Irfan Shaikh, Designer in Toronto, ON, Canada
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Irfan Shaikh

Verified Expert  in Design

Bio

Irfan is a product designer with a psychology degree and product management certification and 15+ years at companies like Emirates, Walmart, RBC, TurboTax, Carta AI, and PepsiCo. Irfan innovates by aligning customer interactions with product development and leveraging psychology to understand and validate user needs. For him, product design is where innovation meets empathy for seamless user delight.

Portfolio

Work Experience

Senior Product Designer

2021 - PRESENT
Toptal Clients
  • Led UI/UX, product, and brand designs for clients across various industries, using a user-centered process to ensure the success of ongoing projects and minimize costs and risks.
  • Contributed to the UX design and research for a native iOS app within the eCommerce and edtech industry.
  • Created the UI/UX design for eCommerce, fintech, edtech, and dashboard visualization projects.
  • Developed the UI/UX design for brands such as PepsiCo, Giftly, Belk, StubHub, WordPress, etc., supporting their design and business requirements.
  • Crafted the brand design for multiple clients by understanding their brand guidelines.
  • Oversaw a SaaS project management tool's UI/UX design and displayed stakeholder management and leadership skills.
  • Delivered the UX design for a SaaS finance application, including payments, reports, and insights, for customers and development teams.
  • Created a landing page for legal software, eCommerce, and SaaS clients to enhance their online presence.
  • Created design systems for multiple clients before the development handoff to ensure they had their versions of these systems and to facilitate work for future designers.
Technologies: Qualitative Research, Fintech Development, Aviation, Aviation Projects, Online Banking, Mobile App Design, Consumer Banking, Private Banking, Commercial Banking, Business Aviation, E-commerce UX Design, UI Design, E-commerce Website Design, E-commerce Website Design, E-commerce Development, WordPress Design, E-commerce Development, E-commerce Development, Design, UI Design, UX Design, Mobile App, Web Design, Icon Design, SaaS Design, Web UI Design, Motion Design, Product Design, App UX, UX Review, Web UI, App UI, TV UI, Audits, UX Design, UI Design, Leadership, UX Leadership, Design Leadership, User Flow Design, User Roles, UI Design, UX Design, Rich User Interfaces, UX Design, User Experience Design, Product Mapping, Product Management, UX Design, Persona Design, UX Design, Lean Canvas, UX Design, UX Design, Mentorship, Figma, Marketplace Design, Digital Product Design, MVP Design, Style Guides, UX Wireframes, Customer Journeys, UI Design, Graphic Design, UI Prototyping, Animation Design, UI Design, Lean Project Management, Form Design, Mobile App Design, Mobile App, Strategic Design, Productivity, UI Design, User Research, Retail & Wholesale, Discovery Workshops, UX Strategy, Business to Business to Consumer (B2B2C), B2B2C, Best Practices in Design, UI Style Guides, Desktop App Design, Responsive Design, Interaction Design (IxD), Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Mobile First Design, Shopify Design, Shopify Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Survey Consulting, Feature Prioritization, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Startup Development, Workshops, Research, Design Workshops, React.js, Finance, Quantitative User Research, Client Interviews, User Stories, Stakeholder Interviews, Photoshop, Adobe Illustrator, Mobile App Design, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, B2B Design, Insurance App Design, Copywriting, Visual Design, Internal Communications, Content Production, Market Research Analyst, Healthcare IT, Android Design, Commerce, WP eCommerce, Jira, Minimalism, Mockups, Heuristic Analysis, Content Management Systems (CMS), Professional Services, Edtech Design, Events, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Agency Websites, Brand Design, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), SaaS Design, Image Processing, Analytics Development, A/B Testing, Analytics Development, AI Design, System Design, Storytelling Design, Luxury Goods, Design Consulting, UX Design, Cross-platform Design, Product Ideation

eCommerce Designer

2024 - 2024
Terd UG (haftungsbeschränkt)
  • Designed the entire brand identity, including a distinctive logo, harmonious color palette, and carefully selected typography. Each element was crafted to create a cohesive, visually appealing brand presence that effectively communicates their vision.
  • Conducted market research to benchmark best practices, then created and implemented a Shopify design based on a template. This ensured the design was optimized for user experience and aligned with industry standards.
  • Collaborated with the front-end developer to deploy designs using a design system, ensuring clear communication and consistency. This streamlined the process, enhancing efficiency and the overall quality of the final product.
Technologies: E-commerce UX Design, Web Design, Market Research Analyst, Shopify Design, Shopify, Data Analysis, Analytics Development, A/B Testing, Design Systems, Figma

UX/UI Designer (via Toptal)

2023 - 2024
Simplica Corporation
  • Mentored team members and provided feedback on design thinking to stimulate discussions and determine paths forward.
  • Established context for problem spaces by gathering critical data on competition, user feedback, and market opportunities and defined success criteria before proposing solutions. Ensured stakeholder alignment throughout project phases.
  • Collaborated with key stakeholders while managing meeting schedules to avoid overload to maintain transparency and accuracy to target tasks and deliverables.
  • Liaised with engineering for successful design implementation and conducted quality audits to ensure adherence to design plans.
  • Advocated for design decisions by challenging limitations, negotiating with engineering, and presenting compelling cases for implementation.
  • Led ideation sessions to address complex design problems, incorporating diverse perspectives and synthesizing solutions concisely.
  • Advocated for design solutions by aligning them with business and user goals.
  • Demonstrated self-direction, organization, and attention to detail and exemplified company culture and values in all aspects of work.
Technologies: Product Design, Figma, UX Design, UI Design, UI Design, UX Design, User Journeys, Responsive Web Development, B2B Design, Dashboard Design, Data Visualization Design, Wireframing, Prototyping, Design Consulting, UX Design, Cross-platform Design, Product Ideation

Visual Designer

2023 - 2023
Caviar Counter LTD
  • Drove the design process for eCommerce websites, optimizing user experiences and interfaces.
  • Developed high-fidelity wireframes using Figma that accurately depict the planned visual and interactive elements.
  • Implemented Shopify designs, considering functionality, responsiveness, and aesthetics.
  • Collaborated closely with the agency team and clients, ensuring the final designs met business objectives and user needs.
Technologies: Shopify Design, UI Design, Responsive Web Design, UX Design, UX Design, Web Design, Branding, UI Design, Web UI Design, Figma, Leadership, UX Leadership, Product Design, System Design, Storytelling Design, Luxury Goods, Design Consulting, UX Design, Cross-platform Design, Product Ideation

UX Researcher and Designer

2023 - 2023
Carta
  • Delivered and executed high-quality design concepts and distilled user research, competitive analysis, and feedback into user-centered design goals.
  • Communicated design ideas and the rationale behind them to all stakeholders and established a set of design standards, documentation, and principles that are used alongside a design system.
  • Partnered with product managers, engineers, researchers, and other designers to define great experiences from initial concept through successful implementation.
  • Created and implemented a workflow that generated a high level of accuracy and prototyped intended solutions at various levels of fidelity, including high-level wireframes, conceptual designs, design presentations, and detailed specifications.
  • Supported and implemented strategies on how to translate company vision to web and app designs, along with using customer insights that come from analytics and customer interactions to help inform business and design decisions.
  • Collaborated with project teams and internal and external partners to define brand concepts and design systems with multiple applications across various platforms.
  • Facilitated user research interviews and usability testing to validate designs and make iterative improvements.
  • Participated in and led design-thinking exercises to break through organizational silos and solve complex design challenges collaboratively.
Technologies: UX Research, UX Design, Looker, Web App Testing, VWO, Figma, Google Analytics, User Psychology, Web UX Design, Data Science, UX Strategy, UX Wireframes, Visual Design, Internal Communications, Market Research Analyst, Commerce, WP eCommerce, Minimalism, Mockups, Heuristic Analysis, Professional Services, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), SaaS Design, Image Processing, AI Design, Analytics Development, Marketplace Design, Analytics Development, System Design, Design Consulting, FlutterFlow, UX Design, Cross-platform Design, Product Ideation

UX/UI Designer

2023 - 2023
i-Health - Main
  • Created a unique selling proposition that made my client different from their competitors and set expectations: it is not about elaborating on features but clearly outlining who you are and how your offer will benefit visitors.
  • Created a hero shot motion graphic to visually represent the services offered, which helped their visitors better understand what it is for. The hero image needs to tell a story, which it does through animation.
  • Created a product benefits section to describe the value product provides better: it is always better to put yourself in your customer's shoes and understand how the product will benefit the customer.
  • Defined the tone of voice for the CTAs: a good CTA ties back to your USP and clearly articulates what avisitorswill receive in exchange for their click. CTA buttons are arguably the most important element on a landing page.
Technologies: Landing Page Design, Figma, Responsive Web Design, UX Design, UI Design, Web Design, E-commerce Website Design, Shopify, Accessibility Development, Public Health, Startup Development, Lean Startups, Workshops, Research, Design Workshops, Motion Graphics Design, Video Editing, Landing Page Optimization, Conversion, Video Animation, Explainer Videos, Qualitative Research, Quantitative User Research, Client Interviews, Communication Design, User Stories, Stakeholder Interviews, Photoshop, Adobe Illustrator, Mobile App Design, Web Animation, Team Management, UI Design, E-commerce Development, UX Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, E-commerce Development, E-commerce Development, Direct to Consumer (D2C), Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Wireframing, Visual Effects (VFX), Adobe Premiere, Video Processing, Copywriting, Visual Design, Visual Storytelling, Internal Communications, Content Production, Market Research Analyst, Healthcare IT, WP eCommerce, Jira, Minimalism, Mockups, Content Management Systems (CMS), Professional Services, iOS Design, Interactive UI, Healthcare App Design, Economic Development, Drop Shipping, Shopify Theme, UX Design, Tech Freelancing, Shopify Design, Brand Design, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Women's Health, Image Processing, AI Design, A/B Testing, System Design, Storytelling Design, Health & Wellness, Design Consulting, UX Design, Cross-platform Design, Product Ideation

