Kasey Randall, Designer in Austin, TX, United States
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Kasey Randall

Verified Expert  in Design

Bio

Kasey has over 12 years of experience helping businesses and teams develop and launch impactful digital solutions and experiences. As a successful product designer, he blends user-centric processes with business objectives to deliver exceptional results across various platforms, services, and companies. With a keen eye for core experience and an intuitive sense of design and strategy, Kasey is a driving force behind many successful digital initiatives.

Portfolio

Work Experience

Principal Product Designer

2012 - PRESENT
Self Employed
  • Helped craft and elevate digital products and brought ideas into reality with a smart, well-designed, human-centered process.
  • Provided guidance and consultation to various companies and entrepreneurs to elevate UX, UI, and product design using best practices and design thinking methodology.
  • Created, through research and testing, solid user experience across various web and app projects.
  • Led design across mobile and web apps, websites, and software, including dashboards with data visualization, various task-driven interactions, and more.
  • Collaborated directly with product leads and development teams to create intuitive, impactful experiences.
Technologies: Usertesting.com, Maze, Jira, Adobe Experience Design (XD), Adobe Photoshop, Adobe Illustrator, Figma, UX Design, Data Visualization, Web App Design, Prototyping, Design Systems, Wireframing, Web Design, UI Design, Information Architecture (IA), User Interface (UI), User Experience (UX), Product Design, Responsive Web Design (RWD), Responsive UI, Visual Design, Sitemaps, User Flows, Digital Product Design, Interactive Design, Mobile Design, Rapid Interactive Prototyping, Usability Testing, UX Strategy, Mobile App UI, Mobile UX, Web App UI, Web App UX, Mobile App Design, Journey Mapping, Dashboard Design, Project Management, Agile, Interaction Design (IxD), Responsive Design, Google Material Design, Research, User Testing, Design Sprints, Startups, Design Leadership, Software Design, Design Direction, Adobe CC, UX Process, UX Principles, SaaS, SaaS Design, User Research, App Design, iOS App Design, Android App Design, Mobile UI, Android, Design Management, UX Leadership, Strategy, Design Strategy, UX Management, Mobile UX Design, iOS UX Design, Usability Analysis, Web Usability, Usability, Web Applications, Mobile User Acquisition, User Conversion, UI Animation, UI Motion, Consumer Applications, User Onboarding, Mobile, B2C, Healthcare IT, Healthtech, Consumer Apps

Head of Design

2021 - 2022
Tribevest
  • Managed product design initiatives and introduced AI-integrated features, impacting company growth.
  • Conducted usability studies to validate design assumptions and guide the design direction.
  • Implemented a holistic design process across teams, driving a 14% MoM increase in customer acquisition and retention.
Technologies: Figma, Adobe CC, Jira, UX Design, Data Visualization, Web App Design, Prototyping, Design Systems, Wireframing, Web Design, Information Architecture (IA), User Interface (UI), User Experience (UX), Product Design, Responsive Web Design (RWD), UI Design, Responsive UI, Visual Design, Sitemaps, User Flows, Digital Product Design, Interactive Design, Mobile Design, Rapid Interactive Prototyping, Usability Testing, UX Strategy, Mobile App UI, Mobile UX, Web App UI, Web App UX, Mobile App Design, Journey Mapping, Adobe Experience Design (XD), Adobe Photoshop, Dashboard Design, Project Management, Agile, Interaction Design (IxD), Responsive Design, Google Material Design, Research, User Testing, Design Sprints, Startups, Design Leadership, Software Design, Design Direction, Maze, Usertesting.com, UX Process, UX Principles, Fintech, SaaS, SaaS Design, User Research, App Design, iOS App Design, Android App Design, Mobile UI, Android, Design Management, UX Leadership, Strategy, Design Strategy, UX Management, Mobile UX Design, iOS UX Design, Usability Analysis, Web Usability, Usability, Web Applications, Mobile User Acquisition, User Conversion, UI Animation, UI Motion, Consumer Applications, User Onboarding, Mobile, B2C, Consumer Apps

Senior Interaction Designer

2020 - 2021
SiriusXM
  • Led interaction and user experience design initiatives across SiriusXM.com's new redesign.
  • Spearheaded the sports page refresh, implemented best practices, and collaborated with internal stakeholders to create a delightful experience for new site visitors and repeat sports fans.
  • Worked within the expansive design system and helped workshop and implement new molecules and components to improve UX across the site.
Technologies: Adobe Experience Design (XD), UX Design, Data Visualization, Web App Design, Prototyping, Design Systems, Wireframing, Web Design, Information Architecture (IA), Figma, User Interface (UI), User Experience (UX), Product Design, Responsive Web Design (RWD), UI Design, Responsive UI, Visual Design, Sitemaps, User Flows, Digital Product Design, Interactive Design, Mobile Design, Rapid Interactive Prototyping, Usability Testing, UX Strategy, Mobile App UI, Mobile UX, Web App UI, Web App UX, Mobile App Design, Journey Mapping, Adobe Photoshop, Project Management, Agile, Interaction Design (IxD), Responsive Design, Google Material Design, Research, User Testing, Design Sprints, Design Leadership, Software Design, Design Direction, Maze, Usertesting.com, Adobe CC, UX Process, UX Principles, User Research, App Design, Mobile UI, Design Management, UX Leadership, Strategy, Design Strategy, UX Management, Mobile UX Design, Usability Analysis, Web Usability, Usability, Web Applications, Mobile User Acquisition, User Conversion, User Onboarding, Mobile

