Saygun Erkaraman
Verified Expert in Design
Designer
Brooklyn, United States
Toptal member since August 23, 2017
As a New York-based, award-winning product designer and digital creative director, Saygun is focused on interface architecture, user experience, and user interface design. With a passion for user experience, user research, and the latest technologies, he has more than ten years of experience designing user interfaces across various digital mediums for both startups and well-known brands like Coca-Cola, Nike, and Vodafone.
Work Experience
Head of Design
Automattic
- Worked on establishing WordPress.com as the best WordPress hosting provider. We have established a high-level multi-site management panel and launched the Studio App.
- Contributed to the greater design organization in Automattic, participating in the design leadership team.
- Worked as a lead of leads, being a part of the WordPress.com executive leadership team, managing a team of 12 designers, including two leads.
- Hiried and onboarded designers to Automattic and WordPress.com.
Digital Creative Director
Saygun Erkaraman
- Consulted for Next Jump's Perks at Work, an eCommerce product handling loyalty program for companies like AT&T, Cisco, JP Morgan, Oracle, and Tesla with merchants like 1-800-Flowers, AMC, Best Buy, Expedia, Lenovo, Nordstrom, Priceline, and Walmart.
- Provided consultancy and award-winning visual design services for Plasenta Conversation Agency to launch 360 campaigns and digital products for exclusive clients like Nike, Coca-Cola, Burn, Unilever, and Vodafone.
- Delivered high-end, user-centered experience and interface solutions for tech startup MVPs, including iOS/Android applications and web-based responsive platforms/applications for Awesome NYC.
- Launched strategy/data-driven responsive websites and digital applications with best UX practices for healthcare companies, such as Pfizer and Danone (Nutricia, Neocate) for Revolution Digital.
- Directed the design for GREY Worldwide Agency and Proximity (Alice BBDO) to deliver user-centered experience and interface solutions for web-based platforms/applications for Gillette, Pronet (Turkey's leading home security company), and Vitra.
Digital Creative Director
Rafineri
- Led a digital creative team of 14 and launched 360 campaigns, websites, micro-sites, and digital applications.
- Mentored creatives to deliver on the brief and on-strategy design from ideation to execution.
- Managed team’s working structure, process, and growth.
- Contributed to re-establishing Ra fineri as an award-winning digital agency.
- Collaborated with brands like Paypal, Sony, Amnesty International, and GQ Magazine.
Education
Master's Degree in Communication Design
Istanbul Kultur University - Istanbul
Bachelor of Arts Degree in Visual Communication Design
Istanbul Bilgi University - Istanbul, Turkey
Skills
Tools
InVision, Adobe Creative Suite, XMind, Sketch, Adobe Illustrator, Adobe Photoshop, OmniGraffle, Adobe After Effects, Pencil & Paper, Cinema 4D, Silverpop, FigJam
Platforms
iOS, Android, WordPress, Figma
Languages
HTML, CSS
Industry Expertise
Food & Beverage, Healthcare, Health & Wellness, Health, Social Networking
Other
Interaction Design (IxD), Wireframing, Web Design, User Flows, Visual Design, User Experience (UX), Prototyping, User Personas, User Interface (UI), Identity, eCommerce, Digital Creative Direction, Branding, Logo Design, Data Visualization, Apps, Analytics, FMCG, AmCharts, APIs, Responsive, Web Applications, User Research, Startups, Nonprofits, Maps, eCommerce UX, Web UX, User-centered Design (UCD), Content Management Systems (CMS), Storefronts, Nightlife, Booking, RFID, Lean Canvas, Social Networks, Colleges & Universities, Clustering Algorithms, Team Leadership, Design Leadership, Design Thinking, Design Direction, Design Systems, Product Design, Digital Product Design, Photography, Illustration, 3D, 3D Animation, 2D Animation, Typography
Experience
- Adobe Creative Suite - 20 years
- User Interface (UI) - 14 years
- Interaction Design (IxD) - 12 years
- Wireframing - 12 years
- User Experience (UX) - 10 years
- Prototyping - 9 years
- User Personas - 8 years
- eCommerce - 5 years
Tools
- Adobe Creative Suite
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