Website Designer

2022 - 2022
Giftly
  • Collaborated closely with product managers to identify problems and perform research and testing to validate solutions.
  • Mapped user journeys and utilized visual tools, including wireframes and flow diagrams, to present ideas to relevant team members.
  • Produced designs that followed established design principles and style guidelines, always keeping UX best practices in mind.
  • Collaborated with engineers to understand technical constraints. Produced designs that balance the best UX possible with implementation efforts.
  • Presented hi-fi designs, communicated flows and interactions to relevant stakeholders, and prepared notes and annotations when required to ensure a smooth handoff to development teams.
  • Followed the development progress of a project and reviewed the implementation regularly.
  • Identified UX issues with existing designs, assessed impacts, and suggested improvements.
  • Assisted engineers in identifying issues, providing design solutions, and improving usability to ensure the implementation met design requirements and usability standards.
Technologies: UX Design, UI Design, Web App Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Landing Page Design, Product Strategy, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, Usability, HTML, UX Review, CRO, Component Libraries, Design Systems, Prototype Design, Mockups, Prototype Design, UX Design, Design, Web UI, Web Design, Lottie, Design Thinking, Design Reviews, UX Design, E-commerce Website Design, Wireframing, UX Design, UI Design, Icon Design, Visual Design, Prototyping, Responsive Web Design, Stakeholder Management, User Testing, Adobe Illustrator, Figma, User Flow Design, Product Design, UI Design, Responsive Web Development, iOS Design, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Leadership, UX Leadership, Layout, UX Design, Agile Design, UX Design, UX Design, Marketplace Design, Digital Product Design, Style Guides, UX Wireframes, Graphic Design, UI Prototyping, Animation Design, UI Design, Lean Project Management, Mobile App Design, Productivity, UI Design, Retail & Wholesale, UI Design, Animated Prototypes, UX Strategy, Best Practices in Design, UI Style Guides, Responsive Design, Interaction Design (IxD), Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, Consumer Behavior, UX Design, Feature Prioritization, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Startup Development, Lean Startups, Research, Design Workshops, Marketing Design, Qualitative Research, Quantitative User Research, Communication Design, Stakeholder Interviews, Photoshop, Adobe Illustrator, Mobile App Design, Web Animation, Native Software, UI Design, App UX, E-commerce Development, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Persona Design, UX Design, UX Design, E-commerce Development, E-commerce Development, Direct to Consumer (D2C), Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, Visual Design, Internal Communications, Market Research Analyst, WP eCommerce, Minimalism, Mockups, Professional Services, iOS Design, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Product Benchmarking, User Workflows, User-centered Design (UCD), Image Processing, AI Design, A/B Testing, Analytics Development, System Design, Design Consulting, UX Design, UX Design, Product Ideation

Web App Product Designer

2022 - 2022
Anzen Insurance
  • Transformed complex data into a visual format that is easier and more engaging to interpret by understanding AI functionality and adding parallel usability features.
  • Designed large and complex data to be more accessible, understandable, and usable. Transformed, improved, and integrated data, depending on the business requirements, and combined data result sets across multiple sources.
  • Created a design system to document design assets and components for future use.
Technologies: UI Design, Web Design, UI Design, UX Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Product Strategy, Dashboard Design, Usability, UX Review, Data-informed Visual Design, Component Libraries, Design Systems, Prototype Design, Mockups, Prototype Design, Dashboard, Data Architecture, UI Design, UX Design, Design, Web UI, Design Thinking, Design Reviews, UX Design, UX Design, Wireframing, UX Design, UI Design, Visual Design, Prototyping, Stakeholder Management, Product Discovery, User Testing, UX Design, Figma, User Flow Design, Product Design, UI Design, Web Design, Data Visualization Design, UX Research, UX Design, Web UI Design, Leadership, UX Leadership, Product Lifecycle Management (PLM), SaaS Design, Layout, SaaS Design, UX Design, Agile Design, UX Design, Digital Product Design, Minimum Viable Product (MVP), MVP Design, Style Guides, UX Wireframes, Customer Journeys, Internal Apps, UI Design, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Form Design, Mobile App Design, Strategic Design, Productivity, UI Design, UX Strategy, Best Practices in Design, UI Style Guides, Enterprise SaaS, Responsive Design, Interaction Design (IxD), Rapid Prototyping, UX Prototyping, Design Leadership, Accessibility Development, Ideation, Material UI, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Startup Development, Lean Startups, Workshops, Research, Design Workshops, Client Interviews, Stakeholder Interviews, Photoshop, Mobile App Design, UI Design, Mentorship, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, B2B Design, Insurance App Design, Visual Design, Internal Communications, Market Research Analyst, Jira, Minimalism, Mockups, Heuristic Analysis, Professional Services, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Image Processing, AI Design, Analytics Development, Analytics Development, System Design, Storytelling Design, Design Consulting, UX Design, UX Design, Product Ideation

Web Designer

2022 - 2022
Page Vault
  • Gathered and evaluated user requirements in collaboration with product managers and engineers for a website refresh.
  • Illustrated design ideas using storyboards, process flows, and wireframes. Designed graphic user interfaces elements, like menus, tabs, and widgets, and built page navigation buttons and search fields.
  • Created a design system to document design assets and components for future use.
Technologies: Web Design, Branding, B2B Design, Corporate Websites, Responsive Web Design, Audits, User Validation, Mockups, UI Design, Landing Page Design, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, Usability, HTML, UX Review, Component Libraries, Prototype Design, Mockups, Prototype Design, UX Design, Design, Web UI, Design Thinking, Design Reviews, UX Design, Wireframing, UX Design, UI Design, Visual Design, Stakeholder Management, User Testing, Figma, Product Design, UI Design, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Leadership, UX Leadership, Layout, UX Design, Agile Design, UX Design, Digital Product Design, Minimum Viable Product (MVP), MVP Design, UX Wireframes, Graphic Design, UI Prototyping, Shopify, UI Design, Lean Project Management, Mobile App Design, Productivity, UI Design, Animated Prototypes, Best Practices in Design, UI Style Guides, Responsive Design, Interaction Design (IxD), Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Accessibility Development, Ideation, Web Design, Web Design, Consumer Behavior, Layout Design, Consumer-facing Product Design, Startup Development, Lean Startups, Research, Design Workshops, Landing Page Optimization, Conversion, Stakeholder Interviews, Photoshop, Mobile App Design, Web Animation, UI Design, User Roles, Rich User Interfaces, User Experience Design, Persona Design, UX Design, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Wireframing, Copywriting, Visual Design, Internal Communications, Market Research Analyst, Jira, Minimalism, Professional Services, Interactive UI, Economic Development, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Product Benchmarking, User-centered Design (UCD), Image Processing, System Design, Storytelling Design, Design Consulting, UX Design, Product Ideation

Product Designer

2022 - 2022
Stubhub - Main
  • Displayed experience with web or native-based consumer product experiences for their B2B SaaS project.
  • Developed and maintained design systems for multiple platforms for the responsive web, iOS, and Android in a shared team project. We later collaborated with the engineering team to implement design systems into code component libraries.
  • Created user personas to define and solve user pain points implemented into a customer journey flow for each individual to understand their job functions better.
  • Created wireframes based on user touch points and obtained validation from the business team. Implemented AI features by learning back-end engineering capability and parallel involving usability features.
Technologies: Design Systems, Google Material Design, iOS Design Guidelines, Sketch, Figma, UX Design, Web UX Design, Product Design, Mobile App Design, Mobile App Design, UI Design, UI Design, Portal Design, Prototyping, Wireframing, Mobile App Design, User Journeys, Design, Web App Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Product Strategy, Information Architecture, Usability, HTML, UX Review, Component Libraries, Prototype Design, Mockups, Prototype Design, UX Design, Web UI, Web Design, Design Thinking, UX Design, UX Design, UX Design, UI Design, Visual Design, Stakeholder Management, User Testing, UX Design, User Flow Design, UI Design, Web Design, UX Research, UX Design, Web UI Design, Leadership, UX Leadership, Layout, UX Design, Agile Design, UX Design, Digital Product Design, Minimum Viable Product (MVP), MVP Design, UX Wireframes, Customer Journeys, Internal Apps, UI Design, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Mobile App Design, Strategic Design, Productivity, UI Design, UX Strategy, B2B2C, Business to Business to Consumer (B2B2C), Best Practices in Design, UI Style Guides, Responsive Design, Interaction Design (IxD), Design Validation, Rapid Prototyping, UX Prototyping, Design Leadership, Accessibility Development, Ideation, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Research, Design Workshops, Finance, Client Interviews, Stakeholder Interviews, Photoshop, Mobile App Design, Online Banking, UI Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Persona Design, UX Design, UX Design, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, Dashboard Design, B2B Design, Copywriting, Visual Design, Internal Communications, Market Research Analyst, Commerce, Minimalism, Mockups, Heuristic Analysis, Professional Services, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), SaaS Design, Image Processing, Analytics Development, Analytics Development, AI Design, System Design, Design Consulting, UX Design, Cross-platform Design, UX Design, Product Ideation