Product Designer

2019 - 2020
Knowledge to Practice (via Toptal)
  • Redesigned and enhanced major sections of the platform to help physicians quickly gain education credits and spend more time with patients.
  • Worked with the director of product to drastically improve the app's usability and overall user experience.
  • Collaborated with the development team to implement the design to specification and make enhancements across the platform.
Technologies: Jira, Adobe Experience Design (XD), UX Design, Data Visualization, Web App Design, Prototyping, Design Systems, Wireframing, Web Design, Information Architecture (IA), Figma, User Interface (UI), User Experience (UX), Product Design, Responsive Web Design (RWD), UI Design, Responsive UI, Visual Design, Sitemaps, User Flows, Digital Product Design, Interactive Design, Mobile Design, Rapid Interactive Prototyping, Usability Testing, UX Strategy, Mobile App UI, Mobile UX, Web App UI, Web App UX, Mobile App Design, Journey Mapping, Adobe Photoshop, Project Management, Agile, Interaction Design (IxD), Responsive Design, Google Material Design, Research, User Testing, Design Sprints, Startups, Design Leadership, Software Design, Design Direction, Maze, Usertesting.com, Adobe CC, UX Process, UX Principles, SaaS, User Research, App Design, iOS App Design, Android App Design, Mobile UI, Android, Design Management, Strategy, Design Strategy, UX Management, Mobile UX Design, iOS UX Design, Usability Analysis, Web Usability, Usability, Web Applications, Mobile User Acquisition, User Conversion, UI Animation, UI Motion, Consumer Applications, User Onboarding, Mobile, B2C, Healthcare IT, Healthtech, Consumer Apps

Senior UI/UX Designer

2017 - 2019
U.Group
  • Worked directly with several product and development teams, stakeholders, and users to design and build a new, state-of-the-art enterprise application that allows government components to fund small businesses making innovative technologies.
  • Led product design and user experience initiatives including, but not limited to, research, interviews, journey and empathy mapping, user flows, wireframes, prototypes, testing, and implementation.
  • Created an extensive UI asset and behavior library to elevate UX design and rapid prototyping practices, influenced by Google's Material Design.
  • Worked closely with teams to implement the design to standardize UI components while maintaining the holistic view of the enterprise application and advocating an intuitive user experience.
  • Participated in interviewing, onboarding, mentoring, and training UX designers.
  • Headed UX workshops design sprints, coached design thinking principles and methodology, and elevated design standards across the organization.
Technologies: Usertesting.com, Maze, Jira, Adobe Photoshop, Adobe Illustrator, Adobe Experience Design (XD), UX Design, Data Visualization, Web App Design, Prototyping, Design Systems, Wireframing, Web Design, Information Architecture (IA), Figma, User Interface (UI), User Experience (UX), Product Design, Responsive Web Design (RWD), UI Design, Responsive UI, Visual Design, Sitemaps, User Flows, Digital Product Design, Interactive Design, Mobile Design, Rapid Interactive Prototyping, Usability Testing, UX Strategy, Web App UI, Web App UX, Journey Mapping, Dashboard Design, Project Management, Agile, Interaction Design (IxD), Responsive Design, Google Material Design, Research, User Testing, Design Sprints, Design Leadership, Software Design, Design Direction, Adobe CC, UX Process, UX Principles, SaaS, SaaS Design, User Research, App Design, Mobile UI, Design Management, UX Leadership, Strategy, Design Strategy, UX Management, Usability Analysis, Web Usability, Usability, Web Applications, UI Animation, User Onboarding, Mobile, B2C

