Nicole Palafox, Designer in Denver, CO, United States
Nicole Palafox

Designer in Denver, CO, United States

Member since November 17, 2022
Nicole is a champion of empowering people and businesses with digital products. As a digital product designer, she has extensive experience transforming complex problems into intuitive and delightful experiences. She bridges the gap between business goals and customer needs by ensuring they are at the forefront of her design solutions. Nicole's background in creative design and her expertise in design and product thinking guarantees excellent quality and lovable product experiences.
Nicole is now available for hire

Portfolio

Digital Design

Employment

  • Product Designer

    2022 - 2022
    Amazon Prime Video
    • Released Prime Video on the new Echo Show 15, enabling customers to navigate the app with voice, touch, or remotely.
    • Extended Prime Video into the automotive space, providing the capability to watch video content for hundreds of automotive customers.
    • Led the end-to-end design strategy and vision for all my projects, defining the customers and their problems and goals, understanding potential growth and opportunities for the business, and strategizing roadmaps to designing the experience.
    Technologies: Figma, Product Design, Product Strategy, User Experience (UX), Customer Analysis, Customer Insights, UI Design, Responsive Design, Interaction Design (IxD), TV, Mobile, Design Systems, Mobile Prototypes, Digital Product Design, Web Design, Visual Design, UX Design, UI Components, Responsive Web Design (RWD), eCommerce UI, Wireframing, Mockups
  • Product Designer

    2020 - 2021
    Zillow
    • Redesigned the sell and offer landing pages for Zillow.com, helping customers to navigate their selling options at Zillow. It generated significant traffic and an increase in request submissions by 16%.
    • Recreated the home value and comparable modules on off-market homes, which had a 4.84% increase in user engagement. It helped homeowners track their neighborhood sales, price per square foot, and comparable sales.
    • Worked closely with UX researchers, content designers, product managers, engineers, marketing specialists, design system designers, and service designers.
    Technologies: Figma, ProtoPie, Jira, Asana, Zoom, Workday, Product Strategy, Product Design, Responsive Design, Interaction Design (IxD), Mobile, Design Systems, Mobile Prototypes, Digital Product Design, Web Design, UI Design, Visual Design, UX Design, UI Components, Responsive Web Design (RWD), Landing Page Design, Wireframing, Mockups

Education

  • Bachelor of Fine Arts Degree in Graphic Design
    2010 - 2015
    University of Nebraska at Omaha - Omaha, NE, USA

Certifications

  • UX Academy
    JANUARY 2018 - PRESENT
    Design Lab

Experience

Tools

Location

Denver, CO, United States

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