Lead Product Designer

2022 - 2022
WooCommerce
  • Designed exceptional products from start to finish.
  • Participated in all phases of design, from definition to development and optimization.
  • Iterated actively with prototypes at all levels of design fidelity, informed by user research, market trends, and business goals.
  • Communicated and shared often in written, verbal, and visual forms to create alignment and move the work toward implementation.
  • Collaborated regularly with engineers to ship high-quality experiences to automatic products and the larger open-source and design communities.
Technologies: WordPress Design, Web Design, Figma, Product Design, Web UI, UI Design, UX Design, Design, Mobile App Design, Mobile App Design, UI Design, Portal Design, Prototyping, Wireframing, Mobile App Design, User Journeys, Web UX Design, Web App Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Product Strategy, Information Architecture, Usability, UX Review, Component Libraries, Prototype Design, Mockups, Prototype Design, UX Design, Design Thinking, Design Reviews, UX Design, UX Design, UI Design, Visual Design, Stakeholder Management, User Testing, UI Design, Web Design, UX Research, UX Design, Web UI Design, Leadership, UX Leadership, Web Design, Layout, UX Design, Agile Design, UX Design, Digital Product Design, Minimum Viable Product (MVP), MVP Design, UX Wireframes, Customer Journeys, Internal Apps, UI Design, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Form Design, Mobile App Design, Strategic Design, Productivity, UI Design, UX Strategy, Business to Business to Consumer (B2B2C), B2B2C, Best Practices in Design, UI Style Guides, Enterprise SaaS, Responsive Design, Interaction Design (IxD), Rapid Prototyping, UX Prototyping, Design Leadership, Accessibility Development, Ideation, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Startup Development, Research, Design Workshops, Finance, Client Interviews, Stakeholder Interviews, Photoshop, Mobile App Design, Online Banking, Mobile App Design, Digital Banking, UI Design, App UI, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Persona Design, UX Design, UX Design, Consumer Banking, Private Banking, E-commerce Development, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, B2B Design, Copywriting, Visual Design, Internal Communications, Market Research Analyst, Commerce, WP eCommerce, WooCommerce Design, Jira, Minimalism, Mockups, Heuristic Analysis, Professional Services, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), SaaS Design, Image Processing, AI Design, Analytics Development, Analytics Development, System Design, Design Consulting, UX Design, Cross-platform Design, Product Ideation

Web Designer

2021 - 2022
PepsiCo
  • Owned product design experiences and partnered closely with developers to implement high-quality, well-crafted, design-led initiatives regarding snacks.com, contributing to and mentoring junior members.
  • Aligned stakeholders at every phase of the project. Communicated and set a cadence to sync with critical stakeholders while helping the team not to overextend.
  • Interacted with engineering for successful design implementation and performed quality assurances to help them ensure delivery of design portfolios.
  • Generated and supported lead ideation solutions for complex design problems to deliver sophisticated and elegant product design solutions.
  • Utilized a variety of perspectives when ideating and synthesizing complex ideation solutions to concisely articulate user wants and subsequent solutions.
  • Provided feedback on the design thinking and ways to frame the problem space to elicit provocative discussions and paths forward.
  • Demonstrated ability to challenge limitations, negotiate with engineering and adjust their schedules, find alternatives, and make cases for designs to be implemented a certain way.
Technologies: Photoshop, Adobe XD Design, Adobe Creative Suite Design, E-commerce Website Design, UX Design, UI Design, Web Design, Sketch, Web App Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Loyalty Programs, Rewards Programs, Landing Page Design, Mobile App, Product Strategy, Mobile Apps, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, E-commerce Website Design, Usability, HTML, UX Review, CRO, Android Design, iOS Design, Native Mobile Apps, Consumer Products, Component Libraries, iOS Design Guidelines, Google Material Design, Design Systems, Prototype Design, Mockups, Prototype Design, Data Architecture, UX Design, Design, Web UI, Design Thinking, Design Reviews, UX Design, UX Design, Wireframing, UX Design, UI Design, Web Application, Mobile App Design, Visual Design, Mobile App Design, Responsive Web Design, Stakeholder Management, Product Discovery, User Testing, UX Design, Figma, User Flow Design, Product Design, UI Design, Responsive Web Development, iOS Design, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Leadership, UX Leadership, Web Design, Layout, UX Design, Agile Design, UX Design, UX Design, Marketplace Design, Digital Product Design, Minimum Viable Product (MVP), MVP Design, Style Guides, UX Wireframes, Customer Journeys, UI Design, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Form Design, Subscriptions, Mobile App Design, Mobile App, Strategic Design, Productivity, UI Design, Retail & Wholesale, Discovery Workshops, UI Design, Animated Prototypes, UX Strategy, Best Practices in Design, UI Style Guides, Responsive Design, Interaction Design (IxD), Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Accessibility Development, Ideation, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Feature Prioritization, Layout Design, Grocery Delivery, Product Roadmaps, Delivery, Consumer-facing Product Design, Conversion Rate, Workshops, Research, Design Workshops, Presentation Design, Marketing Design, Qualitative Research, Client Interviews, Communication Design, User Stories, Stakeholder Interviews, Photoshop, Mobile App Design, Web Animation, Native Software, UI Design, App UI, App UX, E-commerce Development, Mentorship, UX Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, UX Design, E-commerce Development, E-commerce Development, Prototype Design, Direct to Consumer (D2C), Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, Copywriting, Visual Design, Visual Storytelling, Internal Communications, Market Research Analyst, Commerce, WP eCommerce, Minimalism, Mockups, Heuristic Analysis, Professional Services, Events, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Image Processing, Analytics Development, Marketplace Design, A/B Testing, Analytics Development, System Design, Design Consulting, UX Design, UX Design, Product Ideation

UX/UI Designer

2021 - 2022
Belmont Technology Inc.
  • Provided ideas and contributed to solving problems through analysis and in-depth knowledge of the field of expertise.
  • Developed tools, policies, and practices related to their field of activity.
  • Created interface prototypes, participating in designing and developing user-friendly and effective interfaces.
  • Provided interface support to development teams in the realization of mandates, along with providing support to the quality assurance teams in defining, writing, and executing test plans related to user interfaces.
  • Participated in testing, optimization, maintenance, and recommendations to improve user experience.
Technologies: Prototyping, Sketch, InVision, Adobe Creative Suite Design, UX Design, UI Design, Wireframing, Branding, User Validation Testing, Audits, User Validation, Mockups, Product Strategy, Dashboard Design, Usability, UX Review, Data-informed Visual Design, Component Libraries, Design Systems, Prototype Design, Mockups, Prototype Design, Dashboard, Data Architecture, UI Design, UX Design, Design, Web UI, Design Thinking, Design Reviews, UX Design, UX Design, UX Design, UI Design, Visual Design, Stakeholder Management, Product Discovery, User Testing, UX Design, Figma, User Flow Design, Product Design, UI Design, Web Design, Data Visualization Design, UX Research, UX Design, Web UI Design, Leadership, UX Leadership, SaaS Design, Layout, SaaS Design, UX Design, Agile Design, UX Design, Digital Product Design, Minimum Viable Product (MVP), MVP Design, Style Guides, UX Wireframes, Customer Journeys, Internal Apps, UI Design, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Mobile App Design, Strategic Design, Productivity, UI Design, UX Strategy, Business to Business to Consumer (B2B2C), B2B2C, Best Practices in Design, UI Style Guides, Enterprise SaaS, Interaction Design (IxD), Rapid Prototyping, UX Prototyping, Design Leadership, Accessibility Development, Ideation, Web Design, Web Design, Consumer Behavior, UX Design, Layout Design, Product Roadmaps, Startup Development, Lean Startups, Research, Design Workshops, Stakeholder Interviews, Photoshop, Mobile App Design, UI Design, User Roles, Rich User Interfaces, User Experience Design, Persona Design, UX Design, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, B2B Design, Visual Design, Internal Communications, Market Research Analyst, Android Design, Jira, Minimalism, Mockups, Heuristic Analysis, Professional Services, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Product Benchmarking, User Workflows, User-centered Design (UCD), SaaS Design, Image Processing, System Design, Storytelling Design, Design Consulting, UX Design, Product Ideation

Lead Product Designer

2021 - 2021
Belk
  • Discovered and defined the underlying user eCommerce needs to engage more consistently and intensely.
  • Designed UX and UI flows across web, iOS, and Android platforms that are accessible and scalable, along with integrating AI features to minimize user effort for their search results.
  • Partnered with product managers, engineers, researchers, and product marketers to identify user needs, design seamless interactions, and create experiences that keep users coming back for more.
  • Developed design leadership skills by contributing to existing design practices by mentoring other designers, facilitating design workshops, and leading design events within the design community.
Technologies: UX Design, Product Design, UI Design, E-commerce Website Design, Prototyping, UI Design, Web Design, HTML, Usability, User Validation Testing, Audits, User Validation, Mockups, Loyalty Programs, Rewards Programs, Landing Page Design, Branding, Mobile App, Product Strategy, Mobile Apps, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, E-commerce Website Design, Information Architecture, Gamification Design, UX Review, CRO, iOS Design, Native Mobile Apps, Component Libraries, iOS Design Guidelines, Google Material Design, Design Systems, Prototype Design, Mockups, Prototype Design, Data Architecture, UX Design, Design, Web UI, Design Thinking, Design Reviews, UX Design, UX Design, UX Design, Wireframing, UX Design, UI Design, Icon Design, Mobile App Design, Visual Design, Mobile App Design, Responsive Web Design, Stakeholder Management, User Testing, UX Design, Figma, User Flow Design, UI Design, Responsive Web Development, iOS Design, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Leadership, UX Leadership, Web Design, Layout, UX Design, Agile Design, UX Design, Marketplace Design, Digital Product Design, MVP Design, Style Guides, UX Wireframes, Customer Journeys, UI Design, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Form Design, Subscriptions, Mobile App Design, Mobile App, Strategic Design, Productivity, UI Design, User Research, Retail & Wholesale, Animated Prototypes, UX Strategy, Best Practices in Design, UI Style Guides, Responsive Design, Interaction Design (IxD), Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Accessibility Development, Ideation, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Layout Design, Grocery Delivery, Product Roadmaps, Delivery, Consumer-facing Product Design, Conversion Rate, Workshops, Research, Design Workshops, React.js, Marketing Design, Finance, Qualitative Research, Client Interviews, Communication Design, User Stories, Stakeholder Interviews, Photoshop, Mobile App Design, Native Software, UI Design, App UI, App UX, E-commerce Development, UX Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, UX Design, E-commerce Development, E-commerce Development, Direct to Consumer (D2C), Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, Visual Design, Internal Communications, Market Research Analyst, Android Design, Commerce, WP eCommerce, Minimalism, Mockups, Heuristic Analysis, Professional Services, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Image Processing, AI Design, Analytics Development, Marketplace Design, A/B Testing, AI Design, System Design, Design Consulting, FlutterFlow, UX Design, UX Design, Product Ideation

