Pablo Cruz, Developer in Buenos Aires, Argentina
Pablo is available for hire
Hire Pablo

Pablo Cruz

Verified Expert  in Engineering

Web Development Developer

Location
Buenos Aires, Argentina
Toptal Member Since
May 17, 2019

Pablo is a WordPress developer and founder of Pablo Cruz Digital, a web development company based in Buenos Aires. With over 12 years of professional experience, he specializes in creating tools that enhance a company’s results by improving the quality and performance of their digital products. Pablo strongly believes that every company should always invest in improving their internal work process.

Portfolio

Pablo Cruz Digital
Google Drive API, GreenSock, Highcharts, jQuery, WordPress, MySQL, PHP...
MRM/McCann
WordPress, MySQL, PHP, JavaScript, CSS, HTML
Estado Digital
MySQL, PHP, JavaScript, HTML, Flash ActionScript

Experience

Availability

Part-time

Preferred Environment

Adobe CC, Visual Studio Code (VS Code), XAMPP, Windows

The most amazing...

...thing I’ve built was a very lightweight, but powerful library that extends WordPress posts’ metadata capabilities with zero impact on performance.

Work Experience

Founder

2014 - PRESENT
Pablo Cruz Digital
  • Founded Pablo Cruz Digital, a web development agency.
  • Handled all of my duties which included a mix of coding, technical leadership, and project management.
  • Met with clients, understood their requirements, and designed a plan to boost their business.
  • Designed and developed a big data reporting platform that managed an international coffee company's store performance.
  • Spoke at many local events such as Unión Informática's WordPress Workshop and Santa Fe's Emprendedores.LA.
  • Became a Certified WordPress Expert at the Danish company, Codeable.
  • Improved multiple businesses with technology.
  • Focused on developing boutique-level premium-quality tools and libraries that speed up the production process and help achieve elegant results without compromising deadlines.
Technologies: Google Drive API, GreenSock, Highcharts, jQuery, WordPress, MySQL, PHP, JavaScript, CSS, HTML

Web Developer

2011 - 2014
MRM/McCann
  • Became familiar with how large companies coordinated their work across the globe to connect workers and deliver results.
  • Focused on other development aspects such as project management, sales, and technical leadership.
  • Worked with over 300 people in the company and made the most out of this perfect opportunity to pay attention and to learn.
  • Developed important projects such as General Motors' financial portal, resulting in much success.
  • Developed JavaScript modules for Adobe CQ CMS (a high-level profile since it needed us to plug into their existing CQ framework) for the Chevrolet World platform. It involved an extended Adobe CQ CMS network of portals that all General Motors websites (Chevrolet, Buick, Hummer, and so on).
  • Designed and led the core development of the company's local intranet, some additional WordPress websites, and Unicef's website.
Technologies: WordPress, MySQL, PHP, JavaScript, CSS, HTML

Multimedia and Web Developer

2008 - 2011
Estado Digital
  • Oversaw the delivery of heavy-coded ActionScript Flash applications and websites.
  • Translated great web designs into great websites.
  • Took the leap into other modern technologies such as back-end development, mainly working on PHP and MySQL.
  • Delivered really cool CMS-based applications and reporting platforms for a top local real estate business.
  • Worked on my first WordPress task.
  • Helped to successfully deliver large interactive web applications and websites.
  • Furthered my skills in other technologies such as HTML, CSS, JavaScript, PHP/MySQL, and of course, WordPress.
Technologies: MySQL, PHP, JavaScript, HTML, Flash ActionScript

Web Developer

2007 - 2008
eConsortian
  • Planned, structured, and coded rich internet applications (RIA).
  • Programmed in ActionScript.
  • Integrated those apps with HTML and JavaScript to consume external resources.
  • Took my first step into modern web development trends.
Technologies: Flash ActionScript, Flash

Freelance Web Designer

2006 - 2007
Estudio Maniac
  • Translated Photoshop designs (received from a design agency) into fully interactive Flash websites.
  • Coded and delivered fully animated websites. These websites were often related to markets that demanded state-of-the-art animations so this usually involved coded and timelined manual animations.
Technologies: Flash ActionScript, Flash

Management Logístico

http://www.managementlogistico.com/
Management Logístico is a WordPress website with 80+ single pages. I built the site from the ground. I also developed a custom theme and used an in-house library to speed up the production process.

JCK Online

https://www.jckonline.com/
I developed custom enhancements for this existing WordPress website, which was created by a third-party agency.

Fiat Chile

http://www.fiat.cl/
I implemented improvements to this WordPress portal for a car manufacturer.

FDA Examination

https://exserv.info/
I developed a custom theme for this WordPress website.

Argentina Travellers

http://argentina-travellers.com/
Argentina Travellers is a small travel-agency website. I custom extended data and implemented WordPress custom post types and taxonomies.
2003 - 2008

High School Diploma in Computer Science

Hogar Naval Stella Maris - Buenos Aires, Argentina

JUNE 2014 - PRESENT

Arduino

EducaciónIT

FEBRUARY 2013 - PRESENT

Photoshop

EducaciónIT

MAY 2011 - PRESENT

HTML & CSS

EducaciónIT

Libraries/APIs

jQuery, Highcharts, Custom APIs, Google Drive API

Tools

Photoshop CS5, Adobe CC, Flash, GreenSock, Illustrator CC, Zeplin

Languages

HTML, CSS, PHP, JavaScript, Flash ActionScript

Frameworks

TweenMax, Divi

Platforms

WordPress, GreenSock Animation Platform (GSAP), Visual Studio Code (VS Code), WooCommerce, XAMPP, LAMP, Windows

Industry Expertise

Web Design

Storage

MySQL

Paradigms

Agile Software Development, MVC Design, Functional Programming

Other

WordPress Plugins, WordPress Themes, Customer Success, Web Development, PSD to HTML, Customer Analysis, Zeplin to HTML

Collaboration That Works

How to Work with Toptal

Toptal matches you directly with global industry experts from our network in hours—not weeks or months.

1

Share your needs

Discuss your requirements and refine your scope in a call with a Toptal domain expert.
2

Choose your talent

Get a short list of expertly matched talent within 24 hours to review, interview, and choose from.
3

Start your risk-free talent trial

Work with your chosen talent on a trial basis for up to two weeks. Pay only if you decide to hire them.

Top talent is in high demand.

Start hiring