Rasmus Gripenfrid, Designer in Malmö, Sweden
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Rasmus Gripenfrid

Verified Expert  in Design

Designer

Location
Malmö, Sweden
Toptal Member Since
May 20, 2022

As a UX designer, Rasmus has an impressive breadth of skills, ranging from creating user-centered information architecture and designing detailed micro-interactions to prototyping and motion design. One area he’s grown very skilled in is user research. Rasmus has a way of making participants in studies feel comfortable, understanding their needs, and synthesizing the results to focus on the most critical insights. He is receptive to feedback and is always trying to improve himself and his work.

Portfolio

Work Experience

UX Designer and Researcher

2019 - 2021
Dreamdata.io
  • Designed a cloud-based software that gathers, cleans, and presents B2B revenue attribution and actionable insights for growth.
  • Built a brand identity guide. Created themes and other design assets for presentational purposes.
  • Created customer journeys, user stories, and personas based on user interviews, user surveys, and data from product usage.
  • Created a website in Squarespace based on an existing brand identity guide.
  • Created a video animation explaining what Dreamdata is about, what problem it solves, and what value it can provide.
Technologies: Sketch, Figma, Dovetail, Adobe After Effects, Adobe Premiere Pro, SVG Animation, Squarespace, Dashboards, Startups, MVP Design, Web Platforms

UI/UX Designer and Product Manager

2012 - 2019
Sustainable Interaction
  • Designed an app to monitor a user's gambling activity and weigh the results of a self-assessment test regarding the user's gambling habit to prevent gambling problems or any early signs of it.
  • Built a brand identity guide, including colors, typography, web, and landing pages related to the company's business areas along with other design assets.
  • Created user stories and personas based on data gathered in user surveys, user interviews, and focus groups.
  • Designed and maintained online training programs on conflict management and responsible gambling. Created new features for the company's learning management software.
  • Designed an online treatment app containing a program that problem gamblers can undergo. It also connects them to a therapist to help with the treatment of their condition.
  • Designed online software for gamblers and players to assess their gambling habits via an online self-assessment test.
Technologies: Sketch, InVision, Adobe Premiere Pro, Adobe After Effects, Adobe Illustrator, Adobe Photoshop, MVP Design, Web Platforms

Founder | Owner

2008 - 2015
R.R. Media – Visual Designer
  • Created videos and infomercials for small to medium-sized businesses in Sweden.
  • Created websites and landing pages for small to medium-sized businesses.
  • Created graphic design for folders and printed media.
Technologies: Final Cut Pro, Adobe Illustrator, Adobe Photoshop, Adobe After Effects, WordPress

Chief Operating Officer (COO)

2010 - 2012
InVee
  • Designed a cloud-based software for automating video production and publishing to social media sources.
  • Created several video animations to describe business ideas and services to clients like Timezynk, 21 Century Mobile, Erik Olsson, Porsche, and others.
  • Created and developed web pages for Swedish clients.
Technologies: Final Cut Pro, Adobe Illustrator, Adobe Photoshop, WordPress, Adobe InDesign
2016 - 2018

Higher Education Diploma in Informatics

Kristianstad University - Kristianstad, Sweden

AUGUST 2022 - PRESENT

Get Your Product Used: Adoption and Appropriation

Interaction Design Foundation

MAY 2022 - PRESENT

Product Design Program

Figma Academy

MAY 2022 - PRESENT

Journey Mapping

Interaction Design Foundation

APRIL 2022 - PRESENT

The Practical Guide to Usability

Interaction Design Foundation

FEBRUARY 2022 - FEBRUARY 2025

Google Tag Manager

Google

JANUARY 2022 - JANUARY 2025

Introduction to Data Studio

Google

NOVEMBER 2021 - PRESENT

Data-driven Design: Quantitative Research for UX

Interaction Design Foundation

OCTOBER 2021 - OCTOBER 2024

Google Analytics for Power Users

Google

OCTOBER 2021 - OCTOBER 2024

Advanced Google Analytics

Google

OCTOBER 2021 - OCTOBER 2024

Google Analytics for Beginners

Google

MARCH 2021 - PRESENT

Human-computer Interaction – HCI

Interaction Design Foundation

MARCH 2021 - PRESENT

Emotional Design – How to Make Products People Will Love

Interaction Design Foundation

FEBRUARY 2021 - PRESENT

User Research – Methods and Best Practices

Interaction Design Foundation

NOVEMBER 2020 - PRESENT

Conducting Usability Testing

Interaction Design Foundation

SEPTEMBER 2020 - PRESENT

UX Management: Strategy and Tactics

Interaction Design Foundation

DECEMBER 2019 - PRESENT

Information Visualization

Interaction Design Foundation

NOVEMBER 2019 - PRESENT

Information Visualization: Getting Dashboards Right

Interaction Design Foundation

JULY 2019 - PRESENT

Software Product Management Specialization

Coursera

JULY 2019 - PRESENT

Instructional Design Foundations and Applications

Coursera

FEBRUARY 2019 - PRESENT

UI/UX Design Specialization

Coursera

OCTOBER 2018 - PRESENT

Digital Product Management: Modern Fundamentals

Coursera

APRIL 2014 - PRESENT

Gamification

Coursera

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