Olayanju Idris, Designer in Lagos, Nigeria
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Olayanju Idris

Verified Expert  in Design

Designer

Location
Lagos, Nigeria
Toptal Member Since
February 9, 2022

Olayanju is a product designer with five years of experience, owning UX processes and making product strategy and design decisions. He has built 100+ apps and websites with over 60% retention rates, 20% increases in user satisfaction, and 89% increases in client satisfaction scores, representing $50+ million in combined revenue. Olayanju leverages his skills and experience to design user-centered products that increase monetization and user retention rates.

Portfolio

Work Experience

Head of Design and Strategy

2022 - PRESENT
Vesicash Financial Technology
  • Designed and built the Vesicash escrow system, resulting in a 30% increase in successful transactions and a 20% reduction in payment disputes for B2B businesses.
  • Developed a product requirement document that served as a guide for designing and engineering the back-end admin office and user side of Vesicash, resulting in a 70% reduction in product building time.
  • Collaborated closely with the Vesicash testing team to improve product UX and report bugs to the engineering team. This resulted in a more reliable and user-friendly product, increased customer satisfaction and retention, and business growth.
  • Collaborated with the Vesicash design team to build a successful marketing landing page that achieved more than 70% conversion rates and over 10,000 unique visits, driving traffic and customer engagement.
  • Collaborated with Vesicash engineering and product teams to design and build robust wallet structure systems for Naira, dollar, and pound currencies, which successfully processed over 500,000 in total transactions in the first month.
  • Worked closely with the design and engineering team to build the Vesicash design system from scratch to a component-based system which helped improve the speed of design, iteration, and development by 80%.
  • Planned and facilitated strategy sessions with Vesicash co-founders and business customers, resulting in a 60% improvement in product usability through increased feedback and targeted development efforts.
Technologies: Adobe Illustrator, Adobe Photoshop, Figma, B2B, App Design, Branding, Annotated Wireframes, Crypto, Cryptocurrency, B2C, UI Design, Web UX, Product Design, Management, Product Management, UX Wireframes, Rapid Sketching, Illustration

Product Design Lead

2021 - PRESENT
Moneymie
  • Designed a web app and a cross-platform mobile app for B2B and B2C customers from end-to-end for Moneymie, a fintech startup launched to help migrants send money home to their loved ones in Africa.
  • Designed a web app and a cross-platform mobile app from end-to-end for Bonafide, a crypto and fintech startup that uses blockchain technology launched to help Africans send money home by crypto and payout to their local currencies in Africa.
  • Improved the user retention rate in the onboarding flow by 80%.
  • Created the Moneymie design system that cut the design and development time by 50%.
  • Led design, product, and UX decisions that improved how customers use the app.
  • Increased the user satisfaction rate on our exchange plus send flow feature by 40%.
  • Collaborated with development, engineering, and business teams on design workflows that improved how we designed and shipped products to live environments.
  • Completed tasks at an average of 20% before the deadlines.
Technologies: Adobe Illustrator, Adobe Photoshop, Figma, UI Design, Web Design, Mobile App Design, Mobile UI Design, Iconography, Information Architecture (IA), Visual Design, Dashboard Design, UX Design, User Flows, Product Design, UX Strategy, Hand-drawn Illustrations, Annotated Wireframes, Web Project Management, Branding, Presentation Design, Prototyping, Web App UI, Web App UX, iOS, Android, Web App Design, User Retention, User Onboarding, Design Systems, User Experience (UX), Responsive Web Apps, User Research, User Interface (UI), Wireframing, Fintech, B2B, Websites, Responsive Web Design (RWD), Web Page Mockups, Illustration, Crypto, User Stories, User Interviews, High-fidelity Prototypes, Low-fidelity Mockups, High-fidelity Mockups, Low-fidelity Prototypes, Rapid Prototyping, MVP Design, Dashboards, Mobile App UI, Mobile Apps, Design Sprints, Mobile Design, Digital Product Design, User Journeys, Tablet Design, Mobile UX Design, Mobile UX, HTML, CSS, Pitch Decks, PowerPoint Design, App Design, Blockchain, Desktop Web Design, User Testing, Product Strategy, Responsive Design, Presentations, B2C, Style Guides, Financial Software

