Adil Ali, Developer in Potsdam, Brandenburg, Germany
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Adil Ali

Verified Expert  in Engineering

WordPress Developer

Potsdam, Brandenburg, Germany

Toptal member since October 25, 2021

Bio

Adil is an innovative software engineer proficient in front-end and server-side languages. He has in-depth knowledge of MySQL, PHP, JavaScript, and HTML/CSS. He has ten years of hands-on experience taking charge of front and back-end web development. He has worked in diverse business domains, from restaurants to eCommerce. Adil is skillful at creating servers and databases and designing and developing features for APIs. He is a hardworking collaborator with a track record of superior results.

Portfolio

Aphrodites Inc
BigCommerce, BigCommerce Stencil Design, Shopify, Shopify Theme...
Get That Trend Limited
BigCommerce, HTML, BigCommerce Stencil Design, React, Shopify
Nextbridge Pvt
PHP 5, WordPress, HTML5, CSS, JavaScript, React, Docker, SSH, MySQL, PuTTY, Git...

Experience

Availability

Part-time

Preferred Environment

PHP 5, MySQL, WordPress, Shopify, JavaScript, BigCommerce, PSD to HTML, HTML to WordPress, WordPress Themes, WordPress Plugins

The most amazing...

...plugin I've developed was for the corporate office of a restaurant chain to eliminate manual data processing for guests.

Work Experience

Senior Software Engineer

2021 - PRESENT
Aphrodites Inc
  • Developed and maintained a Shopify store and implemented CRO tests to boost the conversion rate by about 5% to 6% on different product pages.
  • Developed a parallel store on BigCommerce to increase the customer base.
  • Created data reports using Google Data Studio for concerned authorities.
Technologies: BigCommerce, BigCommerce Stencil Design, Shopify, Shopify Theme, Google Analytics, Google Tag Manager, Google Optimize, Visual Composer, PSD to HTML, HTML to WordPress, Windows, API Integration, React, Shopify API, Conversion Rate Optimization (CRO)

BigCommerce Developer for Maintenance Tasks

2022 - 2022
Get That Trend Limited
  • Completed the tasks per the client's requirements and updated the stencil theme.
  • Added a new menu style and fixed layout issues related to responsive and mobile.
  • Suggested new ideas on the product detail page to engage the customers and provide details on upsell, down-sell, and cross-sell strategies.
Technologies: BigCommerce, HTML, BigCommerce Stencil Design, React, Shopify

Senior Software Engineer

2017 - 2021
Nextbridge Pvt
  • Created CRM and LMS modules in WordPress for the client, which helped increase the number of students and better management of leads. Integrated the TCPDF library to generate course completion certificates.
  • Implemented a report generation feature using a CSV file for business intelligence. This feature has tabular and graph data representation.
  • Removed malicious code from multiple client websites, making them secure, using WordPress best practices coding standards. WCAG 2.0 standards were also implemented, which significantly increased traffic on the website.
  • Implemented a captive portal for restaurant advertisements and got the users' data for campaigns.
  • Developed a module for internal usage. Restaurant staff is using this module to enter and organize guests' data in a robust manner.
  • Developed a plugin to eliminate manual data entries on excel sheets. Authorized users had provided screens for data entry, and the system will generate excel sheets based on data using the PHPSpreadsheet library.
  • Planned website development, converting mockups into usable web presence with HTML, CSS, JavaScript, Ajax, and JSON coding.
  • Trained and mentored junior developers and engineers, teaching skills in PHP and working to improve overall team performance.
Technologies: PHP 5, WordPress, HTML5, CSS, JavaScript, React, Docker, SSH, MySQL, PuTTY, Git, HTML, PHP, WordPress API, Google Analytics, Google Tag Manager, Elementor, Visual Composer, PSD to HTML, HTML to WordPress, Windows, API Integration, Shopify, Shopify Plus, Shopify API

Senior Software Engineer

2017 - 2017
Soft Tech Group
  • Worked with teams from other projects and departments to create hybrid mobile apps and data-driven customer input.
  • Integrated push notifications into apps, bolstering user engagement.
  • Worked on a WordPress based multi-site product, which provides services like Shopify.
Technologies: PHP 5, WordPress, WooCommerce API, MySQL, Ionic, AngularJS, HTML, PHP, WordPress API, WooCommerce, Google Analytics, Elementor, Visual Composer, PSD to HTML, HTML to WordPress, Windows, API Integration, React, Shopify, Shopify Plus

Senior Software Engineer

2015 - 2017
Nextbridge Pvt
  • Boosted web traffic by improving navigation and speed optimization.
  • Worked on in-house product "Estimation Builder", developed in Angular and Laravel APIs.
  • Leveraged a strong understanding of WordPress core to manipulate admin and theme components.
  • Provided timely resolutions to reported website problems by integrating new solutions into existing platforms.
Technologies: WordPress, WordPress Themes, Sage WordPress Theme, WordPress Plugins, APIs, PHP, MySQL, Site Speed Optimization, HTML, WordPress API, PuTTY, PHP 5, Google Analytics, Elementor, Visual Composer, PSD to HTML, HTML to WordPress, Windows, API Integration, Shopify Plus

