Pili is a hands-on digital designer with broad experience in product design, UX/UI, branding, and visual communication. She's been creating user-centered design solutions for brands, companies, and people around the world for the last 10+ years, working in partnership with developers, data scientists, and more.
Led the design department, a job that encompassed product design, branding, and marketing design.
Redesigned the company's existing digital products, such as the sign-up and application flow, the public website and the customer dashboard, and new solutions like a mobile app and a physical transaction card.
Rebranded the company and created new brand assets.
Provided services in the areas of UI/UX design, visual communication (mostly for internal communication), and branding.
Created and developed creative concepts and transformed them into design outcomes.
Recruited and supervised the work team depending on the requirements of the project (this has provided me with the opportunity to work with professionals from different fields including programmers, designers, animators, photographers, and copywriters).