Aaron is a user experience designer who has designed at large enterprises, small local digital agencies, startups, marketing agencies, and nonprofit organizations, including IBM, WordPress, Samsung, Comcast Business, Boys & Girls Club of America, Merkle, and the American Institute of Architects. Versed in solving complex challenges for enterprise software, he also designs consumer mobile, tablet and website experiences.
Taught students on topics such as developing business requirements, go-to-marketing strategy, business model design, market research, wireframing, storyboarding, user experience design, and more.
Co-instructed a part-time evening UX and Product Management class.
Held office hours to help students with homework and class concepts.
Took part in classroom administrative tasks, grading homework, curriculum development and instructor/course reviews.
Presented at seminars in the local community, such as the University of Washington, on behalf of General Assembly, presenting on user experience design topics and career opportunities.
2014 - 2015
Conducted qualitative and quantitative research for $2 million to $500 million USD revenue associations, foundations, and institutions of higher education representing medical, education, and technology, to the arts and sciences industries.
Advanced product design, and development portfolio assessment, strategic planning, integrated marketing and communication, data driven solutions for clients.
Translated research into strategic design and client recommendations; designed final recommendations and supported Managing Consultant during client presentations.
Designed presentation decks and research frameworks/artifacts and helped develop surveys.
Collaborated with the CEO in designing new strategic planning frameworks.
Technologies: Excel, PowerPoint, Illustrator, Word
Product Design & Research
2011 - 2014
American Institute of Architects
Collaborated with Director of User Experience on the design, development, and launch of a product helping 80,000 architects around the globe better track continuing education and professional licensure requirements.
Successfully contributed to the system design, development and launch of a streamlined renewal experience for 2,700 business partners, transacting over 6 million dollars in annual revenue: reduced manual subscription transactions and data entry by an estimated 40%.
Served as a product designer for the education department, the 4th largest revenue generator of the association at 6 million annually.
Conducted qualitative research and data analysis on member usage of continuing education products. Analyzed data metrics for all member based continuing education data on product and website behavior.
Advanced departmental initiatives through overall user research and data support that drove key decisions on product design, website enhancements, departmental marketing campaigns, and educational and curriculum development based initiatives.