Senior UX Designer

2021 - 2021
Alfio Bardolla Training Group
  • Worked closely with product managers to identify edtech problems, perform research and testing to validate solutions, map user journeys, and utilize visual tools, including wireframes and flow diagrams, presenting ideas to relevant team members.
  • Produced and created designs that followed and balanced established design principles, style guidelines, and excellent implementation efforts, always keeping UX best practices in mind. Collaborated with engineers to understand technical constraints.
  • Presented hi-fi designs and communicated flows and interactions to relevant stakeholders. Prepared notes and annotations when required to ensure a smooth handoff to development teams and help engineers identify issues.
  • Created customer journey maps better to demonstrate customer journey maps and user interaction touchpoints.
  • Developed a visual language from scratch and documented each component into a well-organized design system.
Technologies: UX Design, CRO, UX Design, Web Design, Sketch, Figma, Web App Design, Branding, User Validation Testing, Audits, User Validation, Mockups, UI Design, Landing Page Design, Mobile App, Product Strategy, Mobile Apps, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, Usability, HTML, iOS Design, Native Mobile Apps, Component Libraries, Design Systems, Prototype Design, Mockups, Prototype Design, Data Architecture, UX Design, Design, Web UI, Design Thinking, Design Reviews, UX Design, UX Design, Wireframing, UX Design, UI Design, Icon Design, Mobile App Design, Visual Design, Mobile App Design, Responsive Web Design, Stakeholder Management, Product Discovery, User Testing, UX Design, User Flow Design, Product Design, UI Design, Responsive Web Development, iOS Design, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Leadership, UX Leadership, Webflow Design, Wix Development, Product Lifecycle Management (PLM), Web Design, Layout, Agile Design, UX Design, UX Design, Marketplace Design, Digital Product Design, Minimum Viable Product (MVP), MVP Design, Style Guides, UX Wireframes, Customer Journeys, UI Design, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Form Design, Mobile App Design, Strategic Design, Productivity, UI Design, Animated Prototypes, UX Strategy, Best Practices in Design, UI Style Guides, Responsive Design, Interaction Design (IxD), Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Shopify Design, Shopify Design, Accessibility Development, Ideation, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Feature Prioritization, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Startup Development, Lean Startups, Workshops, Research, Design Workshops, React.js, Qualitative Research, Client Interviews, Email Template Design, Stakeholder Interviews, Photoshop, Mobile App Design, Native Software, UI Design, App UX, E-commerce Development, User Roles, Rich User Interfaces, User Experience Design, Persona Design, UX Design, E-commerce Development, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, Visual Design, Internal Communications, Miro Development, Market Research Analyst, Android Design, Commerce, Jira, Minimalism, Mockups, Heuristic Analysis, Content Management Systems (CMS), Professional Services, Edtech Design, Events, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Image Processing, Analytics Development, System Design, Storytelling Design, Education Technology (Edtech), Design Consulting, UX Design, UX Design, Product Ideation

UI/UX Designer

2021 - 2021
Now With Ventures
  • Partnered with the product team in the product discovery process and advocated for our customers by understanding their needs, nuances, and root causes of their problems.
  • Collaborated with analytics teams to inform decision-making and identify issues and trends. Guided the iterative design process and used design research, job stories, journey, and content modeling to achieve human-centered design solutions.
  • Provided advice and guidance on design rationale, user experience perspective, and user-centered design practices, along with recommending and implementing solutions based on analysis of issues and implications for the business.
  • Supported the execution of strategic initiatives in collaboration with internal and external stakeholders and led the design and delivery of design deliverables and creative assets.
Technologies: Product Design, UI Design, Prototyping, Visual Design, User Validation Testing, Audits, User Validation, Mockups, UI Design, Landing Page Design, Product Strategy, Mobile Apps, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, Information Architecture, Usability, HTML, UX Review, iOS Design, Native Mobile Apps, Component Libraries, Design Systems, Prototype Design, Mockups, Prototype Design, Data Architecture, UX Design, Design, Web UI, Web Design, Design Thinking, Design Reviews, UX Design, UX Design, Wireframing, UX Design, UI Design, Mobile App Design, Mobile App Design, Responsive Web Design, Stakeholder Management, User Testing, UX Design, Figma, User Flow Design, UX Design, UI Design, Responsive Web Development, iOS Design, Web Design, UX Research, UX Design, Web UI Design, Leadership, UX Leadership, Web Design, Layout, UX Design, Agile Design, UX Design, Marketplace Design, Digital Product Design, UX Wireframes, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Mobile App Design, Strategic Design, Productivity, UI Design, UX Strategy, Best Practices in Design, UI Style Guides, Responsive Design, Interaction Design (IxD), Design Validation, Rapid Prototyping, UX Prototyping, Design Leadership, Mobile First Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Layout Design, Product Roadmaps, Startup Development, Lean Startups, Research, Design Workshops, Client Interviews, Stakeholder Interviews, Photoshop, Mobile App Design, UI Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Persona Design, UX Design, UX Design, E-commerce Development, Direct to Consumer (D2C), Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, B2B Design, Visual Design, Visual Storytelling, Internal Communications, Miro Development, Market Research Analyst, Commerce, WP eCommerce, Minimalism, Mockups, Heuristic Analysis, Professional Services, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Image Processing, System Design, Design Consulting, UX Design, Product Ideation

Lead Product Designer

2019 - 2020
Emirates NBD
  • Defined the design structure, including UX patterns, personas, flows, and interpreted research findings communicated to stakeholders.
  • Took the ownership of design activities focused on usability, interaction, visual, and information architecture, which helped the team make decisions based on design principles, customer data, and business needs.
  • Defined and created personas to design user journeys, which later helped our design and engineering teams understand the high-level complications.
  • Developed the visual style for the entire experience and created illustrations based on user journeys.
  • Guided a team of product designers through complex design challenges to improve our product.
Technologies: Adobe After Effects Design, Adobe Illustrator, Figma, InVision, Sketch, B2C, Landing Page Design, Product Design, UX Design, Fintech Development, Mobile App Design, UI Design, Photoshop, UI Design, Social Media Design, Portal Design, Prototyping, Mobile App Design, Wireframing, Design Systems, Mobile App Design, iOS Design, Android Design, Logo Design, User Journeys, Design, Web UX Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Mobile App, Product Strategy, Mobile Apps, Dashboard Design, Usability, UX Review, Landing Pages, Native Mobile Apps, Data-informed Visual Design, Component Libraries, iOS Design Guidelines, Prototype Design, Mockups, Prototype Design, Dashboard, Data Architecture, UI Design, UX Design, Design Thinking, Design Reviews, UX Design, UX Design, UX Design, UI Design, Web Application, Illustration, Icon Design, Mobile App Design, Visual Design, Web App Design, Stakeholder Management, Product Discovery, User Testing, UX Design, User Flow Design, Responsive Web Development, Data Visualization Design, UX Research, UI Design, UX Design, Design Principles, Leadership, UX Leadership, Product Lifecycle Management (PLM), Web Design, Layout, SaaS Design, Project Tracking, UX Design, Agile Design, UX Design, UX Design, Digital Product Design, MVP Design, Style Guides, UX Wireframes, Customer Journeys, Internal Apps, CRM Design, UI Design, Graphic Design, UI Prototyping, Animation Design, UI Design, Lean Project Management, Form Design, Mobile App Design, Mobile App, Strategic Design, Productivity, UI Design, User Research, Retail & Wholesale, Discovery Workshops, UI Design, Animated Prototypes, UX Strategy, Business to Business to Consumer (B2B2C), B2B2C, Best Practices in Design, UI Style Guides, Enterprise SaaS, Design Validation, Rapid Prototyping, UX Prototyping, Design Leadership, Parallax Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Survey Consulting, Feature Prioritization, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Workshops, Research, Design Workshops, React.js, Presentation Design, Finance, Qualitative Research, Quantitative User Research, Client Interviews, Communication Design, CRM Design, User Stories, Marketing Communications, Stakeholder Interviews, Photoshop, Mobile App Design, Web Animation, Native Software, Team Management, Online Banking, Mobile App Design, Digital Banking, UI Design, App UI, App UX, Mentorship, UX Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, UX Design, Consumer Banking, Private Banking, E-commerce Development, E-commerce Development, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, B2B Design, Insurance App Design, Visual Effects (VFX), Copywriting, Visual Design, Visual Storytelling, Internal Communications, Miro Development, Market Research Analyst, Android Design, Commerce, WP eCommerce, Jira, Minimalism, Mockups, Heuristic Analysis, Content Management Systems (CMS), Professional Services, Events, iOS Design, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), SaaS Design, Image Processing, Analytics Development, A/B Testing, System Design, Storytelling Design, Design Consulting, FlutterFlow, UX Design, Cross-platform Design, Product Ideation

