Michael is a skilled designer with twenty years of brand identity, product development, and graphic design experience as an art director and an independent designer and artist. He directed interactive design for Yahoo!, where he specialized in advertising, branding, product development, UI/UX, and ideation, and has recently finished a thirteen-month project for Microsoft as a senior UI/UX design lead for a next-generation big data CRM platform.
Responsible for building a UX strategy and research plan in alignment with the ongoing sprint cycle. Mentoring a small team, leading discovery, ideation, future-state design, general project management/reporting, and ongoing usability research.
Scheduled the initial qualitative observations on-site in Boise from a sampling of 200+ in house analysts. Produced findings for C-level staff.
Co-led customer interviews and data collection on customer satisfaction and needs.
Audited customer exit interviews and produced findings for C-level staff.
Produced findings reports and design change recommendations for the team and stakeholders.
Conducted regular formative UX observations of mockups and qualitative data collection with analysts.
Performed qualitative research to achieve efficiency gains in major workflows for analysts and CSMs.
Mentored junior UX designers to think comprehensively end to end in order to expedite delivery time and communications to developers.
Built an interactive components library in Sketch via Craft aligned to the existing style-guide for the fast delivery of work.
Documenting complicated workflows in a Six-Sigma audit and assisting in a comprehensive workflow redesign to achieve analyst efficiency.
Made ongoing improved UX design efforts to visual scannability of the data-grid and thereby reducing the cognitive load for analysts.
Designed and tested a series of prototypes leading to future-state design for brand protection responsible for $70 million in annual revenues.
Technologies: Sketch Validately
Lead UX/UI Designer
2015 - PRESENT
Led design efforts at Centric, a powerful company creating next-gen big data solutions for Microsoft in CRM.
Technologies: Axure, InVision, Adobe Creative Suite
Lead Designer and UX Strategist
2014 - PRESENT
Designed and developed a viral monetized model for redistribution of secondhand goods. Designed a unique brand, UX, and front-end UI.
Technologies: InVision App, Adobe Creative Suite
Lead Product Designer
2017 - 2018
Led customer interviews, qualitative data collection, and analysis.
Produced findings reports and design change recommendations to the team and stakeholders.
Conducted regular formative UX observations of mockups and qualitative data collection.
Led the redesign of a vast PDF database (HR research and publications) to a converted mobile first HTML based Kindle-style e-reader. (supporting 4x viewports responsive).
Led the redesign of an Elasticsearch system UX with insights to search term use-cases in search results.
Ideated and prototyped a D3.js-driven PDF library and UI framework call Bersin-Oracle. Oversaw and drove the formative qualitative data collection to justify the project.
2004 - 2012
Michael Sean, Inc.
Developed, designed, and manufactured over 200 modern pieces of steel furniture. Sold and distributed them to designers and architects nationally, focusing on NYC (www.michaelsean.com).
Technologies: 3D Modeling, Branding
Interactive Design Director
1997 - 2001
Directed interactive design efforts for projects developed by the awesome folks at Yahoo!.