Merehan is available for hire
Hire MerehanMerehan Elamrosy
Verified Expert in Design
Designer
Location
Barcelona, Spain
Toptal Member Since
August 3, 2022
Merehan is a creative product designer with two master's degrees in design. She participated in multiple EU-funded projects for which she led co-creation design activities for cancer patients and legume-based food and gave design thinking lectures at leading European universities. She has over seven years of experience as a UI/UX designer and front-end developer in the education, management, health, freight, and eCommerce industries. Merehan's expertise covers UX strategy, web design, and apps.
Portfolio
Work Experience
Product Designer
2021 - 2022
BeYou
- Designed a gamified healthy lifestyle application, a goal-setting solution, habit tracker, and online community that helps users to achieve personal goals, stay committed, and get rewarded.
- Built and maintained a design system, including components, colors, typography, logos, icons, and illustration.
- Created over 20 new features based on user feedback, reviews, and data gathered in a user survey.
- Crafted technical behavioral definition documents for the development team and conducted QA before rolling out new app releases.
- Produced marketing assets such as digital banners, videos, and social media posts for marketing campaigns and designed presentations, pitch decks, and websites.
- Conducted a summer school lecture in partnership with Aarhus University on innovation and product development.
- Led the co-creation design activities in Finland and Spain for the LegumComf project.
- Developed, designed, and facilitated an ideation workshop at the University of Warsaw for the EIT Food - NPD Skills: Learn through Experience Program about innovative approaches to new product development.
- Collaborated with the Catalan Institute of Oncology in Barcelona to develop a co-creation research for the Food4Health project MuscleCancer.
Technologies: Sketch, Figma, Adobe Photoshop, Adobe Illustrator, Trello, Jira, Zeplin, HTML, CSS, JavaScript, Visual Studio Code (VS Code), Slack, User Flows, Design Thinking, UX Design, Mobile App Design, Web Design, Presentation Design, Ideation Workshops, Digital Product Design, Interactive Prototypes, Design Sprints, Agile, Adobe Premiere Pro, Focus Groups, Web App Design, Web UX Design, Web UI Design, Mobile UX Design, Mobile UI Design, Video Editing, Market Research, Competitive Analysis, Design Systems, Style Guides, UI Prototyping, Prototyping, Design, HTML5, CSS3, UI Design, User Research, Usability Testing, UX Audits, Rapid Interactive Prototyping, Business Model Canvas, User Interviews, User Journey Maps, Minimum Viable Product (MVP), Mobile Prototypes, Balsamiq Mockups, Web Page Mockups, Interaction Design (IxD), Redesign, UX Wireframes, Landing Pages, Heuristic Evaluation, UX Architecture, Product Design, User Experience (UX), User Experience Strategy, User Interface (UI), Social Media, Graphic Design, Mockups, Pitch Decks, Responsive Web Design (RWD), Mobile Design, Visual Design, Interface Design, Mobile UI, Animated Prototypes, B2B, Mobile UX, Workshop Facilitation, Product Benchmarking, UX Research, Landing Page Design, Web UI, Ideation, UX Wireflows, UI Branding, New Product Development, Visual Exploration, Web UX, User Engagement, User Interface Engineering (UIE), B2C, App Design, Marketing Design, Social Media Design, Corporate Websites, Wireframing, High-fidelity Prototypes, MVP Design, Research, Minimalism, Annotated Wireframes, Stakeholder Interviews, User Personas, Customer Journeys, Requirements, Leadership, Image Manipulation, Adobe Suite, Presentations, Adobe Creative Suite, WiX, Marketplace Design, Artificial Intelligence (AI), Responsive UI, User Testing, Usability, User Journeys, UX Strategy, User Stories, Benchmarking, Gamification, Journey Mapping, Design Research, Remote User Testing, Android App Design, Instructional Design, Apps, Android, Early-stage Startups, Workflow, UX Review, UI Components, Design Consultation, Social Media Apps, iOS, App UX, High-fidelity Mockups, Onboarding, Responsive Design, Mobile First, Responsive, UX Flows, Badges, Leaderboards, User Experience Design, Websites, Games, Marketing, Digital Marketing, Digital Marketing Design, Responsive Web Apps, Healthcare, Mobile, Writing & Editing, iOS Design Guidelines, Component Libraries, Consumer Applications, Web, Marketplaces, Qualitative Research, Quantitative Research, Design Leadership, Usertesting.com, Website Builders, User Onboarding, UX Documentation, B2C Marketing, Fintech, Online Payments, Conversion Rate, Web Content, B2B2C, Business to Business to Consumer (B2B2C), Navigation Design, Navigation, Design Reviews, Audience Targeting, Website Redesign, Best Practices in Design, UX Pattern Design, UX Tools, Competitor Analysis & Profiling, Heuristic Review, Heuristic Analysis, Product Discovery, Non-fungible Tokens (NFT), Mobile App UI, Social Networks, Cross-platform, Lean UX, Agile UX, UX Mentoring, UI Animation, Landing Page Optimization, Webflow, Web Application Design, Storytelling, Visual Storytelling, Product Strategy Consultant, Design Ops, MacOS, Layout, Interactive UX, Team Leadership, Product Strategy, User Scenarios, Education, Productivity, Prototype, WordPress Design, Email Design, Email Template Design, Case Studies, UI Audits, Layout Design, Entertainment & Leisure, Game Design, UX Assessment, System Design, Scroll Animations
Product Designer
2020 - 2021
Online Freelance Agency
- Designed a solution for a complex transportation platform to connect users with trucks, detect the location, and share profile information, interests, food preferences, and budget of users.