Principle Product Designer

2018 - 2019
The Emirates Airlines Group
  • Led design projects end to end, ensuring learner needs and business outcomes are met along with managing multiple workstreams in a fast-paced, changing environment.
  • Defined user models and user interfaces for new and existing products and features. Also, created both high-level and detailed storyboards, mockups, and prototypes to effectively communicate interaction and design ideas.
  • Provided teams with the methods, processes, and solutions needed to execute strategy and drive progress through obstacles by building consensus and making decisions.
  • Set up ideation sessions to brainstorm initial design concepts, guiding the group to develop multiple solutions and prototypes.
  • Ensured that implementation quality meets design requirements. Collaborating with the research teams to uncover learners’ perspectives and our competition to generate solutions.
  • Improved design processes, knowledge sharing, and tools continue to enhance productivity and product quality.
  • Mentored the design team to understand AI benefits and ways our users and teams can benefit them to better their search results and track specific services used by our users.
Technologies: Sketch, InVision, B2C, Landing Page Design, Product Design, UX Design, Figma, Mobile App Design, Mobile App Design, UI Design, Responsive Web Design, Photoshop, UI Design, Portal Design, Prototyping, Mobile App Design, Wireframing, Design Systems, Mobile App Design, iOS Design, Android Design, User Journeys, Design, Web UX Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Mobile App, Product Strategy, Mobile Apps, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, E-commerce Website Design, Usability, HTML, UX Review, CRO, Landing Pages, Native Mobile Apps, Component Libraries, iOS Design Guidelines, Google Material Design, Prototype Design, Mockups, Prototype Design, Data Architecture, UX Design, Web UI, Web Design, Design Thinking, Design Reviews, UX Design, UX Design, E-commerce Website Design, UX Design, UX Design, UI Design, Icon Design, Mobile App Design, Visual Design, Web App Design, Stakeholder Management, Product Discovery, Aviation Projects, User Testing, UX Design, User Flow Design, UI Design, Responsive Web Development, iOS Design, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Leadership, UX Leadership, Product Lifecycle Management (PLM), Web Design, Layout, Project Tracking, UX Design, Agile Design, UX Design, UX Design, Digital Product Design, MVP Design, Style Guides, UX Wireframes, Customer Journeys, UI Design, Graphic Design, UI Prototyping, Animation Design, UI Design, Lean Project Management, Form Design, Mobile App Design, Mobile App, Strategic Design, Productivity, UI Design, User Research, Retail & Wholesale, Discovery Workshops, UI Design, Animated Prototypes, UX Strategy, Best Practices in Design, UI Style Guides, Responsive Design, Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Parallax Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Survey Consulting, Feature Prioritization, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Workshops, Research, Design Workshops, React.js, Presentations, Video Animation, Marketing Design, Qualitative Research, Quantitative User Research, Client Interviews, Communication Design, User Stories, Stakeholder Interviews, Photoshop, Mobile App Design, Web Animation, Native Software, Team Management, UI Design, App UI, App UX, E-commerce Development, Mentorship, UX Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, UX Design, Private Banking, E-commerce Development, E-commerce Development, Direct to Consumer (D2C), Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Wireframing, Dashboard Design, B2B Design, Visual Effects (VFX), Copywriting, Visual Design, Internal Communications, Miro Development, Storyboard Design, Market Research Analyst, Restaurants & Dining, Android Design, Commerce, WP eCommerce, Jira, Minimalism, Zeppelin, Mockups, Heuristic Analysis, Professional Services, Confluence, Events, iOS Design, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), SaaS Design, Government, Image Processing, Analytics Development, A/B Testing, AI Design, System Design, Storytelling Design, Design Consulting, FlutterFlow, UX Design, Cross-platform Design, UX Design, Product Ideation

Senior Product Designer

2017 - 2018
Ruby Life, Inc.
  • Analyzed and created the design assets, including user scenarios, user ecosystem diagrams, journey maps, competitor analyses, and wireframes.
  • Designed the information architecture for product navigation to understand the customer's point A to B journey and define entry points.
  • Designed wireframes and performed user tests to develop user-centric visual designs.
  • Defined a UI design system for our designers to work with and keep a cohesive experience through our company products.
Technologies: InVision, Sketch, B2C, Landing Page Design, Product Design, UX Design, Mobile App Design, Mobile App Design, UI Design, Responsive Web Design, Photoshop, UI Design, Social Media Design, Portal Design, Prototyping, Mobile App Design, Wireframing, Design Systems, Mobile App Design, iOS Design, Android Design, User Journeys, Design, Web UX Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Product Strategy, Mobile Apps, Social Media Apps, Mobile UI Design, Mobile UX Design, E-commerce UX Design, Usability, HTML, UX Review, CRO, Landing Pages, Native Mobile Apps, Component Libraries, Prototype Design, Mockups, Prototype Design, UX Design, Web UI, Web Design, Design Thinking, Design Reviews, UX Design, UX Design, UX Design, UI Design, Visual Design, Web App Design, Stakeholder Management, User Testing, UX Design, User Flow Design, UI Design, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Leadership, UX Leadership, Webflow Design, Product Lifecycle Management (PLM), Web Design, Layout, UX Design, Agile Design, UX Design, UX Design, Digital Product Design, Social Network Mapping, Social Networks, Style Guides, UX Wireframes, Customer Journeys, UI Design, Graphic Design, UI Prototyping, Shopify, UI Design, Lean Project Management, Mobile App Design, Mobile App, Strategic Design, Productivity, UI Design, User Research, UI Design, Animated Prototypes, UX Strategy, Best Practices in Design, UI Style Guides, Responsive Design, Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Social Media Design, Design Leadership, Mobile First Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Lean Startups, Research, Design Workshops, React.js, Marketing Design, Qualitative Research, Quantitative User Research, Client Interviews, Email Template Design, Communication Design, User Stories, Stakeholder Interviews, Photoshop, Adobe Illustrator, Mobile App Design, Prototype Design, Native Software, Team Management, UI Design, App UI, App UX, E-commerce Development, UX Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, UX Design, E-commerce Development, E-commerce Development, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Strategy, Design Sprints, Interviews, Wireframing, Visual Design, Internal Communications, Market Research Analyst, Newsletter Design, Android Design, Commerce, WP eCommerce, Minimalism, Zeppelin, Mockups, Heuristic Analysis, Professional Services, Confluence, Events, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Image Processing, Analytics Development, A/B Testing, System Design, Storytelling Design, Design Consulting, FlutterFlow, UX Design, UX Design, Product Ideation

Senior Product Designer

2017 - 2017
Royal Bank of Canada
  • Solved product problems while balancing all facets of user experience, including strategy and research, information architecture, and interaction design for products such as personal loans and small businesses.
  • Created prototypes and wireframes to explore design solutions, support optimization, and usability testing.
  • Produced interaction designs for native mobile and web applications by collaborating with multiple teams, including product and engineering.
Technologies: Axure, Sketch, B2C, Landing Page Design, Product Design, UX Design, Fintech Development, Mobile App Design, Mobile App Design, UI Design, Responsive Web Design, Photoshop, UI Design, Portal Design, Prototyping, Mobile App Design, Wireframing, Design Systems, Mobile App Design, iOS Design, Android Design, User Journeys, Design, Web UX Design, User Validation Testing, Audits, User Validation, Mockups, Mobile App, Product Strategy, Mobile Apps, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, Information Architecture, Usability, HTML, UX Review, Adobe Creative Suite Design, InVision, Landing Pages, Native Mobile Apps, Component Libraries, iOS Design Guidelines, Google Material Design, Prototype Design, Mockups, Prototype Design, UX Design, Web UI, Web Design, Design Thinking, Design Reviews, UX Design, UX Design, UX Design, UX Design, UI Design, Icon Design, Mobile App Design, Visual Design, Web App Design, Stakeholder Management, Product Discovery, User Testing, UX Design, User Flow Design, UI Design, Responsive Web Development, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Leadership, UX Leadership, Product Lifecycle Management (PLM), Web Design, Layout, UX Design, Agile Design, UX Design, UX Design, Digital Product Design, MVP Design, Style Guides, UX Wireframes, Customer Journeys, UI Design, Graphic Design, UI Prototyping, UI Design, Lean Project Management, Form Design, Mobile App Design, Mobile App, Strategic Design, Productivity, UI Design, User Research, Animated Prototypes, UX Strategy, Best Practices in Design, UI Style Guides, Responsive Design, Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Feature Prioritization, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Workshops, Research, Design Workshops, React.js, Finance, Qualitative Research, Quantitative User Research, Client Interviews, User Stories, Stakeholder Interviews, Photoshop, Adobe Illustrator, Mobile App Design, Web Animation, Native Software, Online Banking, Mobile App Design, Digital Banking, UI Design, App UI, App UX, E-commerce Development, Mentorship, UX Design, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, UX Design, Consumer Banking, Private Banking, E-commerce Development, E-commerce Development, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Sprints, Interviews, Wireframing, Insurance App Design, Visual Design, Visual Storytelling, Internal Communications, Android Design, Commerce, WP eCommerce, Minimalism, Zeppelin, Mockups, Heuristic Analysis, Professional Services, Events, iOS Design, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Image Processing, Analytics Development, A/B Testing, Mortgages, System Design, Storytelling Design, Design Consulting, FlutterFlow, UX Design, UX Design, Product Ideation

