Sarah is available for hire
Hire SarahSarah Wright
Verified Expert in Design
Designer
Location
Bluffton, SC, United States
Toptal Member Since
June 7, 2022
Sarah is a designer with over 15 years of professional experience. She specializes in working with fashion retail and luxury brands but also takes courses in UI/UX to expand her skills and further her career. As a business-minded creative professional who understands the quantitative side of design and can define and implement a creative vision with beautiful and result-driven solutions, Sarah enjoys helping businesses reach their business goals without sacrificing aesthetics.
Portfolio
Work Experience
Packaging Design
2022 - 2023
Nakery Beauty
- Designed a pitch deck for proposed 2023 product launches to present to Home Shopping Network stakeholders.
- Designed packaging for new 2023 product launches that maintained existing brand integrity but evolved the design to match a more premium, higher price point product.
- Applied existing packaging artwork across various die lines using factory print standards.
Technologies: Adobe Illustrator, Adobe CC, Layout Design
Brand Design Expert
2022 - 2022
Harbor Real Estate Services LLC
- Provided a thorough consultation in order to discover and develop the brand purpose for a real estate group. Determined the primary target audience to build out the strategy.
- Narrowed down the visual tone of voice through a series of logo sketches. Several iterations were explored to hone in on the final design.
- Delivered the brand toolkit consisting of all logo variations, brand guidelines document, business card design, and social media templates.
Technologies: Adobe Creative Suite, Typography, Layout Design
Art and Content Director
2021 - 2022
Interluxe Group
- Led an internal rebrand creatively with an identity guide, including a logo refresh, colors, typography, and other relevant internal assets. Art directed a full website redesign and successfully migrated from WordPress to WebFlow.
- Designed all communication pieces for Maserati North America pop-up event in Los Angeles, introducing the Grecale model to the US market.
- Defined and implemented all communication pieces for Ferrari North America during their F1 Miami trackside presence.
Technologies: Adobe Creative Suite, Visual Design, Webflow, Typography, Web Design, Layout Design
Senior Art Director
2018 - 2021
Spartina 449
- Managed and art-directed all eCommerce and campaign photography from within the in-house photography team.
- Ideated and designed seasonal campaigns and marketing material across various digital platforms and print, such as magazine ads, direct mail catalogs, email marketing, and digital paid ads.
- Designed promotional material for in-store signage, window graphics, product packaging, tags, and product technical line drawings.
Technologies: Adobe Creative Suite, Visual Design, Typography, Color Palettes, Layout Design, Sportswear, Illustration, Iconography, Icon Design
Art Director
2015 - 2017
Connoisseur Group
- Designed logos and brand guides for various boutique luxury brands, packaging design, cigar, and wine label design.
- Art-directed product photography, as well as lifestyle photography, resulting in various designed marketing collateral.
- Worked closely with print houses for the production of luxury packaging and cigar and wine labels with various specialty printing techniques.
Technologies: Adobe Creative Suite, Print Design, Digital Design, Typography, Layout Design
Education
2004 - 2008
Bachelor of Fine Arts Degree in Advertising and Graphic Design
Columbus College of Art & Design - Columbus, Ohio, USA