Josiah Duinkerk, Designer in Almere, Netherlands
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Josiah Duinkerk

Verified Expert  in Design

Bio

The best way to describe Josiah's work ethic is creative efficiency. He believes that projects can run smoothly and effectively by managing expectations, setting up good communication processes, and finding the balance between business goals, technology, and user experience.

Portfolio

Work Experience

Founder | Product Designer

2018 - PRESENT
Annut Design & Development
  • Facilitated design sprints to help define MVP concepts and align stakeholders.
  • Translated wireframes into visual designs for dashboards, responsive web, and mobile.
  • Conducted user research (A/B tests, interviews, etc.) to better understand user needs and pains.
  • Managed junior team members and helped them develop their skills while meeting company objectives.
  • Designed an entirely interactive and responsive design system with light and dark modes from scratch. I also managed its implementation in Angular and publication on Storybook.
  • Conducted user research, and created wireframes, user journeys, and personas.
Technologies: PWA, Sketch, Figma, User Interviews, Agile, Landing Page Design, Dashboards, UI Components, Design Systems, UX Design, UI Design, Responsive Web Design (RWD), Product Design, Web Design, Dashboard Design, Responsive, Mobile UX Design, UI Animation, UX Flows, Interaction Design (IxD), Responsive Web Apps, Appointment Booking, Template Design, User-centered Design (UCD), Notion, Web App UI, Web App UX, Project Management, Artificial Intelligence (AI), Lottie, Component Libraries

Product Designer

2022 - 2023
KLM Royal Dutch Airlines
  • Designed a user friendly interface used to adjust the parameters of a complex data modal system. Acted as a product designer for a B2B app to optimize pilot planning.
  • Created data visualization in graphs, tables, and charts to help give meaning and insight to modal results.
  • Conducted the migration from Sketch to Figma of the design system's component library.
  • Created high-fidelity prototypes to do user validation and present to the board.
Technologies: Figma, Web Applications, Agile, Dashboards, eCommerce Design, Enterprise Design, UI Components, Visual Design, Design Systems, UX Design, UI Design, Product Design, Web Design, Dashboard Design, Responsive, Mobile UX Design, UX Flows, Interaction Design (IxD), User-centered Design (UCD), Conversion, Web App UI, Web App UX, Component Libraries

UI Designer

2022 - 2022
McKinsey & Company (INU)
  • Designed the complete component library, a part of the design system, in less than two months.
  • Created a brand identity guide website complete with documentation, color, typography, and resource assets.
  • Translated initial wireframes to high-fidelity final designs.
  • Redesigned a responsive website and created reusable components.
Technologies: Design Systems, Mobile UI, Mobile UX, Fintech, Product Design, Mobile App UI, Mobile UX Design, Agile, Landing Page Design, UI Components, Visual Design, Figma, UX Design, UI Design, Responsive Web Design (RWD), Web Design, Responsive, Component Libraries

UX/UI Designer

2020 - 2021
Adidas
  • Redesigned the global internal communications platform in line with the updated brand guidelines.
  • Designed an internal trading and analytics tool that utilizes artificial intelligence (AI) to optimize trading and planning.
  • Created screens in association with the research department to conduct A/B tests.
  • Produced PowerPoint slide decks for internal communication.
Technologies: Sketch, Web Applications, Agile, Dashboards, Enterprise Design, UI Components, Visual Design, Design Systems, Figma, UX Design, UI Design, Responsive Web Design (RWD), Product Design, Web Design, Dashboard Design, Responsive, Mobile UX Design, Interaction Design (IxD), User-centered Design (UCD), Conversion, Checkout, Web App UI, Web App UX, Component Libraries

Product Designer

2019 - 2019
ANWB
  • Conducted usability research to test out a new mobility-as-a-service mobile app.
  • Fleshed out a high-fidelity prototype so people can plan their trip via public transportation, car, and a combination of both.
  • Contributed to the newsletter design and created A/B test designs.
  • Developed user journeys to better understand the pain points of travelers and come up with feasible solutions.
  • Updated the mobile eCommerce website to make it more user-friendly and give it a more contemporary look and feel.
Technologies: Sketch, User Interviews, Agile, eCommerce Design, Enterprise Design, Visual Design, Figma, UX Design, UI Design, iOS, Responsive Web Design (RWD), Product Design, Responsive, Mobile UX Design, User-centered Design (UCD), Component Libraries