Senior Product Designer

2016 - 2017
TurboTax Intuit, Inc.
  • Created, designed, and optimized concepts for our visuals and user interfaces using tools such as Sketch, Zeplin, Adobe Creative Suite, and other tools that fit the client's needs.
  • Delivered high-quality, polished, delightful, and easy-to-use designs, created mock-ups, and conducted user interviews to prove that the client's concept works as intended.
  • Worked in an Agile environment paired with a pragmatic, hands-on approach to design technical understanding to develop.
  • Collaborated closely with the engineering teams to understand the user needs and translate them into engineering requirements for their products.
  • Shared knowledge with other UI/UX designers throughout the company. Participated in our UI/UX community of practice.
Technologies: Adobe After Effects Design, InVision, Sketch, Landing Page Design, Product Design, UX Design, Fintech Development, Mobile App Design, Mobile App Design, UI Design, Responsive Web Design, Photoshop, UI Design, Portal Design, Prototyping, Mobile App Design, Wireframing, Design Systems, Mobile App Design, User Journeys, Design, Web UX Design, Branding, User Validation Testing, Audits, User Validation, Mockups, Mobile App, Product Strategy, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, Information Architecture, Mobile Apps, Usability, HTML, UX Review, Adobe Creative Suite Design, Adobe XD Design, Landing Pages, Android Design, iOS Design, Native Mobile Apps, Component Libraries, iOS Design Guidelines, Google Material Design, Prototype Design, Mockups, Prototype Design, UX Design, Web UI, Web Design, Design Thinking, Motion Design, Design Reviews, UX Design, UX Design, UX Design, UX Design, UI Design, Icon Design, Mobile App Design, Visual Design, Web App Design, Stakeholder Management, User Testing, UX Design, User Flow Design, UI Design, Responsive Web Development, iOS Design, Web Design, UX Research, UX Design, Web UI Design, Design Principles, Digital Marketing Design, Leadership, UX Leadership, Product Lifecycle Management (PLM), Web Design, Layout, UX Design, Agile Design, UX Design, UX Design, Digital Product Design, Style Guides, UX Wireframes, UI Design, Graphic Design, UI Prototyping, Animation Design, UI Design, Lean Project Management, Form Design, Mobile App Design, Mobile App, Strategic Design, Productivity, UI Design, User Research, Retail & Wholesale, UI Design, Animated Prototypes, UX Strategy, Best Practices in Design, UI Style Guides, Desktop App Design, Enterprise SaaS, Responsive Design, Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, User Engagement, Consumer Behavior, UX Design, Feature Prioritization, Layout Design, Product Roadmaps, Consumer-facing Product Design, Conversion Rate, Research, React.js, Video Animation, Explainer Videos, Finance, Qualitative Research, Quantitative User Research, Client Interviews, Email Template Design, Communication Design, User Stories, Stakeholder Interviews, Photoshop, Mobile App Design, Web Animation, Native Software, Online Banking, Digital Banking, UI Design, App UI, App UX, E-commerce Development, User Roles, Rich User Interfaces, User Experience Design, Product Mapping, Persona Design, UX Design, Consumer Banking, Private Banking, E-commerce Development, E-commerce Development, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Design Strategy, Design Sprints, Interviews, Wireframing, Visual Effects (VFX), Video Processing, Visual Design, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Newsletter Design, Android Design, Commerce, WP eCommerce, Minimalism, Zeppelin, Mockups, Heuristic Analysis, Professional Services, Confluence, Events, iOS Design, Interactive UI, UX Design, Business Intelligence Development, Tech Freelancing, Sales & Marketing, Product Benchmarking, Complex Web Systems, User-centered Design (UCD), Image Processing, Analytics Development, Marketplace Design, A/B Testing, System Design, Design Consulting, FlutterFlow, UX Design, UX Design, Product Ideation

Art Director

2016 - 2016
Creyos Mental Health
  • Generated and inspired creativity and innovative thinking while leading the visual conception, design, and execution of digitally centric campaigns for CBS Trials and CBS.com Canada.
  • Managed and oversaw the brand's visual consistency and led design innovation.
  • Led the development of creative concepts that speak to the client's and end user's needs.
  • Communicated creative concepts clearly and reflected the value proposition of sites and concepts.
  • Ensured that the delivered creative concepts are following our strategy and meeting the client's expectations.
  • Collaborated with other groups such as strategists, account management, production, and project management to drive the constant evolution of our design techniques.
Technologies: UI Design, UX Design, Web UX Design, Branding, Adobe After Effects Design, Adobe Illustrator, Adobe Creative Suite Design, B2C, Product Design, Mobile App Design, UI Design, Photoshop, UI Design, Social Media Design, Portal Design, Prototyping, Wireframing, Design Systems, Native Mobile Apps, iOS Design, Logo Design, User Journeys, Design, Web App Design, Audits, User Validation, Mockups, Mobile App, Product Strategy, Information Architecture, Usability, UX Review, Adobe Creative Suite Design, Adobe XD Design, InVision, Landing Pages, Component Libraries, iOS Design Guidelines, Prototype Design, Mockups, Prototype Design, UX Design, Design Thinking, UX Design, UI Design, Icon Design, Visual Design, Stakeholder Management, Product Discovery, User Testing, UX Design, UX Design, UI Design, Responsive Web Development, UX Research, Web UI Design, Design Principles, Leadership, UX Leadership, Product Lifecycle Management (PLM), Web Design, Layout, UX Design, UX Design, Digital Product Design, MVP Design, Style Guides, UX Wireframes, Customer Journeys, UI Design, Graphic Design, UI Prototyping, Animation Design, UI Design, Mobile App Design, Strategic Design, Productivity, User Research, Best Practices in Design, Responsive Design, Rapid Prototyping, UX Prototyping, Design Leadership, Parallax Design, Accessibility Development, Ideation, Material UI, Web Design, Web Design, Consumer Behavior, Consumer-facing Product Design, Startup Development, Research, Presentation Design, Motion Graphics Design, Video Editing, React.js, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Qualitative Research, Quantitative User Research, Client Interviews, Communication Design, Photoshop, Adobe Illustrator, Mobile App Design, UI Design, App UI, E-commerce Development, User Roles, Rich User Interfaces, User Experience Design, Persona Design, UX Design, E-commerce Development, E-commerce Development, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Design Strategy, Wireframing, Visual Effects (VFX), Adobe Premiere, Video Processing, Visual Design, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Commerce, WP eCommerce, Zeppelin, Content Management Systems (CMS), Professional Services, Confluence, Interactive UI, Healthcare App Design, Economic Development, UX Design, Business Intelligence Development, Tech Freelancing, Brand Design, Product Benchmarking, User-centered Design (UCD), Image Processing, Analytics Development, A/B Testing, System Design, Storytelling Design, Health & Wellness, Design Consulting, UX Design, UX Design, Product Ideation

UI/UX Designer | Motion Designer

2015 - 2016
The Tribe
  • Authored and provided support for motion graphics and UI design for client requirements on their existing or new clients.
  • Attended client meetings regularly to ensure quality performance and storyboarded or wireframed ideas to achieve client satisfaction.
  • Demonstrated static prototypes and clickable HTML to gather insights about designs before implementation to measure quantitative and qualitative feedback to drive user‑centric designs.
Technologies: UX Design, App UX, Web UX Design, App UI, Web UI, Adobe After Effects Design, Adobe Illustrator, Adobe Creative Suite Design, B2C, Product Design, Mobile App Design, UI Design, Photoshop, UI Design, Portal Design, Mobile App Design, Wireframing, Design Systems, Mobile App Design, User Journeys, Design, User Validation, Product Strategy, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, HTML, Adobe Creative Suite Design, Adobe XD Design, InVision, Logo Design, Android Design, Component Libraries, Prototype Design, Mockups, Prototype Design, UX Design, Web Design, Design Thinking, Motion Design, Design Reviews, Stakeholder Management, UX Design, UI Design, Web Design, Web UI Design, Design Principles, Digital Marketing Design, UX Leadership, UX Design, UX Design, Digital Product Design, Graphic Design, UI Prototyping, Shopify, UI Design, Productivity, Best Practices in Design, Responsive Design, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Ideation, Material UI, Axure, Web Design, Web Design, Consumer Behavior, Startup Development, Research, Presentation Design, Motion Graphics Design, Video Editing, Presentations, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Marketing Design, Qualitative Research, Client Interviews, Email Template Design, Communication Design, Marketing Communications, Photoshop, Graphic Design, Adobe Illustrator, Collateral Design, Mobile App Design, Web Animation, UI Design, E-commerce Development, User Roles, Rich User Interfaces, User Experience Design, E-commerce Development, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Food Ordering Platforms, Food Ordering, Design Strategy, Visual Effects (VFX), Adobe Premiere, Video Processing, Visual Design, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Android Design, Zeppelin, Content Management Systems (CMS), Professional Services, Business Intelligence Development, Tech Freelancing, Sales & Marketing, Agency Websites, Brand Design, Product Benchmarking, User-centered Design (UCD), Image Processing, A/B Testing, System Design, Storytelling Design, Design Consulting, Product Ideation

UI/UX, Graphic, and Motion Designer

2014 - 2015
Global News
  • Authored and provided support for daily requests on motion graphics, UI requests, and graphic design projects for ongoing TV channel requirements within the guidelines, helping drive team building and collaboration.
  • Attended client meetings to ensure quality performance.
  • Analyzed problems efficiently and recommended a positive approach to different projects.
Technologies: Sketch, Photoshop, Adobe After Effects Design, B2C, Product Design, Mobile App Design, UI Design, Photoshop, UI Design, Social Media Design, Portal Design, Prototyping, Mobile App Design, Wireframing, iOS Design, Design, User Validation, Mobile UX Design, UI Design, E-commerce UX Design, Mobile Apps, Adobe Creative Suite Design, Adobe XD Design, Native Mobile Apps, Component Libraries, iOS Design Guidelines, Google Material Design, Prototype Design, Mockups, Prototype Design, UX Design, Design Thinking, Motion Design, Stakeholder Management, UX Design, iOS Design, Web UI Design, Design Principles, UX Leadership, Layout, Logo Design, Logo Design, UX Design, UX Design, Digital Product Design, Graphic Design, UI Prototyping, UI Design, Productivity, Animated Prototypes, Best Practices in Design, Responsive Design, Rapid Prototyping, UX Prototyping, Design Leadership, Mobile First Design, Parallax Design, Ideation, Material UI, Web Design, Web Design, Consumer Behavior, Consumer-facing Product Design, Research, Presentation Design, Motion Graphics Design, Video Editing, React.js, Presentations, Animated Videos, Video Animation, Explainer Videos, Qualitative Research, Quantitative User Research, Client Interviews, Communication Design, Photoshop, Graphic Design, Adobe Illustrator, Mobile App Design, Web Animation, Native Software, UI Design, App UI, App UX, User Roles, Rich User Interfaces, User Experience Design, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Design Strategy, Visual Effects (VFX), Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Android Design, Zeppelin, Professional Services, Confluence, Business Intelligence Development, Tech Freelancing, Product Benchmarking, User-centered Design (UCD), Image Processing, A/B Testing, System Design, Design Consulting, FlutterFlow