Product Designer

2020 - 2022
EngineerSF
  • Designed a web app for Jotmill, a SaaS startup launched to help businesses, interviewers and interviewees create, edit, answer, collaborate, publish and export diverse types of interviews in one place.
  • Designed a landing page and built the landing page with Umso for WattPricer, an electricity pricing API database, compiling and formatting price, regulatory, and fuel mix data from over 1000+ utilities into a usable API.
  • Designed a landing page and built the landing page with Squarespace for Feel Free PT, a healthcare startup helping to provide evidence-based research and treatment to enhance patient outcomes.
  • Designed and built the landing page with Umso for PCRopsis, a healthcare startup helping companies save over 50% on nucleic acid extraction via "Our Unique Approach to Direct PCR."
  • Led the design strategy and process for 100+ websites and apps.
  • Slashed the time required to build customer-facing websites by 40%, using no-code tools like Umso and Squarespace.
  • Achieved a 95% client feedback success rate on jobs I delivered.
  • Achieved 40% increase in user retention rate for website built.
  • Assisted 10+ YCombinator companies in designing pitch decks and websites that raised $30+ million in funding rounds.
  • Collaborated with development and engineering teams to improve the design workflow.
Technologies: Adobe Illustrator, Figma, Umso, Squarespace, Adobe Photoshop, UI Design, Web Design, Mobile App Design, Mobile UI Design, Iconography, Information Architecture (IA), Visual Design, Dashboard Design, UX Design, User Flows, Product Design, UX Strategy, Hand-drawn Illustrations, Annotated Wireframes, Web Project Management, Branding, Presentation Design, Prototyping, Web App UI, Web App UX, iOS, Android, Web App Design, User Experience (UX), Responsive Web Apps, User Research, Design Systems, User Interface (UI), Wireframing, Fintech, B2B, Websites, SaaS, Responsive Web Design (RWD), Web Page Mockups, Illustration, Crypto, User Stories, User Interviews, High-fidelity Prototypes, Low-fidelity Mockups, High-fidelity Mockups, Low-fidelity Prototypes, Rapid Prototyping, MVP Design, Dashboards, Mobile App UI, Mobile Apps, Design Sprints, Mobile Design, Digital Product Design, User Journeys, Software as a Service (SaaS), Mobile UX Design, Mobile UX, HTML, CSS, Pitch Decks, PowerPoint Design, App Design, Desktop Web Design, User Testing, Product Strategy, Responsive Design, Presentations, B2C, Style Guides, Financial Software

Product Design Lead

2019 - 2021
Ayrem
  • Designed a web app and a cross-platform mobile app end-to-end for Ayrem, a crypto and fintech startup that uses blockchain technology launched to help Africans purchase and sell cryptocurrency, giftcards, and data plans.
  • Designed a web and mobile app for Vite, a startup launched to help customers send parcels and connect logistics companies and riders within one app.
  • Owned strategy, design, and product decisions from scratch to launch.
  • Designed and built a customer-facing web app that generated $400,000 in transaction volume in the first six months of launch.
  • Built a bug-free Android and iOS app with an 80% user-satisfaction score.
  • Received a 95% client satisfaction rate from the team.
  • Created the Ayrem design system that cut our design and development time by 50%.
Technologies: Figma, Adobe Illustrator, Adobe Photoshop, UI Design, Web Design, Mobile App Design, Mobile UI Design, Iconography, Information Architecture (IA), Visual Design, Dashboard Design, UX Design, User Flows, Product Design, UX Strategy, Hand-drawn Illustrations, Annotated Wireframes, Web Project Management, Branding, Presentation Design, Prototyping, Web App UI, Web App UX, iOS, Android, Web App Design, Design Systems, User Experience (UX), Responsive Web Apps, User Research, User Onboarding, User Interface (UI), Cryptocurrency Exchanges, Wireframing, Fintech, Websites, Responsive Web Design (RWD), Web Page Mockups, Illustration, Crypto, User Stories, User Interviews, High-fidelity Prototypes, Low-fidelity Mockups, High-fidelity Mockups, Low-fidelity Prototypes, Rapid Prototyping, MVP Design, Dashboards, Mobile App UI, Mobile Apps, Design Sprints, Mobile Design, Digital Product Design, User Journeys, Mobile UX Design, Mobile UX, HTML, Logo Design, App Design, Blockchain, Desktop Web Design, User Testing, Product Strategy, Responsive Design, Presentations, B2C, Style Guides, Financial Software

