Tomass Sola, Designer in Riga, Latvia
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Tomass Sola

Verified Expert  in Design

Bio

Tomass is a senior-level UI/UX designer with over a decade of experience creating functional and beautiful user experiences that drive business success. He is a dedicated professional who strives to stay up-to-date with the latest design trends and techniques and is always looking for new opportunities to learn and grow as a designer. Tomass is a seasoned UI/UX designer with a proven track record in delivering successful projects.

Portfolio

Work Experience

UX/UI Designer

2021 - PRESENT
Looka Inc
  • Designed new features for Looka, incorporating cutting-edge design principles and user feedback, significantly enriching the platform's usability and offering a fresh look and feel.
  • Assisted in refining the UX of Looka, making small but impactful adjustments to improve user navigation and ease of use.
  • Helped put together a style guide and design system for Looka, aiming for consistent design choices across the platform.
Technologies: Web App Design, Web App UX, Web App UI, Responsive Web Design (RWD), High-fidelity Mockups, Style Guides, UI Style Guides, Rapid Prototyping, Natural Language Processing (NLP), Mobile, Software as a Service (SaaS), UX Wireframes, Artificial Intelligence (AI), Web, Brainstorming, Design, Strategy, Mockups, User Journeys, Prototyping, Discovery Workshops, Personas, Cross-functional Collaboration, Design Leadership, Lean UX, Generative Artificial Intelligence (GenAI), Presentation Design, Marketing Design, Responsive Design, UI Pattern Library, Usability, Conversion Rate Optimization (CRO), Form Design, AI-enabled Applications, Direct to Consumer (D2C), B2C, User Onboarding, UX Design, Design Thinking, Conversational Design, Conversational UX, Conversational UI, AI Design, High-fidelity Wireframes, Figma Prototyping

Mobile and Web UX/UI Designer

2024 - 2024
Jumpr
  • Redesigned the user journey, simplifying event registration and results tracking. Implemented intuitive navigation and personalized dashboards, leading to a 45% increase in user engagement and a 30% reduction in task completion time.
  • Developed a comprehensive design system for consistency across web and mobile. Built a responsive web platform for a seamless experience across devices. Reduced design-to-development time by 40% and increased cross-platform user retention by 25%.
  • Designed a streamlined payment process and subscription model for the show jumping app. Integrated secure payment gateway and intuitive subscription management. Increased conversion rate by 35% and boosted recurring revenue by 50%.
Technologies: Mobile Design, Responsive Web Design (RWD), Figma, Responsive Design, UI Pattern Library, Usability, Conversion Rate Optimization (CRO), MVP Design, Direct to Consumer (D2C), B2C, User Onboarding, UX Design, Design Thinking, High-fidelity Wireframes, Figma Prototyping

Product Designer

2024 - 2024
RoxOpt, LLC
  • Synthesized diverse ideas into a cohesive user experience, aligning product vision with user needs. Developed wireframes and prototypes that unified key features, resulting in a 35% improvement in user satisfaction scores.
  • Developed a cohesive design system, improving consistency and reducing development time by 30%. Enhanced interface intuitiveness, leading to a 20% increase in user task completion rates.
  • Collaborated with data scientists to create interactive visualizations for complex statistical models, making advanced analytics accessible to non-technical users.
Technologies: Product Design, Web App Design, Data Visualization, Dashboard Design, UX Design, UI Design, User Experience (UX), User Interface (UI), Generative Artificial Intelligence (GenAI), Responsive Design, UI Pattern Library, Usability, AI-enabled Applications, MVP Design, Direct to Consumer (D2C), User Onboarding, Design Thinking, AI Design, High-fidelity Wireframes, Figma Prototyping

UX/UI Designer

2023 - 2024
Social News Desk, Inc.
  • Revamped the user interface for journalists, streamlining content creation and social media scheduling. Implemented drag-and-drop functionality and real-time previews, increasing post frequency by 40% and reducing time-to-publish by 25%.
  • Developed a design system for cross-platform consistency. Created a comprehensive design system unifying web and mobile experiences. Established reusable components and guidelines, enhancing brand cohesion and reducing design inconsistencies by 90%.
  • Designed a responsive web app with a real-time analytics dashboard and customizable content feeds. Improved load times by 30% and increased mobile user engagement by 50%, expanding the platform's reach to on-the-go journalists.
Technologies: Web App Design, Web App UI, Web App UX, SaaS Design, Figma, Responsive Design, UI Pattern Library, Usability, User Workflows, AI-enabled Applications, User Onboarding, UX Design, Design Thinking, High-fidelity Wireframes, Figma Prototyping

