Ali Namdari, Designer in London, United Kingdom
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Ali Namdari

Verified Expert  in Design

Designer

Location
London, United Kingdom
Toptal Member Since
November 17, 2016

Ali is a French designer based in London with 10+ years of experience specializing in design strategy and product design. His eagerness for working with startups stems from defining a product's features from early stages to delivering a polished product by applying design thinking methodologies. Ali has a broad range of leadership experience, from leading design teams to founding his own digital products, online stores, and brands.

Portfolio

Work Experience

Founder & Creative Director

2019 - PRESENT
Labo Mono
  • Built, launched, and ran a sustainable outerwear brand that designs bold and super versatile rain jackets for everyday adventurers. It's a passion project where I get to apply all my UX, product design, and marketing skills into a loving and vibrant brand and eCommerce store.
Technologies: Adobe Photoshop, Sketch

Owner, Product Designer

2014 - PRESENT
Ali Namdari, Ltd.
  • Developed TV interfaces (Xbox, Apple TV, and Roku apps) for ComicConHQ, the company's on-demand video platform.
  • Designed UX and UI for Geely's new car brand Lynk & Co. I worked on the native apps used to control the car, the built-in touchscreen, and the landing pages.
  • Designed new features for the official FIFA app (native iOS and Android, mobile and tablet) delivered to millions of users worldwide.
  • Built the UK's leading podcasting platform called AudioBoom (iOS, Android, and responsive web).
  • Worked on diverse UX and UI projects for Saatchi and Saatchi Healthcare.
Technologies: InVision, Principle, Sketch

Co-founder and Product Designer

2014 - PRESENT
MedPics
  • Designed a platform for doctors and medical students to allow them to share medical cases. Web responsive, Android, and iOS native app all designed from scratch.
  • Worked on branding, art direction, and business card designs.
  • Led the marketing design effort, including emails, flyers, and physical banners design.
  • Conducted user interviews and focus groups organized with doctors and medical students remotely.
  • Built and tested derived products for medical e-learning (quizzes based on our existing content).
Technologies: Marvel, Adobe Illustrator, Sketch

Lead Designer

2014 - 2014
Hex Digital
  • Redesigned London's famous charity website (the House of St. Barnabas).
Technologies: Adobe After Effects, Adobe Illustrator, Adobe Photoshop

Digital Designer

2013 - 2014
Digital Annexe (Your Favourite Story)
  • Developed landing pages and visual marketing content for Mercedes Benz.
  • Designed a comparative tool for comparing any car to one from Mercedes-Benz in a similar range. My responsibilities included UX design, research, and wireframing.
Technologies: Adobe Illustrator, Adobe Photoshop

UI/UX Designer

2013 - 2013
Native Design
  • Designed an interactive tool for an NGO to calculate costs of installing and maintaining water and sanitation structures in developing countries.
  • Designed innovative concepts for a big distilled beverages company (Pernod Ricard) to redefine the cocktail making experience at home. The effort spanned the entire user experience, from ordering to delivering brands to the house and finally using a connected cocktail machine maker.
Technologies: Marvel, Adobe Illustrator, Adobe Photoshop

Lead UI/UX Designer

2011 - 2012
Wipolo (Accor Hotels)
  • Led the design (web + mobile) effort of the company’s social travel app.
  • Conducted user testing and user interviews.
  • Led the marketing design team for designing emails, banners, flyers, and business cards.
Technologies: Adobe Illustrator, Adobe Photoshop
2011 - 2012

Bachelors Degree in Multimedia Arts

Gobelins, School of Visual Communications - Paris, France

2008 - 2011

Higher National Diploma in Computer Science

IUT d'Orsay - France

Tools

Adobe Illustrator, Photoshop CC, Sketch, Principle, InVision, Adobe Photoshop, Marvel, Adobe After Effects

Industry Expertise

Marketing, Healthcare, Automotive

Platforms

tvOS, Xbox 360, Mobile

Other

Product Design, UI Design, UX Design, eCommerce, Logo Design, Illustration, Visual Design, Roku, TV, User Interface (UI), User Experience (UX), Character Design, User Testing

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