
Yiqin Dai
Verified Expert in Design
Designer
Kitchener, ON, Canada
Toptal member since October 17, 2016
Yiqin is a UI/UX designer with eight years of experience in UI/UX design. She excels at understanding complicated systems, designing elegant solutions for tricky UX problems, crafting clean UI, and building design systems. Yiqin is a creative and communicative team player who's fun to work with.
Portfolio
Work Experience
Co-founder
AFAIK.io
- Designed and built the product from end to end, including branding, UI/UX design, and development.
- Achieved 13,000 users globally and grew the product 5% organically week over week.
- Obtained a 40% landing page conversion and 33% day-one retention.
Product Designer
Loafers Design, Inc.
- Worked with 60+ clients globally across various industries including SaaS, AI, consumer products, hospitality, and gaming.
- Built a product from end to end, including branding, design, and implementation.
- Designed high-growth, high-conversion, and high-retention products.
Co-founder
WarmMachine
- Made WarmMachine be listed as product of the day on Product Hunt.
- Grew the company as one of the top 5% companies to watch by YCombinator.
- Garnered 20,000+ learners and generated 30,000+ curricula.
Product Designer
AssemblyAI
- Owned the design of the product, designed the style guide, and applied it to the whole product (website, web app, documentation, blog, dashboard, and design assets).
- Mapped out the user journey, carried out user research, and delivered valuable user personas.
- Worked on wireframing the website experience and built a low-fidelity prototype.
- Designed a fully responsive high-fidelity prototype.
- Built the front end of the website using HTML, CSS, and JavaScript.
Creative Designer
Ogilvy & Mather
- Brain-stormed with the creative team.
- Drew storyboards.
- Implemented creative ideas.
- Did photo sourcing.
- Retouched photos.
Account Executive
Leo Burnett
- Produced creative briefs.
- Negotiated between the creative team and the clients.
- Made weekly marketing reports.
- Managed and scheduled projects.
Education
Master's Degree in Interactive Design
New York Univerisity - New York, NY, USA
Skills
Tools
Adobe Photoshop, Sketch, Microsoft PowerPoint, Adobe After Effects
Languages
CSS, HTML, JavaScript
Platforms
Mobile, iOS, MacOS, Figma
Industry Expertise
Education
Other
E-learning, Data Visualization, Infographics, Apps, User Experience (UX), Landing Pages, Responsive, Mobile Web Design, iOS App Design, UX Design, Responsive Design, Web App Design, Branding, Brand Design, Dashboard Design, WebApp, Product Design, Illustration, SaaS, Web Dashboards, Web App UX, Web App UI, Mobile Apps, User Interface (UI), Web Applications, Dashboards, Mobile UX, Early-stage Startups, UX Strategy, Wireframing, Web Design, UI Design, Startups, SaaS Design, System Design, Design Systems, Mobile App Design, B2C, Product Discovery, Learning, Design Strategy, Learning Management Systems (LMS), Pitch Decks, Presentation Design, Pitch Presentations, Visual Design, App Design, Prototyping, Pitch Deck Design, Responsive Web Design (RWD), Artificial Intelligence (AI), Business to Business (B2B), Responsive Web Apps, Landing Page Design, AI Design, Email Marketing, Social Media Design, Marketing Design, English, Project Management, User Testing, PDF Design, PowerPoint Design, Storytelling, Visual Storytelling, Graphic Design, User Research, Front-end Development, Interactive Design, Conversion, User Retention, Adult Education, Higher Education, Optimization, React, Vue 3, Front-end, Mobile Design, UX Research, Growth Hacking, Product Growth, Seos, D3.js, Learning Apps, Documentation
Experience
- Web App Design - 9 years
- UI Design - 9 years
- Mobile App Design - 9 years
- SaaS Design - 9 years
- Web Design - 9 years
- UX Strategy - 9 years
- Figma - 8 years
- Pitch Decks - 8 years
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