UX/UI Designer

2023 - 2023
Baseline Financial Technologies Corp.
  • Designed and implemented innovative features, including automated payment reminders and customizable loan calculators. Increased user adoption by 30% and improved loan officer efficiency by 25%.
  • Streamlined complex loan servicing workflows through intuitive UI design and process automation. Reduced average time for loan processing by 40% and decreased error rates by 35%, enhancing overall operational efficiency.
  • Revamped borrower-facing interface with user-centric design, adding self-service options and real-time loan status updates. Increased borrower satisfaction scores by 45% and reduced customer support inquiries by 30%.
Technologies: Web App Design, SaaS Design, Responsive Design, Usability, Conversion Rate Optimization (CRO), Questionnaires, Form Design, User Workflows, User Onboarding, UX Design, Design Thinking, High-fidelity Wireframes, Figma Prototyping

UX/UI Designer

2023 - 2023
Holocene GmbH
  • Enhanced the user interface by revamping the navigation structure, ensuring a more intuitive and user-friendly experience. Prioritized frequently accessed sections and streamlined pathways for an efficient user flow.
  • Refined the filtering system to offer a more seamless and efficient user experience. Integrated advanced search options, allowing users to narrow down results with precision and speed, improving overall usability.
  • Designed a dynamic workflow builder tailored for supply chain management. This tool empowers users to customize and automate various supply chain processes, enhancing operational efficiency and adaptability.
Technologies: Web App Design, Figma, Web UX, User Flows, B2B, Enterprise SaaS, Software as a Service (SaaS), Web, Design, Transportation & Shipping, Responsive Design, Usability, Direct to Consumer (D2C), UX Design, Design Thinking, High-fidelity Wireframes, Figma Prototyping

UX/UI Designer

2023 - 2023
NVIDIA
  • Developed detailed flowcharts for the Nvidia GPU management cloud tool, ensuring that every process and interaction was mapped out clearly for both the development team and end users to understand.
  • Conceptualized and designed the GPU management and reporting UX, focusing on intuitive navigation and clarity, making it simpler for users to monitor and manage their GPU resources.
  • Actively collaborated with stakeholders to identify both business and user goals, ensuring that the tool's development remained aligned with overarching objectives and met the needs of its target audience.
Technologies: Dashboard Design, UI Design, UX Design, Data Visualization, User Journeys, Responsive Web Design (RWD), Prototyping, Rapid Prototyping, Software as a Service (SaaS), UX Wireframes, Information Technology, Web, Brainstorming, Design, Strategy, Personas, Generative Artificial Intelligence (GenAI), Responsive Design, Usability, AI-enabled Applications, MVP Design, Design Thinking, Conversational Design, High-fidelity Wireframes, Figma Prototyping

UX/UI Designer

2023 - 2023
Baseline Financial Technologies Corp.
  • Designed an intuitive quotation UX for the lending and brokerage SaaS product, prioritizing ease of navigation and clarity for users as they navigate the quotation process.
  • Crafted a coherent draw management process, integrating user-friendly interfaces and logical workflows to facilitate efficient fund management for users.
  • Undertook a detailed review and improvement initiative across the existing product, enhancing its overall user experience by refining touchpoints, layouts, and interactions based on user-centric principles.
Technologies: Web App Design, SaaS Design, Rapid Prototyping, Software as a Service (SaaS), Design Systems, Information Technology, Web, Brainstorming, Design, Strategy, Lean UX, Responsive Design, Questionnaires, UX Design, Design Thinking, High-fidelity Wireframes

