Merve Postalcıoğlu, Designer in Dubai, United Arab Emirates
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Merve Postalcıoğlu

Verified Expert  in Design

Bio

Merve is a senior UX and product designer who has created designs in a variety of work environments, such as Agile and Waterfall. With expertise in finance, chatbot, intranet, social responsibility, and social networking fields, she excels in user research and usability testing. With strong communication skills that drive successful project outcomes, Merve has collaborated with various cross-functional teams, including developers, analysts, and product owners.

Portfolio

Work Experience

UX & UI Consultant

2017 - PRESENT
Merve Postalcıoğlu Consultancy
  • Designed experience and visuals for FirefighterVR.de that is a VR training platform for firefighters in Germany.
  • Designed experience and visuals of a card collecting platform working with cryptocurrency.
  • Designed the UX and UI of a mobile networking app for movie lovers who want to socialize with others with similar interests.
  • Designed corporate identity, UX, and UI for a responsive web platform for parents who want to select activities for children.
  • Created the user experience and the flows of a mobile app for users who want to easily get access to tailoring services.
Technologies: UI Design, Interaction Design (IxD), UX Design, Prototyping, Product Design, User Research, User Flows, User Interviews, Cryptocurrency, Ethereum, Zeplin, Adobe Photoshop, Adobe Experience Design (XD), InVision, Sketch, Fintech, Figma, Design Systems, Digital Product Design, Complex Application User Interfaces (UI), Design Reviews, UX Audits, User Journey Maps, User Stories, Data Visualization, Web App Design, Data-driven Dashboards, UX Wireframes, Information Architecture (IA), Interactive Dashboards, Web UI, Usability, User Experience (UX), User Interface (UI), User Testing, Mobile UI, Miro, Desktop App Design, Blockchain, Branding, Atomic Design, Enterprise Design, Enterprise

Design Manager

2022 - 2025
PwC
  • Served as the design lead of an internet banking web platform for business clients. The project covered all phases, from requirements gathering to the completion of design and development.
  • Designed an application for the leadership of the Abu Dhabi government that presents strategic government KPIs to effectively demonstrate the government's positioning.
  • Acted as the design lead of an insurance web and app design for health and motor insurance products for both B2B and B2C clients.
Technologies: Figma, Adobe Photoshop, Adobe Illustrator, Miro, Fintech, Design Systems, Digital Product Design, B2B, Complex Application User Interfaces (UI), Design Leadership, Design Reviews, UX Audits, User Journey Maps, User Stories, Data Visualization, Web App Design, Data-driven Dashboards, UX Wireframes, Information Architecture (IA), Interactive Dashboards, Web UI, Usability, UX Design, UI Design, Artificial Intelligence (AI), Mobile UI, Desktop App Design, Branding, Atomic Design, Enterprise Design, Enterprise

Design Thinking Trainer

2017 - 2017
Freelance
  • Worked as a trainer on the BBVA Design Thinking program in Turkey and Romani as an advanced practitioner.
  • Provided coaching to BBVA employees on the BBVA Design Thinking program in Spain.
  • Conducted design thinking courses as a freelancer and taught DT to trainers in Bulgaria.
Technologies: Design Thinking, Prototyping, User Research, User Flows, User Interviews, UX Audits, User Journey Maps, User Stories, User Experience (UX)

Senior UX Designer

2015 - 2017
Garanti Bank
  • Developed the user experience of an iPad application for relationship managers in the bank and led the other UX designers to ensure platform consistency.
  • Designed the intranet of Garanti Technology in the light of user research and usability tests such as in-depth interviews, first-click test, and tree testing.
  • Worked as a member of a scrum team that developed a chatbot for Facebook and bank website; designed both visuals, conversations, and interfaces.
  • Built the user experience of a mobile application for quick money transfers, paying bills, and top-up credits for telco operators.
  • Conducted usability research and user tests during all design processes.
Technologies: UI Design, Interaction Design (IxD), Enterprise System Design, Mobile UX, Agile UX, Usability Testing, UX Design, Prototyping, Product Design, User Research, User Flows, User Interviews, Adobe Photoshop, Adobe Illustrator, Optimal Workshop, Justinmind, Sketch, Fintech, Digital Product Design, Design Leadership, Design Reviews, User Journey Maps, User Stories, Web App Design, UX Wireframes, Information Architecture (IA), Usability, User Experience (UX), User Interface (UI), User Testing, Agile, Desktop App Design, Atomic Design, Enterprise Design, Enterprise

UX Designer

2014 - 2015
I-AM Istanbul
  • Designed the user experience and information architecture of an intranet for a big group contains a large number of different companies inside.
  • Also held design workshops in order to understand the different personas for the above project.
  • Created a user experience design for a social responsibility responsive website in the light of in-depth interviews.
  • Designed the flow of a bank money transportation, including the design of both the tablet app for security within the money truck and the web platform for the operational employees.
Technologies: Interaction Design (IxD), Mobile UX, Usability Testing, UX Design, Prototyping, User Research, User Flows, User Interviews, Optimal Workshop, UXPin, Adobe Illustrator, Fintech, Web App Design, UX Wireframes, Information Architecture (IA), Usability, User Experience (UX), User Testing, Desktop App Design

Education

2010 - 2014

Master's Degree in Industrial Design

Istanbul Technical University | ITU - Istanbul, Turkey

2003 - 2008

Bachelor's Degree in Industrial Design

Middle East Technical University - Ankara, Turkey

Certifications

JULY 2017 - PRESENT

Leading for Creativity

IDEO U

JANUARY 2014 - PRESENT

Human-Computer Interaction

University of California, San Diego via Coursera

Skills

Tools

Adobe Experience Design (XD), Sketch 4, OmniGraffle, Miro, InVision, Adobe Illustrator, Sketch, UXPin, Zeplin, Adobe Photoshop

Platforms

iOS, Figma, Web, Justinmind, Ethereum

Other

Mobile App Design, Mobile UI, Web Design, User Experience (UX), User Interface (UI), Web App Design, Fintech, User Interviews, Intranets, Product Design, Prototyping, Ideation, User Flows, UX Design, Persona Design, Ideation Workshops, Mobile UX, Optimal Workshop, Design Thinking, User Research, UI Design, Enterprise System Design, Design Systems, Digital Product Design, B2B, Complex Application User Interfaces (UI), Design Leadership, Design Reviews, UX Audits, User Journey Maps, User Stories, Data Visualization, Data-driven Dashboards, UX Wireframes, Information Architecture (IA), Interactive Dashboards, Web UI, Usability, User Testing, Agile, Desktop App Design, Atomic Design, Enterprise Design, Enterprise, Web UI Design, Artificial Intelligence (AI), Complex Data Analysis, UX Sketching, Startups, Scrum, Agile UX, Chatbots, Interaction Design (IxD), Web UX Design, Usability Testing, Responsive Design, Branding, Wireframing, Tablet UX, Interviews, Conversational UX, Conversational Interfaces, Visual Design, AI Design, Natural Language Processing (NLP), Web UX, Responsive Web Design (RWD), Cryptocurrency, Forums & Social Networking Portals, Generative Pre-trained Transformers (GPT), Conversational Design, Blockchain

Experience

  • UX Design - 11 years
  • User Research - 6 years
  • User Interviews - 6 years
  • Mobile UX - 5 years
  • Enterprise System Design - 5 years
  • Interaction Design (IxD) - 5 years
  • Usability Testing - 5 years
  • Design Thinking - 1 year
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