Product Designer

2020 - 2020
Dunkins HQ
  • Designed a new website template for the Dunkins HQ team.
  • Collaborated with the Dunkins HQ team to use the high-quality template, which led to a 40% increase in user sales.
  • Received 95% positive feedback from the client on the work I delivered.
Technologies: Figma, Adobe Illustrator, UI Design, Web Design, Mobile App Design, Iconography, Information Architecture (IA), Visual Design, Dashboard Design, UX Design, User Flows, Product Design, UX Strategy, Hand-drawn Illustrations, Annotated Wireframes, Web Project Management, Presentation Design, Prototyping, Web App UI, Web App UX, iOS, Web App Design, User Experience (UX), Responsive Web Apps, User Research, User Onboarding, User Interface (UI), Wireframing, Fintech, Websites, Responsive Web Design (RWD), Web Page Mockups, User Stories, User Interviews, High-fidelity Prototypes, Low-fidelity Mockups, High-fidelity Mockups, Low-fidelity Prototypes, Rapid Prototyping, MVP Design, Design Sprints, Digital Product Design, CSS, App Design, Product Strategy, Responsive Design, Android, Design Systems, Dashboards, Presentations, B2C, Style Guides

Brand and UI/UX Designer

2019 - 2020
Sarge
  • Delivered a branding and UI/UX design that led to a 30% increase in user sales and a 40% increase in online presence.
  • Completed 20+ brand design projects at an average of 10% before the deadlines.
  • Completed project requirements with a 90% customer satisfaction score.
Technologies: Adobe Illustrator, Adobe Photoshop, UI Design, Figma, Web Design, Mobile App Design, Mobile UI Design, Iconography, Information Architecture (IA), Visual Design, Dashboard Design, UX Design, User Flows, Product Design, UX Strategy, Annotated Wireframes, Web Project Management, Branding, Presentation Design, Prototyping, Web App UI, Web App UX, iOS, Web App Design, User Experience (UX), Responsive Web Apps, User Research, User Interface (UI), Wireframing, B2B, Websites, Responsive Web Design (RWD), Web Page Mockups, User Stories, User Interviews, High-fidelity Prototypes, Low-fidelity Mockups, High-fidelity Mockups, Low-fidelity Prototypes, Rapid Prototyping, MVP Design, Mobile App UI, Design Sprints, User Journeys, Mobile UX Design, Logo Design, App Design, Product Strategy, Responsive Design, Android, Design Systems, Fintech, Dashboards, Presentations, B2C, Style Guides

UI/UX Designer

2018 - 2019
Lofty Inc and Allied Partners
  • Designed a web app from end to end for Pronov, a startup launched to solve the problems within the supply chain network of medical devices and pharmaceutical products in Nigeria.
  • Gathered feedback from Pronov field agents and used the feedback to improve how customers used the Pronov Android app by 30%.
  • Created wireframes, sketches, and flows to improve core features of the Pronov app.
Technologies: Adobe Illustrator, Adobe Photoshop, Figma, UI Design, Web Design, Mobile App Design, Mobile UI Design, Iconography, Information Architecture (IA), Visual Design, Dashboard Design, UX Design, User Flows, Product Design, UX Strategy, Annotated Wireframes, Web Project Management, Presentation Design, Prototyping, Web App UI, Web App UX, iOS, Web App Design, User Experience (UX), Responsive Web Apps, User Research, User Interface (UI), Wireframing, Fintech, Websites, Responsive Web Design (RWD), Web Page Mockups, User Stories, User Interviews, High-fidelity Prototypes, Low-fidelity Mockups, High-fidelity Mockups, Low-fidelity Prototypes, Rapid Prototyping, MVP Design, Mobile App UI, Mobile Apps, Design Sprints, Mobile Design, Digital Product Design, User Journeys, Mobile UX Design, App Design, Product Strategy, Responsive Design, Android, Design Systems, Dashboards, Presentations, B2C, Style Guides
2012 - 2018

Bachelor of Technology Degree in Pure and Applied Physics

Ladoke Akintola University of Technology (LAUTECH) - Ogbomosho, Oyo State, Nigeria

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