- Created a concept solution for implementing blockchain and augmented technology in the food and beverage industry in Catalonia, based on user feedback and insights.
- Produced and directed assets such as videos, social media posts, event landing pages, lookbooks, and design presentations for conceptual marketing campaigns for El Pabellón de Barcelona and el Museo del Diseño de Barcelona.
- Built and maintained design systems, including components and icons, and developed wireframes and task flows based on user surveys and stakeholder interviews.
- Illustrated design ideas using lo-fi wireframes, process flows, and sitemaps.
- Communicated and received feedback from stakeholders and created technical documentation for the rest of the team.
Technologies: Figma, User Flows, UX Design, Web Design, SaaS Design, Adobe Illustrator, Adobe Photoshop, User Journey Maps, UI Design, Adobe Premiere Pro, Mobile App Design, Canva, Video Editing, Videography, Presentation Design, Market Research, Competitive Analysis, Web UI Design, Web UX Design, Miro, Design Thinking, Agile, Agile Sprints, Prototyping, UI Prototyping, Design, HTML5, CSS3, User Research, Ideation Workshops, Usability Testing, UX Audits, Rapid Interactive Prototyping, Web Dashboards, Business Model Canvas, User Interviews, Digital Product Design, Minimum Viable Product (MVP), Interactive Prototypes, Mobile Prototypes, Sketch, Zeplin, Jira, Trello, Balsamiq Mockups, Web Page Mockups, Interaction Design (IxD), Redesign, UX Wireframes, eCommerce UX, eCommerce UI, Landing Pages, Mobile UX Design, Mobile UI Design, Heuristic Evaluation, Design Systems, UX Architecture, Product Design, User Experience (UX), User Experience Strategy, User Interface (UI), Branding, Social Media, Graphic Design, Mockups, Pitch Decks, Web App Design, Responsive Web Design (RWD), Mobile Design, Visual Design, Interface Design, Mobile UI, Animated Prototypes, B2B, Mobile UX, Education Technology (Edtech), UX Research, Landing Page Design, Web UI, Ideation, UX Wireflows, UI Branding, New Product Development, Visual Exploration, Web UX, User Engagement, TV App Design, User Interface Engineering (UIE), B2C, App Design, Marketing Design, Social Media Design, Blog Design, eCommerce, Corporate Websites, Wireframing, High-fidelity Prototypes, MVP Design, Research, Minimalism, Annotated Wireframes, Stakeholder Interviews, User Personas, Customer Journeys, Requirements, Leadership, Image Manipulation, Adobe Suite, Presentations, Adobe Creative Suite, WiX, Marketplace Design, Artificial Intelligence (AI), Responsive UI, User Testing, Usability, User Journeys, UX Strategy, User Stories, Benchmarking, Dashboard Design, Gamification, Journey Mapping, Design Research, Remote User Testing, Android App Design, Instructional Design, Apps, Material Design, Android, Workflow, UX Review, UI Components, Training, Design Consultation, App UX, High-fidelity Mockups, Onboarding, Responsive Design, Mobile First, Responsive, UX Flows, Badges, User Experience Design, Websites, Games, Marketing, Digital Marketing, Digital Marketing Design, Service Design, Responsive Web Apps, Healthcare, Mobile, Writing & Editing, WordPress, Component Libraries, Google Material Design, Consumer Products, Content Management Systems (CMS), System Process Mapping, Web, Qualitative Research, Quantitative Research, Design Leadership, Usertesting.com, Website Builders, User Onboarding, UX Documentation, Complex Application User Interfaces (UI), Blockchain, Fintech, Conversion Rate, Web Content, B2B2C, Business to Business to Consumer (B2B2C), Navigation Design, Navigation, Design Reviews, Audience Targeting, Website Redesign, Best Practices in Design, UX Pattern Design, Balsamiq, UX Tools, Competitor Analysis & Profiling, Heuristic Review, Heuristic Analysis, Product Discovery, Mobile App UI, Social Networks, Cross-platform, WordPress Themes, Lean UX, Agile UX, UX Mentoring, UI Animation, Landing Page Optimization, Webflow, Web Application Design, Storytelling, Visual Storytelling, SaaS Product Management, Product Strategy Consultant, Conversion Rate Optimization (CRO), Educational Platform Design, Design Ops, MacOS, Layout, Interactive UX, Team Leadership, Product Strategy, User Scenarios, Education, Productivity, Prototype, Enterprise Design, WordPress Design, Email Design, Email Template Design, Case Studies, UI Audits, Layout Design, Entertainment & Leisure, Game Design, UX Assessment, System Design, Scroll Animations, Commerce