Lead Product Designer

2019 - 2020
Groove.cm
  • Created a design system and UI style guide for rapid development.
  • Ran design sprints, led a team of designers, and worked with the tech team with whom we designed and developed ten different web applications at the same time.
  • Designed entire user flows, user experience, and user interface for a marketing software suite.
Technologies: Figma, Sketch, Balsamiq, InVision, Zeplin, eCommerce UI, Forums & Social Networking Portals, SaaS Design, Best Practices in Design, Dashboards, Rapid Prototyping, Mobile, Software as a Service (SaaS), Design Systems, Web, Brainstorming, Design, Strategy, User Journeys, Prototyping, Discovery Workshops, Personas, Cross-functional Collaboration, Design Leadership, Presentation Design, Marketing Design, UI Pattern Library, Loyalty Programs, Conversion Rate Optimization (CRO), Questionnaires, Form Design, MVP Design, User Onboarding, UX Design, Design Thinking, UX Testing, Conversational Design, High-fidelity Wireframes

Lead UI/UX Designer

2018 - 2019
Bridge
  • Designed a cross-platform solution for the beverage retail and wholesale industry.
  • Built a branding identity guide, design system, and UI style guide.
  • Designed a PWA to replace white-labeled native apps based on the latest research and best-in-class Google eCommerce guidelines. The scalable solution optimized retail eCommerce conversions.
  • Designed marketing websites and lead generation pages that are optimized for conversion.
Technologies: Figma, Sketch, Zeppelin, InVision, Balsamiq Mockups, Web Design, eCommerce UX, Data Visualization, SaaS Design, SaaS, Best Practices in Design, Dashboards, UX Audits, Mobile Design, Mobile, Software as a Service (SaaS), UX Wireframes, Web, Design, Strategy, User Journeys, Prototyping, Personas, Cross-functional Collaboration, Design Leadership, Lean UX, Presentation Design, Marketing Design, Loyalty Programs, Conversion Rate Optimization (CRO), AI-enabled Applications, B2C, User Onboarding, UX Design, UX Testing, High-fidelity Wireframes

UI Designer

2018 - 2018
Trinity Global Investment (via Toptal)
  • Designed a platform for merchants to add, manage, and verify their products via IBM Blockchain.
Technologies: InVision, Sketch, Web Dashboards, SaaS Design, SaaS, Dashboards, UX Wireframes, Web, Design, UX Design, High-fidelity Wireframes

UX Designer

2017 - 2017
Captiv8 (via Toptal)
  • Crafted the information architecture.
  • Created end-to-end user flows.
  • Designed the UX/UI for the complete content creator platform based on blockchain.
Technologies: InVision, Sketch, UX Design, SaaS, Dashboards, Marketplaces, Web, UX Testing

UI/UX Designer

2014 - 2016
Tipsi
  • Created the wireframes, user flows, and information architecture across mobile, tablet, and desktop applications.
  • Designed the new user interfaces for cross-device products.
  • Created marketing website landing pages.
  • Built interactive prototypes.
  • Helped with the marketing using Material Design.
Technologies: Balsamiq, Principle, InVision, Sketch, Adobe Photoshop, SaaS Design, UX Wireframes, Web, Marketing Design, UX Design, High-fidelity Wireframes

UI/UX Designer

2010 - 2014
Weru Music
  • Designed the information architecture and wireframes for the user interface.
  • Designed the complete user interface and icon set.
  • Art-directed the promo/marketing material and videos.
  • Designed the marketing website and landing pages and other marketing materials.
  • Worked with the founders to create the MVP prototype.
Technologies: Adobe Illustrator, Balsamiq, Adobe Photoshop, Adobe After Effects, Information Technology, Web, Discovery Workshops, Marketing Design

Senior Digital Designer

2010 - 2013
Vitamin Bomb Ltd.
  • Worked on the web design, branding, advertising, layout design, typography, digital, vector illustration, and 3D conception.
Technologies: Balsamiq, Adobe Illustrator, Adobe Photoshop, WordPress, UX Wireframes, Design Leadership, Marketing Design

Web Designer | Motion Graphics Artist

2009 - 2010
TwoB
  • Created website designs.
  • Developed the front-end.
  • Created interactive website elements.
  • Designed animated motion graphics.
  • Edited videos.
Technologies: Adobe Flash, Adobe Dreamweaver, Final Cut Pro, Adobe Premiere Pro, Adobe After Effects, Adobe Illustrator, Adobe Photoshop, Marketing Design

