Scuta Alexandru Valentin
Verified Expert in Design
Designer
Alexadru is a branding specialist with multidisciplinary interests and over a decade of experience in the design industry. He has what it takes to improve the visual identity of startups without losing their essence to gain an advantage in the market. Along with his enthusiasm to take on new challenges, Alexandru has extensive knowledge of communicating a company's values through visual identity.
Work Experience
Brand and Web Designer
Sienda Multimedia Ltd
- Designed the branding guide that was later used for designing the website and all the promotional materials, ensuring the visual identity was consistent.
- Designed the website following the brand guidelines and created custom icons.
- Delivered all the visual assets in vector format: logo, icons, and graphics.
Branding Expert Designer
YipitData
- Conducted a discovery session to clarify the competition, goals, vision, and positioning of the brand for a new finance B2B SaaS.
- Built a detailed brand identity guide, including colors, typography, language and tone, logo system, and other assets.
- Delivered all the visual assets used in all communication channels.
Brand Designer for Water Cooler Platform
Tsunami Solutions LLD,
- Conducted a discovery session to establish the direction for the brand. It resulted in a very streamlined process for launching the brand on the market.
- Built a brand identity guide, including colors, typography, logo, and other assets.
- Delivered all the visual assets used in all communication channels.
Co-founder
Sulf
- Designed and built an eCommerce website for a carnivorous plant nursery business that went from a local shop to shipping in over 100 countries worldwide.
- Created a visual identity for Learning Lab, an advocate for people with exceptionalities. The company went to be featured in U.S. News, Edutopia, and ABC.
- Managed a team of three designers, a copywriter, and a sales representative.
Visual Designer
Heja
- Designed an in-app banner that increased user retention by 20%.
- Created a presentation video with over 12 thousand organic views.
- Built six landing pages for A/B testing, which helped the marketing department increase visibility by 20%.
Art Director
Proxima Idea
- Designed a logo and visual identity for Zirbe, a handmade office dispenser made from pine wood. The company sold over 1,000 dispensers in 2019.
- Developed the logo, visual identity, and website for Furlhütte, a hut situated on the Rosskopf mountain close to Vipiteno, at 1,860 meters.
- Managed a team of two designers and five developers for Huetten-Holiday, a booking platform for mountain huts in Germany and Austria.
Visual Designer
Rendering.no
- Created the logo and graphic materials for Ship & Rig Service, one of Norway's biggest offshore equipment companies.
- Redesigned the logo and graphic materials for Innova, a company that supplies products and solutions to the international underwater industry.
- Designed the brochures for Depro AS to be used at international conferences. Depro AS is an expert in delivering tools and equipment for remote subsea operations with a team of 47 employees and an impressive turnover of €14 million.
Education
Bachelor's Degree in Graphic Design
University of Oradea - Oradea, Romania
Skills
Tools
Illustrator CC, Adobe Experience Design (XD), Adobe Photoshop, Adobe Illustrator, InDesign CC, Adobe, Adobe Creative Suite, Adobe InDesign, Banner, Canva, Adobe CC, Microsoft PowerPoint, Illustrator CS5, Prezi, Photoshop 7, GitHub, Figma, Photoshop CC, Google Slides, Microsoft Office, Adobe Premiere Pro, Adobe After Effects, After Effects CC
Languages
Visual Design Language, Tea
Industry Expertise
Creative Tech, Consumer Products, Education Technology (Edtech), Advertising, Professional Services, Real Estate, Building & Construction, Sports, Food & Beverage, Health & Wellness, Banking & Finance, Investments, Marketing, Luxury Goods, Education
Platforms
Web, Webflow, WordPress, Adobe Suite
Other
Design, Branding, Brand Books, Visual Identity, Graphic Design, Brand Positioning, Print Design, Web Design, Logo Design, eCommerce, Mobile UI, UI Design, Presentations, Infographics, Visual Design, Brand Design, Brand Guidelines, Presentation Design, Brand Strategy, Collateral Design, Social Media Design, Identity Design, Style Guides, Typography, B2B, Creative Direction, Art Direction, Startups, Responsive Web Design (RWD), Websites, Book Cover Design, Pitch Decks, PowerPoint Templates, Document Design, Promotional Material Design, Template Design, Business to Business (B2B), Icon Design, Brochure Design, Ad Design, Brand Identity, Marketing Materials, Visual Assets, B2C, User Interviews, PDF Design, Printing Materials, Email Design, Promotional Leaflets & Flyers, Print Marketing Design, Non-fungible Tokens (NFT), Brochures, Packaging, User Interface (UI), Banner Design, Marketing Design, Color Theory, Energy, Mining, Mobile Design, Product Design, Product Packaging, Package Design, Project Management, Environmental Graphics, Merchandise, Agriculture, Small Business, Climate Change, Green Energy, Stationery Design, Letterhead Design, eCommerce Design, Mobile UX Design, Mobile UI Design, Design Systems, UI Branding, Layout, Storytelling, Sales Presentations, Video Editing, Organic Social Media, Digital Marketing Design, Digital Asset Management, Web App UI, Reports, White Papers, Books, Brand Architecture, Construction, Label Design, Adobe Premiere, PowerPoint Design, Iconography, Illustration, Landing Page Design, Logotype, Design Strategy, Communication Design, Design Leadership, Digital Ad Design, Apps, Mockups, Marketing Collateral Development, Blogs, Mood Board Design, Digital Design, UX Design, Video Games, Web3, Crypto, Vehicle Wraps, Software as a Service (SaaS), User Experience (UX), Responsive Design, Wireframing, Tone of Voice, App Design, Motion Design, Paid Media, OneDrive, Mobile Web Design, Web UI Design, eCommerce UX, eCommerce UI, eCommerce Web Design, Rebranding, UX Branding, Color Schemes, Pattern Design, Color Palettes, Brand Logos, Social Media, Social Media Strategy, Advocacy, Diversity, Equity, & Inclusion (DEI), Patterns, Discovery Management, Specialty Healthcare, Google Fonts, Ad Banners, Line Icons, Residential Real Estate, Mortgages, Pencil Sketches, Envelope Design, Business Card Design, Gold, Interior Design, 3D Logos, T-shirt Design, Construction Engineering, Web Illustration, Instagram Marketing, Landing Pages, Newsletter Design, Newsletters, Discovery, Pitch Books, Email Templates, Web UX Design, Web UI
Experience
Tools
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