Product Designer
2019 - 2020
ALVUM
- Designed the UX and UI of an eCommerce platform based on qualitative and quantitive user research, ideation workshops, design thinking, and co-creation activities outcomes and insights.
- Created a minimum viable product and minimum lovable product using the Kano model based on user and buyer personas, embracing the Crazy 8's methodology to improve the design process and the innovation between the team.
- Built and maintained a design system, including components, icons, illustrations, and typography, and created an interactive style guide to maintain consistency across the team.
- Rebranded the whole product and designed a new logo, color identity, tone, personality, and packaging.
- Developed a fully functional eCommerce prototype using HTML, CSS, and JavaScript based on web responsiveness.
Technologies: Figma, Adobe CC, Adobe Illustrator, Adobe Photoshop, WordPress, HTML, CSS, JavaScript, Front-end Development, Web Design, Mobile Web Design, User Journey Maps, Product Roadmaps, Business Model Canvas, Google Design Sprints, Ideation Workshops, Design Thinking, UX Design, Design Systems, Branding, Brand Guidelines, UX Wireframes, User Flows, eCommerce UX, eCommerce UI, Mobile eCommerce, Style Guides, Minimum Viable Product (MVP), Personas, Affinity Mapping, User Empathy, Value Proposition Canvas, User Research, Qualitative Research, Quantitative Research, Focus Groups, Usability Testing, Interactive Prototypes, Presentation Design, Competitive Analysis, Market Research, Adobe Dreamweaver, Video Editing, Adobe Premiere Pro, Card Sorting, Information Architecture (IA), Trello, Slack, Jira, Miro, Canva, Adobe InDesign, Google Forms, Agile, Agile Sprints, User Stories, Design, HTML5, CSS3, UI Design, Mobile App Design, UX Audits, Web UX Design, Rapid Interactive Prototyping, Web Dashboards, User Interviews, Digital Product Design, Mobile Prototypes, Sketch, Zeplin, Prototyping, UI Prototyping, Balsamiq Mockups, Web Page Mockups, Digital Brand Identity, Interaction Design (IxD), Redesign, Web UI Design, Landing Pages, Mobile UX Design, Mobile UI Design, Heuristic Evaluation, UX Architecture, Product Design, User Experience (UX), User Experience Strategy, User Interface (UI), Social Media, Graphic Design, Mockups, Pitch Decks, Responsive Web Design (RWD), Visual Design, Interface Design, Mobile UI, Animated Prototypes, B2B, Mobile UX, Workshop Facilitation, Product Benchmarking, UX Research, Landing Page Design, Web UI, Ideation, UX Wireflows, UI Branding, New Product Development, Visual Exploration, Web UX, TV App Design, User Interface Engineering (UIE), B2C, Marketing Design, Blog Design, eCommerce, Corporate Websites, Wireframing, High-fidelity Prototypes, MVP Design, Research, Minimalism, Annotated Wireframes, Stakeholder Interviews, User Personas, Customer Journeys, Requirements, Leadership, Image Manipulation, Adobe Suite, Presentations, Adobe Creative Suite, Artificial Intelligence (AI), Responsive UI, User Testing, Usability, User Journeys, UX Strategy, Benchmarking, Journey Mapping, Design Research, Remote User Testing, Android App Design, Instructional Design, Apps, Material Design, Early-stage Startups, Workflow, UI Components, Design Consultation, App UX, High-fidelity Mockups, Responsive Design, Mobile First, Responsive, UX Flows, User Experience Design, Websites, Marketing, Digital