Interaction Designer

2008 - 2009
E950
  • Planned interactive content planning.
  • Designed interactive websites and elements.
  • Developed animated motion graphics.
  • Created interactive and animated advertisements.
  • Designed animated web banners.
Technologies: Adobe Flash, Adobe Photoshop

Education

2012 - 2013

Certificate in Lead Generation, Digital Marketing, Sales Funnels

Consulting Accelerator - Online

2004 - 2008

Certificate in Contemporary Art and Design (Graphic Design & Arts)

The Art Academy of Latvia - Riga, Latvia

Skills

Tools

Balsamiq, Zeplin, Balsamiq Mockups, InVision, Moqups, Sketch, Figma Prototyping, Adobe Photoshop, Adobe Illustrator, Adobe After Effects, Principle, Flinto, Adobe Flash, Adobe Premiere Pro, Final Cut Pro, Adobe Dreamweaver

Platforms

Figma, Zeppelin, iOS, Android, Mobile, Web, Shopify, WordPress

Industry Expertise

Marketing, Information Technology, Transportation & Shipping

Languages

HTML, CSS, JavaScript

Other

Interactive Design, Redesign, Responsive Web Design (RWD), Graphic Design, eCommerce, Sales Funnel, Checkout, Dashboard Design, Cross-platform, Mobile UX, Mobile UI, iOS UI Design, Android UI Design, Mobile Design, Mobile UI Design, Mobile UX Design, UI Design, Web UX, Mobile App Design, Web App Design, Web Design, User Experience (UX), Android App Design, iOS App Design, App Design, User Interface (UI), Creative Direction, Consulting, Web Applications, Mobile App UI, Wireframing, UX Flows, User Flows, UI Style Guides, Websites, Landing Page Optimization, Landing Page Design, Web UI, Cross-platform UX, Product Design, UX Design, Mobile-first Design, Android Design Guidelines, eCommerce UI, eCommerce UX, Web Dashboards, Forums & Social Networking Portals, Workflow, SaaS Design, SaaS, Best Practices in Design, Dashboards, UX Audits, Visual Design, Marketplace Design, Blockchain & Cryptocurrency, Marketplaces, User Journeys, Prototyping, Rapid Prototyping, Natural Language Processing (NLP), Software as a Service (SaaS), Design Systems, UX Wireframes, Brainstorming, Design, Journey Mapping, Mockups, Art, Personas, Cross-functional Collaboration, Design Leadership, Lean UX, Marketing Technology (MarTech), Presentation Design, Marketing Design, Responsive Design, UI Pattern Library, Usability, Conversion Rate Optimization (CRO), Questionnaires, Form Design, User Workflows, AI-enabled Applications, MVP Design, Direct to Consumer (D2C), B2C, User Onboarding, Design Thinking, AI Design, High-fidelity Wireframes, Logo Design, Branding, Leadership, Tailwind CSS, Design Sprints, Crypto, Web 3.0, Blockchain, Non-fungible Tokens (NFT), 3D, Data Visualization, eCommerce Web Design, eCommence Templates, Multi-vendor eCommerce, Cryptocurrency Wallets, Fintech, Artificial Intelligence (AI), Strategy, Decentralized Finance (DeFi), Web3, Discovery Workshops, Generative Artificial Intelligence (GenAI), Loyalty Programs, UX Testing, Conversational UX, Conversational UI, Writing & Editing, Responsive, Enterprise, Messaging, Web App UI, Web App UX, Vue, Laravel, User Paths, System Design, UI Components, WebApp, Illustration, Cryptocurrency, Trading, High-fidelity Mockups, Style Guides, B2B, Enterprise SaaS, Workshops, Conversational Design

Experience

  • Web Design - 15 years
  • Web App Design - 15 years
  • Mobile Design - 10 years
  • Mobile UI Design - 10 years
  • Mobile UX Design - 10 years
  • User Interface (UI) - 8 years
  • User Experience (UX) - 8 years
  • Sketch - 4 years

Tools

  • Sketch
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