Oluwapelumi Adeyemi
Verified Expert in Design
Designer
Berlin, Germany
Toptal member since March 22, 2019
Pelumi is a senior lead product designer using AI to build better experiences and systems. He specializes in creating intuitive web and mobile products, turning complex challenges into simple, user-centered solutions. With experience across UX, UI, design systems, and AI-powered products, Pelumi focuses on designing experiences that are both effective for users and valuable for businesses.
Experience
- User Interface (UI) - 8 years
- Responsive UI - 8 years
- Figma - 8 years
- Mobile UI - 8 years
- Mobile App Design - 7 years
- Dashboards - 7 years
- Mobile Apps - 7 years
- Web App UI - 7 years
Portfolio
60beans - An Online Multi-vendor eCommerce Coffee Retailer
Book, Review, Earn — Android App Design
Verifyme - Verification Service
Work Experience
Senior Product Designer
Deel
- Improved key product funnels in rewarded adtech applications, increasing user acquisition efficiency and overall campaign performance through iterative UX improvements and A/B testing.
- Designed scalable user experience systems that enhanced engagement and retention, helping optimize how users interact with reward-based flows across multiple global markets.
- Partnered with cross-functional teams to align product design with monetization goals, contributing to stronger revenue performance and more effective ad-to-user conversion strategies.
Product Designer
Westwing Home & Living
- Designed a new navigation system for the mobile apps to increase the clarity of the whole application and also push the high-output products forward.
- Redesigned the landing section of web pages to increase conversion.
- Participated in user interviews to determine pain points in different products and suggested improvements.
Product Designer
Esusu
- Built several products for internal processes for Esusu. Esusu provides rent reporting, rich analytics, and rent relief assistance. Esusu reports rent payments to major credit bureaus to help renters boost their credit scores.
- Redesigned the rent reporting tool for users to make it easier and more efficient. After testing and monitoring for a while, we recorded a significant decrease in time spent completing rent reports and a higher completion rate.
- Created user stories and personas that helped us continue developing products specifically catering to our users.
Web Designer
Toptal
- Built a brand identity for the company, including typography, color, logo, and other components.
- Redesign the web experience for admins to record activities within the auto repair shop.
- Created user stories and personas that helped the company build solutions suited to its audience.
Education
Bachelor of Science Degree in Computer Engineering
Obafemi Awolowo University - Ile-ife, Osun State, Nigeria
Skills
Tools
Sketch, InVision, Zeplin, Adobe Experience Design (XD), Marvel App, Adobe Photoshop, Adobe Premiere Pro, Adobe Illustrator, Adobe After Effects, Jira, AI Tools, Adobe CC, Adobe InDesign, Adobe Creative Suite, Origami Studio, Origami, ProtoPie, Adobe
Languages
HTML, CSS, JavaScript
Platforms
Figma, iOS, Mobile, Android
Industry Expertise
Banking & Finance, Education, Education Technology (Edtech)
Other
Dashboards, Fintech, Mobile App Design, Web App UI, Responsive UI, Sass, User Interface (UI), User Experience (UX), Branding, Mobile UX, Product Design, UI Design, Web App Design, UX Design, Responsive Web Design (RWD), Web UX, Web App UX, Prototyping, User Research, Sprints, Loan Design, React, CSS3 Animation, Mobile Apps, Financial UX, SaaS, SaaS Design, Digital Banking, 3D, SVG Animation, Claude Design, Claude Code, Google Stitch, Agentic AI, Portals, Dashboard Development, Online Payments, Financial Systems, Financial Design, Chart.js, School, Report Design, Reporting System Design, Educational Portals, Progressive Web Applications (PWAs), Mobile Money, Mobile Banking, Digital Goods, Loans & Lending, Web Applications, Payment Gateways, Responsive Design, Personal Loans, Ticket Design, Mobile UI, iOS UI Design, Android App Design, Web UI Design, iOS App Design, iOS UX Design, Android UI Design, Design Systems, Mobile UI Design, Mobile UX Design, App Design, Web Design, Google Material Design, AI Agents, eCommerce, Animation
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