Marketing, Digital Marketing Design, Responsive Web Apps, Healthcare, Mobile, Writing & Editing, Component Libraries, Google Material Design, Consumer Products, System Process Mapping, Consumer Applications, Web, Marketplaces, Design Leadership, Usertesting.com, User Onboarding, UX Documentation, Conversion Rate, Web Content, Navigation Design, Navigation, Design Reviews, Audience Targeting, Website Redesign, Best Practices in Design, UX Pattern Design, Balsamiq, UX Tools, Competitor Analysis & Profiling, eCommerce Design, Heuristic Review, Heuristic Analysis, Product Discovery, Mobile App UI, Cross-platform, WordPress Themes, Lean UX, Agile UX, UX Mentoring, UI Animation, Landing Page Optimization, Storytelling, Visual Storytelling, Product Strategy Consultant, Conversion Rate Optimization (CRO), Design Ops, MacOS, Layout, Interactive UX, Team Leadership, Product Strategy, User Scenarios, HubSpot, HubSpot CRM, Prototype, Visual Studio Code (VS Code), WordPress Design, Case Studies, UI Audits, Layout Design, UX Assessment, Scroll Animations, Commerce, WP eCommerce
UX/UI/ Visual Designer
2013 - 2019
Freelancer
- Created a system to assist trainers in keeping track of their supervisors, trainee accounts, and schedules. Coded and implemented a website for students to log in, purchase, and attend online classes.
- Designed and built interactive prototypes of informative B2B websites for freight and customs clearance services. Implemented WordPress as a primary CMS tool.
- Created brand guidelines and assets such as banners, social media posts, business cards, and videos for marketing purposes.
Technologies: Adobe CC, Adobe Dreamweaver, Adobe Photoshop, Adobe Illustrator, UI Design, Web UI Design, Adobe Experience Design (XD), Adobe InDesign, CSS, HTML, WordPress, WiX, Dashboards, Websites, Prototyping, UI Prototyping, Balsamiq Mockups, Web Page Mockups, Visual Design, Photography, Video Editing, Adobe Premiere Pro, Digital Brand Identity, Design, HTML5, CSS3, Figma, UX Design, User Research, Ideation Workshops, Usability Testing, Web Design, UX Audits, Web UX Design, User Flows, Rapid Interactive Prototyping, Web Dashboards, User Interviews, Minimum Viable Product (MVP), Interactive Prototypes, Sketch, Interaction Design (IxD), Redesign, UX Wireframes, eCommerce UX, eCommerce UI, Landing Pages, User Interface (UI), Branding, Social Media, Graphic Design, Web App Design, Responsive Web Design (RWD), Interface Design, B2B, Education Technology (Edtech), Landing Page Design, Web UI, Visual Exploration, Web UX, User Experience (UX), User Interface Engineering (UIE), eCommerce, Corporate Websites, Wireframing, High-fidelity Prototypes, MVP Design, Research, Presentation Design, Image Manipulation, Adobe Suite, Presentations, Adobe Creative Suite, Responsive UI, Search Engine Optimization (SEO), Instructional Design, Responsive Design, Responsive, UX Flows, User Experience Design, Content Management Systems (CMS), System Process Mapping, Flow Diagrams, Web, Website Builders, Navigation Design, Navigation, Website Redesign, Best Practices in Design, UX Tools, WooCommerce, WordPress Themes, Landing Page Optimization, Product Strategy Consultant, Educational Platform Design, Education, Visual Studio Code (VS Code), Integrated Development Environments (IDE), WordPress Design, UI Audits, Layout Design, Scroll Animations
Education
2020 - 2021
Master's Degree in Contemporary Design
Technical University of Catalonia - Barcelona, Spain
2019 - 2020
Master's Degree in User Experience Design
University of Barcelona - Barcelona, Spain
2005 - 2009
Bachelor's Degree in Information Science
Alexandria University - Alexandria, Egypt
Certifications
SEPTEMBER 2016 - PRESENT
Microsoft Certified Solutions Associate: Web Applications (Charter)
Microsoft
MAY 2014 - PRESENT
Programming in HTML5 with JavaScript and CSS3
Microsoft
APRIL 2014 - PRESENT
Microsoft Certified Professional (MCP)
Microsoft