Danny Masalkovski, Designer in Melbourne, Victoria, Australia
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Danny Masalkovski

Verified Expert  in Design

Designer

Location
Melbourne, Victoria, Australia
Toptal Member Since
December 20, 2019

Danny is a UI and motion designer, with love for all things digital. During his 12-year career, he's had the pleasure of working on consumer-facing digital experiences for some of Australia's largest banks (NAB and ANZ). In addition to animation and design, Danny also possesses development skills–which help him make informed design decisions and create his own apps.

UI DesignUser Interface (UI)Web DesignDesign SystemsAdobe IllustratorAdobe PhotoshopSketchInVisionGreenSock Animation Platform (GSAP)ZeplinPrincipleMotion GraphicsUser Experience (UX)Adobe After EffectsFigmaFlash Animation

Portfolio

Work Experience

Senior UI Designer

2019 - PRESENT
Potato
  • Worked on a design system for one of the biggest tech companies in the world.
  • Refreshed the UI and uplifted the UX of an existing platform used as a developer resource.
  • Liaised with developers to see what was capable within the confines of the technology we had to build with.
Technologies: Sketch, Figma

Lead UI Designer

2018 - 2019
Splendid Unlimited
  • Developed north star UI design concepts and prototypes for a variety of clients, including Barclaycard, EasyJet, and Reed.co.uk.
Technologies: Adobe Photoshop, Principle, Adobe After Effects, Sketch

Senior Product Designer

2018 - 2018
Super User Studio
  • Created a design system and animations for a new marketing analytics platform.
  • Created MVP UI screens for the first version of the platform.
Technologies: Principle, GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, Adobe Photoshop, InVision, Sketch

Senior Interaction Designer

2018 - 2018
Zone
  • Responsible for creating a high-fidelity prototype for a high-profile sustainability benchmarking organization. The solution required heavy front-end development knowledge and was delivered as a progressive web app.
Technologies: GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, Sketch

Senior Motion and UI Designer

2018 - 2018
Aviva
  • Tasked with creating multiple explainer videos for Aviva's customer-facing website and social channels.
  • Created a motion design style guide to be used internally within Aviva and external agencies.
Technologies: Adobe Photoshop, Adobe After Effects

Senior UI Lead

2017 - 2018
National Australia Bank
  • Oversaw stakeholder management. Strategically created reusable components to use across the whole business, and have a holistic overview of how site content interlinked between other NAB platforms.
Technologies: JavaScript, CSS, HTML, Principle, Zeplin, Sketch

Senior Visual Designer

2017 - 2017
ANZ
  • Created various online application forms for a selection of ANZ’s card and online savings products, while maintaining a consistent design language, and liaising daily with developers.
Technologies: GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, InVision, Sketch

Senior Visual Designer

2016 - 2017
ANZ
  • Designed features for ANZ’s main consumer banking app at the time–goMoney.
  • Created concept UI designs for upcoming app features as well as future vision concepts.
  • Liaised regularly with developers and provided support and handover documentation.
  • Created a motion design framework to be implemented across all aspects of goMoney.
Technologies: Adobe Photoshop, Adobe After Effects, GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, InVision, Sketch

Senior Digital Designer

2016 - 2017
Tribal DDB Melbourne
  • Created regular animated display advertising for Westpac.
  • Animated a stadium screen banner to be played at a national soccer match for one of its sponsors (TAC).
  • Streamlined the creative process for creating online advertising on behalf of Westpac–Australia’s first bank.
  • Created display advertising for Porsche in standard and custom formats.
Technologies: GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, Sketch, Adobe InDesign, Adobe Illustrator, Adobe After Effects, Adobe Photoshop, Adobe Edge Animate

Senior Digital Designer

2016 - 2016
Leo Burnett Melbourne
  • Focused on designing and developing custom digital advertising for iSelect’s Always Get It Right campaign.
Technologies: Adobe After Effects, Adobe Illustrator, Adobe Photoshop, GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML

Senior Digital Designer

2014 - 2016
Tribal DDB Melbourne
  • Worked with Tribal on a contract basis using design and animation across a variety of web and experiential projects.
  • Worked as the lead designer across a number of in-store digital experiences as part of the launch of Telstra’s multi-award winning Discovery Store in Sydney.
Technologies: Adobe InDesign, GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, Sketch, Adobe Illustrator, Adobe After Effects, Adobe Photoshop

Designer

2011 - 2013
Igloo
  • Created UI and motion designs for a variety of clients including Mazda, Cricket Australia, Cancer Council, and Quit Victoria. Motion work ranged from case studies to online explainer videos.
Technologies: Adobe InDesign, GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, Sketch, Adobe Illustrator, Adobe After Effects, Adobe Photoshop, Adobe Flash, Flash Animation

Designer

2011 - 2011
Asprey Creative
  • Designed and developed web solutions internally and for a range of local businesses and FMCG clients.
Technologies: Adobe InDesign, GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, Sketch, Adobe Illustrator, Adobe After Effects, Adobe Photoshop, Adobe Flash, Flash Animation

Designer

2010 - 2010
Citrus
  • Worked on clients such as Sportsgirl and VRC. Used my Photoshop and Flash animation skills to create EDMs, banner ads, and landing pages. Projects ranged from monthly website design refreshes, editing videos, and working on campaign designs.
Technologies: Adobe InDesign, GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, Sketch, Adobe Illustrator, Adobe After Effects, Adobe Photoshop, Adobe Flash, Flash Animation

Junior Designer

2008 - 2009
Citrus
  • Worked on a wide range of campaigns for Sportsgirl, Borders, and Victoria Racing Club. Used Photoshop and Flash to create EDMs, banner ads, and landing pages.
Technologies: Flash, GreenSock Animation Platform (GSAP), JavaScript, CSS, HTML, Adobe Illustrator, Adobe Photoshop, Adobe Flash, Flash Animation
2006 - 2009

Honours Degree in Multimedia Design

Swinburne University of Technology - Melbourne, Australia

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