Senior Motion Designer | UI Designer

2013 - 2014
St. Joseph Communications
  • Created a wide range of high-quality Visuals. Met deadlines effectively by demonstrating time management skills on multiple projects simultaneously with tight deadlines.
  • Analyzed problems and recommended a positive approach to different tasks within a tight sprint with engaging 2D and 3D animations and UI elements for the web and met the high-quality assurance expectations.
  • Defined visual design style and created libraries for UI patterns.
Technologies: Adobe Illustrator, Photoshop, Adobe After Effects Design, Adobe Creative Suite Design, B2C, Product Design, UX Design, Mobile App Design, UI Design, Responsive Web Design, Photoshop, UI Design, Social Media Design, Portal Design, Prototyping, Mobile App Design, Wireframing, Design Systems, Mobile App Design, User Journeys, Design, Web UX Design, User Validation, Landing Page Design, Product Strategy, Mobile UI Design, Mobile UX Design, UI Design, E-commerce UX Design, E-commerce Website Design, Information Architecture, Mobile Apps, HTML, UX Review, Adobe Creative Suite Design, Adobe Creative Suite Design, Logo Design, Android Design, Native Mobile Apps, Component Libraries, Prototype Design, Mockups, Prototype Design, UX Design, Web UI, Web Design, Design Thinking, Design Reviews, UX Design, E-commerce Website Design, UI Design, Stakeholder Management, UI Design, Web Design, Web UI Design, Design Principles, Digital Marketing Design, UX Leadership, Webflow Design, Wix Development, Web Design, Layout, Logo Design, Logo Design, UX Design, UX Design, Digital Product Design, MVP Design, Style Guides, UX Wireframes, Customer Journeys, Graphic Design, UI Prototyping, UI Design, Productivity, UI Design, Animated Prototypes, Best Practices in Design, Responsive Design, Rapid Prototyping, UX Prototyping, Web Design, Design Leadership, Mobile First Design, Parallax Design, Shopify Design, Shopify Design, Ideation, Material UI, Axure, Web Design, Web Design, Consumer Behavior, Grocery Delivery, Consumer-facing Product Design, Presentation Design, Motion Graphics Design, Video Editing, React.js, Presentations, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Marketing Design, Finance, Qualitative Research, Quantitative User Research, Client Interviews, Email Template Design, Communication Design, User Stories, Marketing Communications, Photoshop, Graphic Design, Adobe Illustrator, Collateral Design, Mobile App Design, Web Animation, Native Software, UI Design, App UI, E-commerce Development, User Roles, Rich User Interfaces, User Experience Design, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Food Ordering Platforms, Food Ordering, Design Strategy, Visual Effects (VFX), Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Newsletter Design, Android Design, Commerce, WP eCommerce, Zeppelin, Professional Services, Business Intelligence Development, Tech Freelancing, Sales & Marketing, Agency Websites, Brand Design, User-centered Design (UCD), Image Processing, A/B Testing, System Design, Storytelling Design, Design Consulting

Senior Motion Designer | UI/UX Designer

2011 - 2013
Ludia
  • Created a wide range of top-quality and beta graphics and prototypes for the mobile platform and Facebook games and demonstrated the ability to produce world-class creative and polished UI/UX solutions.
  • Produced VFX mockup previews, assembled multiple elements for our upcoming games, and trained new recruits on Flash animation, effects, and UI integration with our in-house game engine.
  • Analyzed problems and conceptual ideas approved by high management to a different task within a tight sprint with the ability to communicate effectively with artists, game designers, and developers.
Technologies: Adobe After Effects Design, Adobe Creative Suite Design, B2C, Product Design, Mobile App Design, UI Design, Photoshop, UI Design, Portal Design, Prototyping, Wireframing, Mobile App Design, iOS Design, Design, Gamification Design, User Validation, Loyalty Programs, Rewards Programs, Mobile UI Design, Mobile UX Design, E-commerce UX Design, Mobile Apps, Adobe Creative Suite Design, Adobe Creative Suite Design, Android Design, Native Mobile Apps, Component Libraries, iOS Design Guidelines, Google Material Design, Prototype Design, Mockups, Prototype Design, UX Design, Design Thinking, Motion Design, Stakeholder Management, Adobe Illustrator, UX Design, iOS Design, Digital Marketing Design, Game Design, UX Leadership, Logo Design, Logo Design, Digital Product Design, Graphic Design, UI Prototyping, Productivity, Animated Prototypes, Best Practices in Design, UX Prototyping, Design Leadership, Mobile First Design, Ideation, Web Design, Consumer-facing Product Design, Motion Graphics Design, Video Editing, React.js, Presentations, Animated Videos, Video Animation, Explainer Videos, Qualitative Research, Client Interviews, Communication Design, Photoshop, Adobe Illustrator, Collateral Design, Mobile App Design, Web Animation, UI Design, App UI, User Roles, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Visual Effects (VFX), Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Storyboard Design, Android Design, Professional Services, User-centered Design (UCD), Image Processing, Marketplace Design, System Design, Design Consulting, Flash, FlutterFlow

Senior Motion Designer | UI Designer

2009 - 2011
Intigral
  • Produced on-air idents confidently, including conducting the planning, approval, and execution phases. Used various applications for our IPTV set up boxes, which boosted our viewership up to 11%.
  • Analyzed problems, offered solutions, and recommended a positive approach to different projects.
  • Contributed commendably to the censorship department by editing motion features of high quality for the managers to air promptly.
Technologies: Adobe After Effects Design, Adobe Illustrator, Photoshop, Adobe Creative Suite Design, B2C, Product Design, Mobile App Design, UI Design, Photoshop, UI Design, Marketing Design, Social Media Design, Prototyping, Wireframing, Design Systems, Mobile App Design, Design, Web UX Design, User Validation, Mobile UI Design, HTML, Adobe Creative Suite Design, Adobe Creative Suite Design, Logo Design, Design Thinking, Motion Design, Stakeholder Management, Design Principles, Digital Marketing Design, UX Leadership, Web Design, Layout, Adobe Creative Suite Design, Logo Design, Logo Design, UX Design, Digital Product Design, Graphic Design, UI Prototyping, UI Design, Productivity, Best Practices in Design, Responsive Design, UX Prototyping, Design Leadership, Ideation, Web Design, Web Design, Consumer Behavior, Consumer-facing Product Design, Presentation Design, Motion Graphics Design, Video Editing, Presentations, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Marketing Design, Qualitative Research, Client Interviews, Email Template Design, Communication Design, Marketing Communications, Photoshop, Graphic Design, Adobe Illustrator, Collateral Design, Mobile App Design, Web Animation, UI Design, App UI, Design Production, Competitor Analysis & Profiling, Visual Effects (VFX), Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Newsletter Design, Professional Services, Business Intelligence Development, Tech Freelancing, Brand Design, User-centered Design (UCD), Image Processing, A/B Testing, System Design, Storytelling Design, Design Consulting

Invention Manager | Graphic Designer | UI/UX Designer

2008 - 2009
Mindshare
  • Conceptualized and designed site maps and wireframes for the final product to be used by the clients using design applications and programming in a time-conscious framework.
  • Planned, developed, obtained approval, and executed online animated flash banners for online campaigns, which increased our impressions to 64%.
  • Designed, wireframed, and deployed interactive designs. Mentored other team members.
  • Designed landing pages for Coca-Cola, Nissan Automobiles, and local UAE clients to enhance their MENA presence, converting visitors into customers.
Technologies: Adobe Creative Suite Design, B2C, Mobile App Design, UI Design, Responsive Web Design, Photoshop, UI Design, Marketing Design, Social Media Design, Prototyping, Web UX Design, Adobe Creative Suite Design, Adobe Creative Suite Design, Logo Design, Design Thinking, Motion Design, Stakeholder Management, Adobe Illustrator, Design Principles, Digital Marketing Design, UX Leadership, Layout, Adobe Creative Suite Design, Logo Design, Logo Design, UX Design, Digital Product Design, Graphic Design, UI Prototyping, Productivity, Best Practices in Design, UX Prototyping, Design Leadership, Shopify Design, Shopify Design, Ideation, Web Design, Web Design, Consumer-facing Product Design, Presentation Design, Motion Graphics Design, Presentations, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Marketing Design, Qualitative Research, Quantitative User Research, Client Interviews, Email Template Design, Communication Design, Marketing Communications, Photoshop, Graphic Design, Adobe Illustrator, Collateral Design, Mobile App Design, Web Animation, UI Design, App UI, Design Production, Competitor Analysis & Profiling, 2D Animation, Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Newsletter Design, Professional Services, Business Intelligence Development, Tech Freelancing, Sales & Marketing, Agency Websites, Brand Design, User-centered Design (UCD), Image Processing, System Design, Storytelling Design

Digital Deputy Creative Director

2006 - 2008
The Kanoo Group
  • Planned, established artwork, created wireframes, presented ideas for different projects, and executed micro websites and banner campaigns for brands.
  • Facilitated digital interfaces for our client's presentation and interactive websites. Formulated the basics of Flash ActionScript when required.
  • Created offline materials for our in-house clients, including identity creation, newsletters, and more projects to boost the offered services.
Technologies: Adobe Creative Suite Design, UI Design, Responsive Web Design, Photoshop, UI Design, Marketing Design, Social Media Design, Prototyping, Design Systems, Web UX Design, Adobe Creative Suite Design, Adobe Creative Suite Design, Logo Design, Design Thinking, Motion Design, Stakeholder Management, Adobe Illustrator, Design Principles, Digital Marketing Design, UX Leadership, Layout, Adobe Creative Suite Design, Logo Design, Logo Design, UX Design, Digital Product Design, Graphic Design, UI Prototyping, Productivity, Best Practices in Design, UX Prototyping, Design Leadership, Ideation, Web Design, Web Design, Consumer-facing Product Design, Presentation Design, Motion Graphics Design, Video Editing, Presentations, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Marketing Design, Qualitative Research, Quantitative User Research, Client Interviews, Email Template Design, Communication Design, Marketing Communications, Photoshop, Graphic Design, Adobe Illustrator, Collateral Design, Mobile App Design, Web Animation, UI Design, App UI, Design Production, Competitor Analysis & Profiling, 2D Animation, Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Newsletter Design, Professional Services, Business Intelligence Development, Tech Freelancing, Sales & Marketing, Agency Websites, Brand Design, User-centered Design (UCD), Image Processing, Storytelling Design

