
Hope Fitch-Mickiewicz
Verified Expert in Design
Designer
Wantagh, NY, United States
Toptal member since March 22, 2018
Hope believes in creating cohesive design products via collaboration and communication—it is the key to producing a successful outcome and meeting her client’s expectations. Her background includes corporate and freelance multimedia design experience and a product UX/UI designer and creative director history. Hope has worked on digital, marketing, and campaign products for clients including IBM, Verizon Wireless, Accela, TD Ameritrade, and more.
Portfolio
Work Experience
Lead CX Designer
Centivo
- Led CX/UX/UI design for all in-house Centivo software, including customer care tools, employee portals, provider portals, member apps, and Centivo websites, ensuring cohesive and user-friendly digital experiences.
- Defined and executed the design strategy, balancing business requirements, technical feasibility, and user needs across multiple products.
- Handled the end-to-end design process, from conceptualization and wireframing to high-fidelity UI design and developer handoff, ensuring pixel-perfect execution and functional efficiency.
- Collaborated cross-functionally with product managers, engineers, and business stakeholders to translate complex healthcare and operational requirements into intuitive, scalable interfaces.
- Contributed to intuitive experience design, focusing on usability, efficiency, and clarity to streamline workflows for internal teams, providers, and members.
- Handled design system management, creating and maintaining a scalable design system to ensure consistency across all Centivo products while improving development speed and collaboration.
- Ensured accessibility and compliance, ensuring all digital products aligned with industry standards (such as WCAG) to provide inclusive experiences for users with varying needs.
- Implemented continuous iteration and improvement, refining designs based on internal feedback, stakeholder input, and best practices to enhance usability and operational efficiency.
- Utilized my healthcare and insurance industry expertise, designing solutions that simplify complex processes such as claims management, provider search, and benefits navigation.
UI/UX Designer Consultant
Decision Resources Group
- Created concepts and user experiences for SaaS healthcare analytics products.
- Defined user goals, scenarios, user interviews, sitemaps, wireframes, visual designs, and more.
Senior UI/UX Designer Consultant
Verizon Wireless
- Worked in the discovery process phase for creating a new user experience for customer reps and Verizon Wireless customers in the call centers.
- Created sitemaps, journey maps, and user scenarios.
- Ideated on a new Bitcoin product within Verizon and created wireframes for developers to use for a proof of concept.
- Participated in focus groups for product development.
Creative Digital Director | Consultant
Linx Communications
- Developed brands and created identities.
- Created responsive web designs for eCommerce and creating marketing campaigns spanning across traditional and digital media.
- Designed corporate websites for Linx clients.
- Crafted the design as well as the branding and marketing for an eCommerce site (a boutique ice cream shop).
Lead UI/UX Designer (Contract)
Accela
- Took on the challenge of redesigning a government software portal for hundreds of municipalities across the country. The software was designed to automate and streamline civic processes.
- Created a modern, responsive and intuitive site for citizens and members to navigate easily through.
- Ideated and created with key stakeholders and developers.
- Developed sitemaps, low- and high-fidelity wireframes, and assisted with the MVP (minimum viable product).
- Built the style guides and visual design for the portal.
- Created user scenarios.
Visual Designer
IBM
- Collaborated with key stakeholders, developers, project managers, and UX designers in an agile environment to create a more human-centered outcome.
- Developed a consistent product experience across IBM websites creating wireframes and visual designs.
- Designed responsive websites for Watson Health.
- Created digital campaigns for business strategy and design services.
- Designed responsive websites for marketplace products.
- Worked in the IBM design-thinking framework of observing, reflecting, and making; with the ultimate goal of improving product quality and customer satisfaction.
Creative Director
SourceMedia
- Managed a creative team of 12 in the development and implementation of brand identity and creative design—from concept to completion for more than 25 brands including, website UI/UX, marketing, print & digital publications, events, web seminars, research, and custom clients.
- Collaborated and developed brand strategies with key stakeholders, business units, and custom clients (TD Ameritrade, Ernst & Young, Bloomberg, Wolters Kluwer, and ADP; to name a few).
- Led the creative direction and planned and budgeted $40,000 Women in Banking annual photoshoots.
- Designed a new customer product with a development team by creating an engaging user experience—resulting in a 10% increase in new revenue for the company.
- Created processes for my creative development team to increase efficiency and reduce resource redundancy.
Education
Bachelor of Arts Degree in Graphic Design
New York Institute of Technology - Old Westbury, NY, USA
Certifications
UX/UI Design Certificate
New York Code + Design Academy
UX/UI Design Certificate
NYU | New York University
Skills
Tools
Microsoft Office, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe CC, Trello, Confluence, Sketch, InVision, Photoshop CC, Illustrator CC, Jira, Zeplin, Adobe, Google Docs, Basecamp, Google Sheets, IBM Watson, Slack, Canva, Mailchimp, Wix
Industry Expertise
Technology, Government, Health, Healthcare
Platforms
Mobile, Desktop, Android, iOS, Figma
Other
Landing Page Design, Web Design, Wireframing, UI Style Guides, Web UI Design, Leadership, UI Design, Responsive Web Design (RWD), Responsive Design, Desktop Web Design, Creative Direction, Print Design, Product Design, User Interface (UI), Health IT, Visual Design, Fluid UI, Fluid Design, User Research, Small Business Design, App UX, Apps, MVP Design, Creative Design, Digital Creative Direction, Local & Municipal Government, UI Patterns, Agile, UX Design, Mobile App Design, Brochure Design, SaaS Design, User Experience (UX), Mobile UI, Web UI, User Scenarios, Research Methods, Prototyping, Design Principles, Desktop App Design, Marketing Design, PDF Design, Content Management Systems (CMS), Genomics, Branding, eCommerce, Personas, Product Development, Logo Design, Minimum Viable Product (MVP), AA Compliance, Design Thinking, IBM Marketplace, IBM Business Process Definitions (BPD), Analytics, User Flows, Sitemaps, User Journeys, Travel, User Registration, Web Forms, Mobile Apps, B2B, B2C, Google, Art Direction, Software Design, Design Systems
Experience
- UI Design - 10 years
- User Experience (UX) - 10 years
- Responsive Web Design (RWD) - 9 years
- Mobile App Design - 7 years
- Product Design - 7 years
- Prototyping - 5 years
- User Flows - 4 years
- User Scenarios - 4 years
How to Work with Toptal
Toptal matches you directly with global industry experts from our network in hours—not weeks or months.
Share your needs
Choose your talent
Start your risk-free talent trial
Top talent is in high demand.
Start hiring