Senior UI/UX Designer

2017 - 2017
GEICO
  • Took the initiative to design and validate solutions for their mobile app's login experience on both Android and iOS. The original login screens tested at a 33% success rate, while my solutions had an 80% success rate in user testing.
  • Led the UX design initiatives for their mobile app redesign. Through user research, found many pain points and opportunities to improve those experiences.
  • Participated in and led huddles, reviews, and UI validation meetings to review peer designers' work, provide feedback, and send it into development for future product releases.
  • Led design efforts to create and validate new, more legible, and interactive data tables on the customer-facing web application.
Technologies: Usertesting.com, Adobe Illustrator, Adobe Photoshop, Adobe Experience Design (XD), UX Design, Data Visualization, Web App Design, Prototyping, Design Systems, Wireframing, Web Design, Information Architecture (IA), Figma, User Interface (UI), User Experience (UX), Product Design, Responsive Web Design (RWD), UI Design, Responsive UI, Visual Design, Sitemaps, User Flows, Digital Product Design, Interactive Design, Mobile Design, Rapid Interactive Prototyping, Usability Testing, UX Strategy, Mobile App UI, Mobile UX, Web App UI, Web App UX, Mobile App Design, Journey Mapping, Chatbot Conversation Design, Dashboard Design, Project Management, Agile, Interaction Design (IxD), Responsive Design, Google Material Design, Research, User Testing, Design Sprints, Design Leadership, Software Design, Design Direction, Adobe CC, UX Process, UX Principles, SaaS, User Research, App Design, iOS App Design, Android App Design, Mobile UI, Android, Design Management, Strategy, Design Strategy, UX Management, Mobile UX Design, iOS UX Design, Usability Analysis, Web Usability, Usability, Web Applications, Mobile User Acquisition, User Conversion, UI Animation, UI Motion, Consumer Applications, User Onboarding, Mobile, B2C, Consumer Apps

UI/UX Designer

2015 - 2017
Radolo
  • Worked directly with our main client to provide product design support for various software/apps for associations to manage their data, members, events, products, etc.
  • Attended discovery sessions with clients, conducted user research when available, and created design assets from user flows and wireframes to mockups and interactive prototypes.
  • Collaborated with a lead UI/UX designer for support, feedback, and review sessions.
  • Learned front-end development to not only build what I designed but to learn the impact of those designs in code.
  • Managed the 30-day challenge of redesigning a main client's mobile app (Align Mobile) - taking feedback from the previous app and rethinking through the mobile experience using a focused approach to task completion. The redesign was well accepted by the client and users.
Technologies: Adobe Experience Design (XD), Adobe Illustrator, Adobe Photoshop, UX Design, Data Visualization, Web App Design, Prototyping, Wireframing, Web Design, Information Architecture (IA), Figma, User Interface (UI), User Experience (UX), Product Design, Responsive Web Design (RWD), UI Design, Responsive UI, Visual Design, Sitemaps, User Flows, Digital Product Design, Interactive Design, Mobile Design, Rapid Interactive Prototyping, Usability Testing, UX Strategy, Mobile App UI, Mobile UX, Web App UI, Web App UX, Mobile App Design, Journey Mapping, Dashboard Design, Agile, Interaction Design (IxD), Responsive Design, Google Material Design, Research, User Testing, Design Sprints, Startups, Software Design, Adobe CC, UX Process, UX Principles, SaaS, SaaS Design, User Research, App Design, iOS App Design, Android App Design, Mobile UI, Android, Strategy, Design Strategy, Mobile UX Design, iOS UX Design, Usability Analysis, Web Usability, Usability, Web Applications, Mobile User Acquisition, User Conversion, UI Animation, UI Motion, Consumer Applications, User Onboarding, Mobile, B2C, Consumer Apps
2007 - 2012

Bachelor's Degree in Visual Arts

Southeastern Louisiana University - New Orleans, LA, USA

MARCH 2021 - PRESENT

Mobile User Experience (UX) Design

Interaction Design Foundation

MARCH 2021 - PRESENT

UX Management: Strategy and Tactics

Interaction Design Foundation

MARCH 2021 - PRESENT

Dynamic User Experience: Design and Usability

Interaction Design Foundation

Tools

Jira, Maze, Usertesting.com, Figma, Adobe Experience Design (XD), Adobe Illustrator, Adobe CC, Adobe Photoshop

Platforms

Android, Mobile

Other

Startups, User Interface (UI), User Experience (UX), Product Design, Dashboard Design, Software Design, Prototyping, Agile, Google Material Design, Mobile Design, Rapid Interactive Prototyping, Usability Testing, UX Strategy, Sitemaps, Interaction Design (IxD), Data Visualization, Wireframing, Web Design, User Flows, Digital Product Design, UI Design, UX Design, Mobile App UI, Mobile UX, Web App UI, Web App UX, Web App Design, Mobile App Design, Design Systems, Responsive Design, Responsive UI, Information Architecture (IA), Journey Mapping, Visual Design, Interactive Design, UX Process, UX Principles, Responsive Web Design (RWD), Usability, Web Usability, Usability Analysis, iOS UX Design, Mobile UX Design, UX Management, Design Strategy, Strategy, App Design, iOS App Design, Android App Design, Mobile UI, Web Applications, User Onboarding, Consumer Apps, Design Leadership, Design Direction, Project Management, User Research, Research, User Testing, Chatbot Conversation Design, UX Research, Design Sprints, Fintech, SaaS, SaaS Design, UX Leadership, Design Management, Mobile User Acquisition, User Conversion, UI Animation, UI Motion, Consumer Applications, Healthtech, Healthcare IT, B2C

Experience

Mobile Design - 12 yearsResponsive Web Design (RWD) - 12 yearsRapid Interactive Prototyping - 12 yearsApp Design - 10 yearsProduct Design - 10 yearsUser Interface (UI) - 10 yearsUser Experience (UX) - 10 yearsDesign Systems - 5 years
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