Design Thinking for Business Strategy and Entrepreneurship
    University of Sydney (Sydney, Australia)




Barcelona, Spain

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