Team Lead Web & Mobile

2011 - 2015
Offroad Studios
  • Developed, coded, and updated eCommerce and corporate sites for clients such as Audi and TransWorld.
  • Collaborated with design and project developers to understand project scope and offer elegant, creative, and scalable solutions.
  • Directed and supervised a team of ten engaged in CMS and custom PHP development.
  • Planned website development, converting PSD files into a usable web presence with WordPress, Drupal, HTML, CSS, JavaScript, Ajax, and JSON coding.
Technologies: PHP 5, MySQL, Drupal 7, WordPress, Ionic, AngularJS, Web Development, HTML, PHP, WordPress API, Google Analytics, Elementor, Visual Composer, PSD to HTML, HTML to WordPress, Windows, API Integration, Shopify Plus

Xperience Restaurant Group

https://www.xperiencerg.com/brands/
I developed and managed 12 brands of restaurants. I also created themes, custom plugins, entered data, and managed a Kinsta server. One of the critical tasks was implementing WCAG 2.0 standards to make the websites ADA compliant.

Technologies used: PHP, Laravel, WordPress, MySql, HTML/CSS, JavaScript (jQuery/AngularJS), Third-Party APIs, Git, Composer, Rest APIs

Audi Campaign

https://www.offroadstudios.com/audi-quattro-google-maps-integrated-automotive-launch-campaign-middle-east-website-design-development
Audi is on a quest to discover and promote the most exciting hidden trails across the Middle East. Users across the Middle East applied for a test drive hosted by Audi through their web application. Admin selects random individuals for a test drive on a specified trail and uploads the images, 360-degree images, and videos on this web application with different coordinates through the Google Maps API.

Some Features:
Media galleries with images, videos, 360-degree panoramas, the Google Maps API, a multilingual interface, and login through Facebook and Google

Social Network of Activists

It’s a social network of volunteers and activists to interact and share their thoughts and causes.

Some Features:
user wall, ability to post on a wall, ability to post images on a wall, share posts and images on social networks, share posts and images on others’ wall, friendship modules, third-party chat system with friends only, create and manage groups, create and manage events, payment management with PayPal to purchase items for avatars, the Google Maps API, and Unity 3D renders

Chevy's Fresh Mex

https://www.chevys.com/
Chevy's is a fresh Mexican restaurant chain working under the Xperience Restaurant Group. I collaborated on their website using WordPress, Laravel, and Google Map APIs. I developed the theme and added features like location-based menu rates, nearest restaurant franchise, etc.

Tarte Cosmetics Ecommerce Shopify Store

https://tartecosmetics.com/en_AE/home
Tarte Cosmetics is a Shopify-based online store to sell beauty and skin-related cosmetic products. I worked on different visual elements, handled applications installation and configuration, and managed daily routine tasks.

Eltorito Restaurant Wesite

https://www.eltorito.com/
Eltorito restaurant chain works under the Xperience Restaurant Group. I collaborated on their website using WordPress, Laravel, and Google Map APIs. I developed the theme and added features like location-based menu rates, nearest restaurant franchise, etc.

Jewels Homes Real Estate Portal

https://www.jewelshomes.com/
Jewels Homes Real Estate provides investors with a wide variety of real estate services. I developed their website using the following technologies: WordPress, HTML, CSS, JavaScript, Advanced Custom Fields, and All-in-One importer with custom code. Features are listing properties using MLS and searching properties.
2004 - 2009

Bachelor's Degree in Computer Science

International Islamic University Islamabad - Islamabad, Pakistan

Libraries/APIs

React, WordPress API, Google Maps API, Shopify API, WooCommerce API, Social APIs, Google Maps, jQuery

Tools

Shopify Plus, Google Analytics, Google Optimize, ChatGPT, Git, PuTTY, Composer, Advanced Custom Fields (ACF)

Languages

HTML5, HTML, PHP 5, JavaScript, CSS, PHP

Platforms

WordPress, Shopify, WooCommerce, Windows, Docker, Drupal 7, BigCommerce

Frameworks

Ionic, AngularJS, Laravel

Paradigms

RESTful Development, Conversion Rate Optimization (CRO)

Storage

MySQL

Other

Web Development, WordPress Themes, WordPress Plugins, API Integration, Elementor, Visual Composer, PSD to HTML, HTML to WordPress, eCommerce, SSH, Ajax, Social Media Login, Google Tag Manager, WordPress Design, Sage WordPress Theme, APIs, Site Speed Optimization, BigCommerce Stencil Design, Shopify Theme, Web Accessibility, Website Optimization, Payment APIs

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