Habeeb Sanni
Verified Expert in Design
Designer
Lagos, Nigeria
Toptal member since January 7, 2019
Habeeb is a user-centric designer with seven years of experience executing go-to-market strategies for innovative startups and forward-thinking companies. He's got an eye for detail, accessibility, and product growth. Habeeb's collaboration, leadership, research, and UX design skills led to the launching of the Zenith Bank website, the Useforms app, and Kwiksell—a retail app processing billions of transactions.
Portfolio
Work Experience
Product Designer
Toptal Clients
- Scaled product ideas from briefs into actionable prototypes through research and UX design.
- Supported SaaS projects with refreshed logos, illustrations, and micro-interactions.
- Collaborated with stakeholders and senior engineers to prepare assets for the staging environment.
- Defined the information architecture and high-fidelity mock-ups that serve as POCs at fundraising events for tech startups.
Product Design Lead
Softcom
- Led product designers using remote team dynamics that resulted in the launching of 2 SaaS tools.
- Defined internal SLAs, resolution time, and KPIs that improved business performance by 50%.
- Mapped the business strategy and product vision to market needs with PMs and senior engineers.
- Bridged knowledge gaps by providing resources that translated into the design team's 65% growth and efficiency.
Interface Designer
Softcom
- Collaborated with interface developers to ship products that generated 80% of client revenue.
- Designed and delivered prototypes for progressive web apps and hybrid mobile apps.
- Worked predominantly with Figma, Whimsical, Google Workspace, Slack, and Airtable.
Brand and Interface Designer
Cregital
- Enhanced the client's business strategy with a functional logo, brand, and communication assets.
- Delivered mobile and web interfaces that helped clients communicate their service offerings.
- Improved the brand and web communication strategy that led to the launching of www.zenithbank.com.
- Worked predominantly with Sketch, WordPress, Keynote, Adobe Photoshop, and Illustrator.
Brand Designer
Digital Ad Planet
- Planned and launched email and social marketing campaigns in the client service line.
- Assisted the in-house strategic business unit with company brand and social media assets.
- Monitored and tracked the performance of ongoing ad campaigns.
- Facilitated digital marketing and graphic design training.
Education
Bachelor's Degree in Geology
University of Ibadan - Ibadan, Nigeria
Certifications
Web Design with Figma: Building Striking Compositions
Domestika
Foundations of User Experience (UX) Design
Google | Via Coursera
UX Research 101
Domestika
Skills
Tools
Figma, Miro, Slack, Google Workspace, Adobe Photoshop, Adobe Illustrator
Platforms
Android, iOS, WordPress
Other
Branding, Mobile App Design, Dashboard Design, User Interface (UI), Logo Design, Illustration, Web Design, WordPress Design, Web App Design, Layout Design, Visual Design, Mood Boards, User Experience (UX), Usability Testing, Interaction Design (IxD), Landing Page Design, User Flows, Information Architecture (IA), Iconography, Contextual Inquiry, User Interviews, User Journey Maps, Web App UX, Web App UI, Mobile UI, Data, Mobile UX, Big Data, Survey Design, Online Surveys, UX Research, Information Design, Data Synthesis, Equity-Focused Design, Accessible Design, Design, UX Design, Visual Hierarchy, Design Principles, Typography, Wireframing, UI Style Guides, UI Prototyping, IT Projects, Project Design, Documentation, Presentation Development, Websites, Content Management Systems (CMS), Web UI Design, Mobile App UI, Mobile UX Design, Fintech, UI Design, Menu Design, Responsive Web Design (RWD), Notion, User Research, Production, Design Validation, App UI, Product Design, Mobile Design, Responsive UI, Agile, Design Systems, Data Visualization, Dashboards, User Journeys, Empathy Mapping, User Personas, UX Wireframes, SaaS, Enterprise, Startups, Rapid Prototyping, SaaS Design, Food Ordering, Brand Identity, Graphic Design
Experience
- Web Design - 6 years
- Logo Design - 5 years
- Web App Design - 4 years
- User Interviews - 3 years
- User Journey Maps - 3 years
- Usability Testing - 3 years
- Mobile App Design - 3 years
- Information Architecture (IA) - 3 years
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