Creative Designer

2004 - 2006
Magna Media
  • Executed promotional tasks commendably by taking briefs from our creative director, which received appreciation from our clients, increasing our viewership by up to 29%.
  • Created interfaces using Flash ActionScript basics, satisfying the client and strengthening their online and offline reputation.
  • Conceptualized and designed wireframes for the final product from site maps for the clients using design applications and programmed solutions promptly.
  • Created landing pages for our clients' target audience and website visitors, encouraging them to convert from leads into customers. Designed elements that included animations, hero images, etc.
Technologies: Adobe Creative Suite Design, Photoshop, Adobe Illustrator, B2C, UI Design, Responsive Web Design, Photoshop, UI Design, Marketing Design, Social Media Design, Prototyping, Design Systems, Design, Web UX Design, Adobe Creative Suite Design, Adobe Creative Suite Design, Logo Design, Design Thinking, Motion Design, Stakeholder Management, Adobe Illustrator, Design Principles, Digital Marketing Design, UX Leadership, Web Design, Layout, Adobe Creative Suite Design, Logo Design, Logo Design, UX Design, Digital Product Design, Graphic Design, UI Prototyping, Productivity, Best Practices in Design, UX Prototyping, Design Leadership, Parallax Design, Shopify Design, Shopify Design, Ideation, Web Design, Web Design, Consumer-facing Product Design, Startup Development, Presentation Design, Motion Graphics Design, Video Editing, Presentations, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Marketing Design, Qualitative Research, Quantitative User Research, Client Interviews, Email Template Design, Communication Design, Marketing Communications, Photoshop, Graphic Design, Collateral Design, Mobile App Design, Web Animation, UI Design, App UI, Design Production, 2D Animation, Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Newsletter Design, Professional Services, Business Intelligence Development, Tech Freelancing, Sales & Marketing, Agency Websites, Brand Design, User-centered Design (UCD), Image Processing, A/B Testing

UI/UX, Motion, and Graphic Designer

2003 - 2004
JML Investment Group
  • Made interactive graphic design interactivity using Flash or After Effects.
  • Created the user interface using Photoshop and developed HTML pages using Dreamweaver.
  • Brainstormed design ideas within tight deadlines and executed them while collaborating with the engineering team.
Technologies: Adobe Creative Suite Design, Mobile App Design, UI Design, Responsive Web Design, Photoshop, UI Design, Marketing Design, Social Media Design, Design Systems, Web UX Design, E-commerce Website Design, Adobe Creative Suite Design, Adobe Creative Suite Design, Logo Design, Design Thinking, Motion Design, Stakeholder Management, Adobe Illustrator, Design Principles, Digital Marketing Design, UX Leadership, Web Design, Adobe Creative Suite Design, Logo Design, Logo Design, UX Design, Marketplace Design, Digital Product Design, Graphic Design, UI Prototyping, Productivity, Best Practices in Design, UX Prototyping, Design Leadership, Shopify Design, Shopify Design, Web Design, Web Design, Consumer-facing Product Design, Lean Startups, Presentation Design, Motion Graphics Design, Video Editing, Presentations, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Marketing Design, Qualitative Research, Quantitative User Research, Client Interviews, Email Template Design, Communication Design, Marketing Communications, Photoshop, Graphic Design, Adobe Illustrator, Collateral Design, Mobile App Design, Web Animation, UI Design, App UI, Design Production, 2D Animation, Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Newsletter Design, Professional Services, Business Intelligence Development, Tech Freelancing, Sales & Marketing, Agency Websites, Brand Design, User-centered Design (UCD), Image Processing
1998 - 2001

Bachelor of Arts Degree in Psychology

St. Xavier's College - Mumbai, India

AUGUST 2019 - NOVEMBER 2019

Product Management Certificate

BrainStation, Inc.

Tools

Figma, Adobe Illustrator, Adobe After Effects Design, Adobe Creative Suite Design, Sketch, Photoshop, InVision, Adobe Creative Suite Design, Photoshop, Adobe XD Design, Wix Development, Adobe Creative Suite Design, Photoshop, Adobe Illustrator, Adobe After Effects Design, Prototype Design, Wireframing, Miro Development, WP eCommerce, Jira, Confluence, Figma Prototyping, Axure, Shopify Design, Prototype Design, Looker, Google Analytics

Languages

Visual Design, HTML

Platforms

WordPress Design, iOS Design, Android Design, Adobe Creative Suite Design, Webflow Design, Shopify, Mobile App Design, Web Design, WooCommerce Design, Zeppelin

Industry Expertise

Consumer Products, Retail & Wholesale, Marketing Design, Insurance App Design, Restaurants & Dining, Healthcare App Design, Professional Services, Events, Tech Freelancing, Government, Luxury Goods, Education Technology (Edtech), Health & Wellness, Product Ideation, Sales & Marketing

Other

UX Design, Product Design, User Testing, UX Design, User Flow Design, Aviation Projects, Product Discovery, Stakeholder Management, UI Design, Dashboard Design, Web App Design, Responsive Web Design, Prototyping, Mobile App Design, Fintech Development, Landing Page Design, Visual Design, Mobile UI Design, Mobile UX Design, Mobile App Design, Icon Design, Illustration, E-commerce UX Design, UI Design, E-commerce Website Design, Web Design, Web UI Design, B2B Design, UI Design, Mobile App Design, iOS Design, Responsive Web Development, Web Application, UI Design, UX Design, Branding, Wireframing, UX Design, E-commerce Website Design, UX Design, UI Design, UX Research, UX Design, UX Design, Design Reviews, Motion Design, Design Thinking, Lottie, B2C, Web Design, Corporate Websites, Web UI, Design, UX Design, UI Design, Data Visualization Design, Data Architecture, Dashboard, Prototype Design, Mockups, Prototype Design, Design Systems, Google Material Design, iOS Design Guidelines, Component Libraries, Web UX Design, Data-informed Visual Design, Mobile App Design, UI Design, Art Direction, Creative Direction, Marketing Design, Social Media Design, Portal Design, Mobile App Design, Native Mobile Apps, User Journeys, Landing Pages, CRO, UX Review, Usability, User Validation Testing, Audits, User Validation, Mockups, Loyalty Programs, Mobile App, Product Strategy, Mobile Apps, Information Architecture, Social Media Apps, Leadership, Lean Canvas, UX Leadership, Native Software, Landing Page Optimization, Team Management, Design Principles, Digital Marketing Design, Game Design, Product Lifecycle Management (PLM), SaaS Design, Web Design, Layout, SaaS Design, Logo Design, Logo Design, Qualitative Research, Aviation, Online Banking, Mobile App Design, Digital Banking, Consumer Banking, Private Banking, Commercial Banking, Business Aviation, E-commerce Development, WordPress Design, E-commerce Development, E-commerce Development, App UX, App UI, TV UI, UI Design, Design Leadership, User Roles, UX Design, Rich User Interfaces, User Experience Design, Product Mapping, Product Management, Persona Design, UX Design, UX Design, UX Design, Mentorship, UX Design, Agile Design, UX Design, Marketplace Design, Digital Product Design, Social Network Mapping, Social Networks, Minimum Viable Product (MVP), MVP Design, Style Guides, UX Wireframes, Customer Journeys, Customer Support, Internal Apps, CRM Design, UI Design, Graphic Design, UI Prototyping, Animation Design, UI Design, Lean Project Management, Form Design, Subscriptions, Mobile App, Strategic Design, Productivity, UI Design, User Research, Discovery Workshops, UI Design, Animated Prototypes, UX Strategy, B2B2C, Best Practices in Design, UI Style Guides, Desktop App Design, Enterprise SaaS, Responsive Design, Interaction Design (IxD), Design Validation, Rapid Prototyping, UX Prototyping, Web Design, Social Media Design, Mobile First Design, Parallax Design, Shopify Design, Shopify Design, Accessibility Development, Ideation, Material UI, Web Design, User Engagement, Consumer Behavior, UX Design, Survey Consulting, Feature Prioritization, Layout Design, Grocery Delivery, Product Roadmaps, Delivery, Consumer-facing Product Design, Conversion Rate, Business to Business to Consumer (B2B2C), Direct to Consumer (D2C), Brand Design, Startup Development, Lean Startups, Workshops, Research, Design Workshops, Presentation Design, Motion Graphics Design, Video Editing, Conversion, React.js, Presentations, Animated Videos, Video Animation, Explainer Videos, Presentation Design, Finance, Quantitative User Research, Client Interviews, Email Template Design, Communication Design, CRM Design, User Stories, Marketing Communications, Stakeholder Interviews, Graphic Design, Collateral Design, Mobile App Design, Web Animation, Design Production, Cross-functional Collaboration, Competitor Analysis & Profiling, Mobile-first Design, Food Ordering Platforms, Food Ordering, Design Strategy, Design Strategy, UX Design, Design Sprints, Interviews, Animated Interactions, 2D Animation, Visual Effects (VFX), Adobe Premiere, Video Processing, Visual Storytelling, Internal Communications, Content Production, Storyboard Design, Market Research Analyst, Newsletter Design, Healthcare IT, Android Design, Commerce, Minimalism, Mockups, Heuristic Analysis, Content Management Systems (CMS), iOS Design, Interactive UI, Economic Development, Drop Shipping, Shopify Theme, UX Design, Business Intelligence Development, Agency Websites, Brand Design, Workshop Facilitation, Product Benchmarking, User Workflows, Complex Web Systems, User-centered Design (UCD), Women's Health, SaaS Design, Image Processing, Marketplace Design, A/B Testing, Analytics Development, System Design, Storytelling Design, Web Dashboards, Design Consulting, UI Design, UX Design, Cross-platform Design, UX Design, Community Growth, Logo Design, Gamification Design, Rewards Programs, Project Tracking, Public Health, Copywriting, Edtech Design, AI Design, Analytics Development, Mortgages, FlutterFlow, Web App Testing, VWO, User Psychology, Data Science, Squarespace Design, AI Design, Flash, Luxury, Fashion Design, Fashion Web Design, Data Analysis

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1

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