UX/UI Designer

2018 - 2019
De Persgroep
  • Fully redesigned the responsive website and mobile app of the digitalized deals catalog with over four million monthly users.
  • Conducted user research to optimize the tone of voice and test new navigation.
  • Created a digital style guide so other departments, like marketing, can keep the design consistent.
  • Gave presentations to stakeholders and documented the new visual direction.
  • Worked closely with the product manager and developers to ensure proper design implementation.
Technologies: Sketch, User Interviews, Agile, Landing Page Design, Tablet Design, Enterprise Design, UI Components, UX Design, UI Design, Mobile App UI, Responsive Web Design (RWD), Product Design, Web Design, Responsive, Mobile UX Design, Entertainment & Leisure, Web App UI, Web App UX

Senior UX Designer

2017 - 2018
Backbase
  • Conducted user research to understand business banking pain points better and ran pair design sessions to create solutions.
  • Helped banks upgrade their legacy systems and software to industry standards.
  • Created high-fidelity prototypes for sales teams to pitch to potential clients.
  • Traveled on-site at banks and worked with their design team on adapting the template software to their specific needs.
  • Worked as part of a team that was building the design system for the company to increase productivity and consistency.
Technologies: Adobe Photoshop, Sketch, Web Applications, Agile, Landing Page Design, Tablet Design, Enterprise Design, UI Components, UX Design, UI Design, Responsive Web Design (RWD), Product Design, Web Design, Responsive, Mobile UX Design

UX Lead

2016 - 2017
EasyPark
  • Helped a predominantly tech-focused company realize the importance of a good UX and UI across their brands and platforms (web, mobile, tablet, and in-car).
  • Created a multi-branded design system to reuse components across brands.
  • Conducted user and market research to come up with new revenue streams.
  • Handled high-level stakeholder management and presentation to get new features approved.
Technologies: Balsamiq, Sketch, UI Components, UX Design, UI Design, Landing Page Design, Mobile UI, Mobile App UI, Mobile UX, Responsive Web Design (RWD), Product Design, Mobile UX Design

Senior UX Designer

2014 - 2016
Sogeti
  • Oversaw the education and mentoring of junior designers.
  • Designed an iOS app for Phillips for back relief pain with animation.
  • Translated the new Rabobank brand redesign from web to mobile to implement responsive web design.
  • Contributed to the setup of the ING mobile design system. Translated web patterns to native iOS and mobile and designed the forecasting feature.
Technologies: Adobe Illustrator, Adobe Photoshop, Sketch, Enterprise Design, UX Design, UI Design, B2B, Product Design, Banking & Finance

Lead GUI Designer

2011 - 2013
2Gears, Appoint Solutions
  • Created all graphical elements for the company’s games and apps.
  • Participated in the concept development, copywriting and marketing.
  • Created game characters & store UI elements for upgrades.
Technologies: Adobe Illustrator, Adobe Photoshop, UX Design, UI Design

Visual Designer | Founder

2007 - 2011
XOKA
  • Contributed to the packaging design for local food vendors and supermarkets.
  • Created branding and marketing material design for local nightclubs and businesses.
  • Handled PowerPoint and brochure designs for empowerment workshops for clients.
  • Created responsive website designs and content management systems (CMS) for startups.
Technologies: Adobe Illustrator, Adobe Photoshop, UI Design

Skills

Tools

Sketch, Adobe Photoshop, Balsamiq, Adobe Illustrator

Industry Expertise

Banking & Finance, Real Estate, Insurance, Entertainment & Leisure, Fashion & Beauty

Platforms

Android, iOS, Mobile, Figma, Webflow

Other

Responsive, iPhone, Redesign, Prototyping, UI Design, Mobile UX Design, UX Design, Design Systems, Responsive Web Design (RWD), Fintech, Product Design, User-centered Design (UCD), Wireframing, Responsive UI, Web Design, User Interface (UI), User Experience (UX), Mobile UI, Mobile App UI, Component Libraries, Visual Design, UI Components, Enterprise Design, Landing Page Design, Web Applications, Web App UI, Project Management, PWA, iPad, Responsive Web Apps, Template Design, User Research, Interaction Design (IxD), eCommerce, Notion, Framer, B2B, Tablet Design, eCommerce Design, Dashboards, Agile, Home Furnishing, UI Branding, Appointment Booking, Checkout, Conversion, UX Flows, UI Animation, Dashboard Design, Mobile UX, Lottie, User Interviews, Artificial Intelligence (AI), Web App Design, Web App UX, Fitness Website Design

Experience

  • UI Design - 12 years
  • Wireframing - 10 years
  • UX Design - 8 years
  • Redesign - 6 years
  • Figma - 5 years
  • Design Systems - 5 years
  • Product Design - 4 years
  • User Research - 3 years
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