Bahadir Efeoglu, Product Manager in Berlin, Germany
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Bahadir Efeoglu

Verified Expert  in Product Management

Product Manager

Location
Berlin, Germany
Toptal Member Since
February 15, 2019

Bahadir is an experienced product manager with a demonstrated history of working in the supply chain, eCommerce, SaaS, digital wallets, and payments. He founded a supply chain SaaS startup and directly impacted $100M GMV in direct-to-consumer space. Bahadir is ready to jump into a role to help clients build their product organization, processes, and strategy. He is a skilled recruiter in the product space and has built product organizations from scratch.

Product ManagementSoftware as a Service (SaaS)AgileScrumAgile Product ManagementJiraKanbanDigital Marketing Product ManagerMobile

Project Highlights

ParaMara | Digital Wallet
Led product development for two years and doubled the customer base of ING Bank's first digital wallet, ParaMara.
Fabrikatör.io | SaaS for SMEs
Built a product and company with a strong proposition in less than six months and still maintaining sustainable growth today.
Istanbul Tour Studio | Online Travel Agency
Led the digital transformation of the company and increased the internal efficiency together with financial success.

Expertise

Agile Product ManagementBanking & FinanceDesign SprintsGoogle AnalyticsJobs to be Done (JTBD)Lean Product DevelopmentScrumSoftware as a Service (SaaS)

Work Experience

CEO and Product Manager

2017 - PRESENT
Fabrikator Information Technologies
  • Started an innovative supply chain tech company disrupting the DTC tech space.
  • Raised seed investment from top investors in Europe.
  • Conducted hundreds of user interviews and led the product team to build a fantastic product in a new software category.
  • Amassed the data, analyzed it, and wrote up reports summarizing the data and the conclusions drawn.
  • Helped DTC eCommerce companies globally with our software and led more than $150M gross merchandise volume annually.
  • Developed content while always keeping in mind the SEO.

Sr. Product Manager

2020 - 2021
Marley Spoon
  • Led the AI-based taste profile project for increasing NPS.
  • Innovated a failed payment recovery workflow and increased revenue by multiples.
  • Oversaw the back-end, front-end, and mobile teams' backlog successfully.

Head of Product

2018 - 2020
LIQID Investments GmbH
  • Built strongly connected but autonomous teams at LIQID.
  • Conducted dozens of interviews to hire the perfect fit for our organization; designed the hiring funnel from zero to one.
  • Introduced Scrum to the whole company and trained engineers and stakeholders to operate in a proper Scrum framework.
  • Conducted various types of end-to-end UATs to ensure quality, including bug reporting.
  • Grew the team to three members and onboarded each to thrive in product development and the organization; also oversaw their career development.
  • Worked with stakeholders from various backgrounds and departments as an inseparable part of the product management role; the most challenging stakeholder management was over operations and financial product domains.
  • Led big projects end-to-end at LIQID, starting from ideation and design to developing and marketing specific features or products.
  • Incorporated the game-changer design thinking approach to LIQID; this included conducting three design sprints, which resulted in new key features and product offerings.
  • Valued data and treated it as my North Star guiding my way; relied heavily on web and product analytics reporting to inform my work.
  • Treated financial products as being fundamentally different from other retail products, taking into consideration the monetary risks, compliance, and confusing laws.

Senior Product Manager

2016 - 2018
ING Bank Turkey
  • Developed mobile software and shaped the marketing to go along with it.
  • Generated user stories.
  • Implemented Scrum team management.
  • Took product ownership.
  • Reported to the executive management.
  • Held design sprints.
  • Tested the UX/UI.
  • Worked with mobile analytics.
  • Created offline and online marketing campaign strategies.
  • Managed offline sponsored events.
  • Ensured compliance.
  • Conducted competitor and market analyses.

Project Coordinator

2015 - 2016
Istanbul Tour Studio
  • Designed user journeys.
  • Shaped content marketing.
  • Built up communities.
  • Wrote profit-&-loss reports.
  • Worked in accounting.
  • Managed partnerships and ensured that the relationships thrived.
  • Implemented G Suite administration.
  • Oversaw the digitalization processes.
  • Worked on B2C sales and provided customer care.
  • Recruited and fufilled hiring needs.

Business Analytics Specialist

2014 - 2015
Turkcell
  • Built prediction models.
  • Conducted market research.
  • Worked with SAS Enterprise.
  • Mined text.
  • Gave management presentations.

ParaMara | Digital Wallet

http://paramara.com.tr

Led product development for two years and doubled the customer base of ING Bank's first digital wallet, ParaMara.

ParaMara is a digital wallet which enables individual users to easily and freely make payments, money transfers, gift items and more. This is a bank-agnostic mobile wallet platform which welcomes all smartphone users.

Fabrikatör.io | SaaS for SMEs

http://fabrikator.io

Built a product and company with a strong proposition in less than six months and still maintaining sustainable growth today.

In 2017, I founded Fabrikatör.io with my fellow co-founders to solve a small middle enterprise's production and cost-tracking problems.

It is a SaaS product running on the cloud and ready to use within a minute, even for non-digital businesses. Today our startup is growing with a solid customer base, most of them are subscribed for a year in advance and we keep improving the experience and our core offerings.

Istanbul Tour Studio | Online Travel Agency

http://istanbultourstudio.com

Led the digital transformation of the company and increased the internal efficiency together with financial success.

Istanbul Tour Studio is an online travel agency targeting A+ FIT travelers all around the world and offering exclusive services and experiences to them in Turkey. I completed the digital transformation of this young startup by deeply analyzing the offline and manual processes and digitalized each one of them. Today, ITS still uses the systems I built and is running smoothly without any problems.
2010 - 2015

Bachelor's Degree in Management Information Systems

Bogazici University - Istanbul, Turkey

2011 - 2012

Spent a Year Studying as an Exchange Student in Management Information Systems

North Central College - Naperville, IL, USA