Paul is available for hire
Hire PaulPaul Johnston
Verified Expert in Design
Designer
Location
Edinburgh, United Kingdom
Toptal Member Since
July 7, 2018
Through creative insight and conceptual thinking, Paul is dedicated to creating more value for clients. Direct contact with the clients throughout the project is important to him. He starts by pulling the problems apart, then molds new and effective design solutions that deliver the message in a unique way. Paul is a creative graphic designer working in the digital, brand, and print fields with over 20 years of experience.
Portfolio
Work Experience
Creative Director
2014 - PRESENT
Jump Marketing
- Handled and was fully accountable for the strategic and operational leadership and direction of the agency.
- Managed a team of freelance designers and craftsmen.
- Led and managed all the projects (on and off-line) from conceptualization to completion all within pre-agreed deadlines and budgets.
- Led the design of websites, eCampaigns, advertising, brochures, leaflets, branding, stationery, and exhibition designs.
- Demonstrated a full understanding of UX and UI.
Technologies: Mailchimp, InVision, Adobe Illustrator, Sketch, Adobe InDesign, Adobe Photoshop
Design Manager
2013 - 2014
Johnstons of Elgin
- Worked as a member of the branding team, ensuring that brand development was at the forefront of the company’s mind.
- Managed and was responsible for all photo and video shoots; including model selection, seasonal concepts, and art direction.
- Redesigned both the wholesale and retail websites to make them responsive and introduce responsive, content-driven eCampaigns.
- Created seasonal launches and implementation through multichannel campaigns for wholesale and retail departments including digital projects (website home-page refreshes, targeted eCampaigns, social media interactions, videos, blogging and app development).
- and more traditional ones (press advertising, wholesale brochures/ catalogs, direct mail, and mail-order catalogs).
- Researched about app design and development to ascertain what Johnstons of Elgin’s benefits could be, whether in wholesale or retail.
Technologies: InVision, Fireworks, Adobe Illustrator, Adobe InDesign, Adobe Photoshop
Creative Director
2011 - 2013
Active Media
- Managed individual client budgets—up to £20,000 at a time—focusing on good-quality-yet-value-for-money propositions.
- Created designs for websites, eCampaigns, advertising, brochures, leaflets, branding, stationery, and exhibitions.
- Assisted in the management and control of the entire workflow.
- Demonstrated a full understanding of UX and UI.
- Recruited and selected prospective job applicants.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop
Co-founder | Creative Director
2007 - 2011
The Lane Agency
- Co-founded an Edinburgh-based design agency.
- Led the creative direction of the company.
- Managed the studio and was responsible for team performance and development of individuals.
- Assisted in the management and control of all workflow.
- Took the lead and managed the projects (on and off-line) from conceptualization through to completion all within pre-agreed deadlines and budgets.
- Was involved in all the branding and print work with input into online projects such as eCampaigns and websites.
Technologies: QuarkXpress, Adobe Illustrator, Adobe FreeHand, Adobe InDesign, Adobe Photoshop
Education
1988 - 1992
Higher National Diploma (HND) in Typography and Design for Print
Telford College - Edinburgh, Scotland
Experience
Tools
Collaboration That Works
How to Work with Toptal
Toptal matches you directly with global industry experts from our network in hours—not weeks or months.
1
Share your needs
Discuss your requirements and refine your scope in a call with a Toptal domain expert.
2
Choose your talent
Get a short list of expertly matched talent within 24 hours to review, interview, and choose from.
3
Start your risk-free talent trial
Work with your chosen talent on a trial basis for up to two weeks. Pay only if you decide to hire them.
Top talent is in high demand.
Start hiring