George O'Kane Serrano, Finance Expert in Bogotá - Bogota, Colombia
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George O'Kane Serrano

Verified Expert  in Finance

Bio

George is a CFA with 10+ years' combined PE, VC, IB, and senior executive experience. He's the current founder and managing director of Alpha IB, a boutique investment bank focused on advisory. Prior to Alpha, he was CFO of an Edtech startup where he raised USD $10 million to scale the company regionally and launch a ground-breaking product. George received his bachelor's degree in management and a master's degree in finance from UMass Boston.

Career Highlights

Founder and Managing Partner
Alpha Investment Banking
CFO & Board Member
Aulas Amigas SAS

Education Highlights

Master's Degree
University of Massachusetts

Certification Highlights

Case Studies

Industry Expertise

  • Accounting Services
  • Education
  • Finance
  • Venture Capital & Private Equity
  • Food & Beverage
  • Real Estate
  • Retail
  • Transportation

Other Expertise

  • Early-stage Venture Capital
  • Financial Modeling
  • Fundraising
  • Latin America (LATAM)
  • Private Equity
  • Startups
  • Valuation

Work Experience

Founder and Managing Partner

2018 - PRESENT
Alpha Investment Banking
  • Served key leadership roles in the transaction origination process, having successfully originated 25+ projects in 18 months of operation.
  • Led and closed both buy-side and sell-side mandates across the region.
  • Maintained client relations during the deal origination period and building industry-specific or product-specific expertise.
  • Served clients in industries such as logistics, tech (marketplaces, SaaS, and eCommerce), fintech, edTech, food, specialty finance, retail, petcare, biotech, and commodity-related industries.
  • Developed and executed the company’s business strategies aimed at growing revenues by 300% in 2019.
  • Executed on key responsibilities including financial modeling, market materials, market research, fundraising, and overall client delivery.
Focus areas: Corporate Finance, Market Research, Fundraising, Capital Structuring, Financial Management, Financial Engineering, Structuring, Debt Structuring, Capital Raising, Free Cash Flow (FCF), Valuation Analysis, Financial Modeling, Budgeting, Financial Advisory, Financial Planning & Analysis (FP&A), Mergers & Acquisitions (M&A)

CFO & Board Member

2015 - 2017
Aulas Amigas SAS
  • Grew Aulas Amigas sales by over 300% in roughly 3 years as CFO. Aulas Amigas is a fast-growing edtech company focused on providing both software and hardware tools for K-12 LATAM educators.
  • Raised approximately $10 million USD through various fundraising rounds and instruments (equity, debt, mezzanine, and convertibles).
  • Structured, negotiated and closed local expansion capital to scale Aulas Amigas's business model in Mexico, Ecuador and a small pilot in India.
  • Developed a budgeting and KPI system which directly contributed to EBITDA margins growing from 14% to 31%.
  • Structured and closed a third party financing partnership for a B2C commercial strategy, essentially making channel operations cash flow positive, recurring, and scalable.
Focus areas: Corporate Finance, P&L Forecasting, Forecasting, Budget Management, Cash Flow Forecasting, Financial Modeling, Management, Accounting, Investment Monitoring, Financial Reporting, Fundraising, Cash Management, Financial Planning & Analysis (FP&A), Strategy, Budgeting

Senior Associate, Andean Market

2014 - 2015
Latin America Alternatives
  • Developed and evaluated over 50 different private equity and venture capital investment memoranda across Latin America, and executed on 2 deals worth $10 million USD collectively (closely-held family office private equity vehicle).
  • Led Andean market pipeline and screened over 30 investment opportunities.
  • Developed a proprietary investment screening methodology for scoring fund-level investments.
  • Produced economic-, transaction- and portfolio-level reports for family office investors.
  • Supported CIO with portfolio reporting and liquidity management decisions.
Focus areas: Financial Reporting, Portfolio Analysis, Investment Portfolio Management, Private Equity Valuation, Investment Return Scenario Analysis, Due Diligence, Investment Memoranda, Financial Modeling, Early-stage Venture Capital, Private Equity

Associate & Partner

2010 - 2014
BBC Management
  • Launched BBC Management (partner and co-founder), a boutique and closely-held asset management and consulting practice with a Latin American geographic focus.
  • Developed and evaluated over 80 different private equity and venture capital investment memoranda in Colombia; executed on 3 deals totaling $1 million USD collectively.
  • Sourced and created a local pipeline of over 150 growth capital opportunities (taking an industry generalist approach).
  • Raised $2 million USD in fund commitments through multiple HNW investors.
  • Led multiple market research and consulting projects for a diverse client base (nutrition, biopharma, mining, and retail).
Focus areas: Business Advisory, Market Research, Investor Presentations, Investor Relations, Financial Reporting, Investment Memoranda, Investment Monitoring, Due Diligence, Financial Modeling, Valuation, Private Equity, Early-stage Venture Capital
2013 - 2014

Master's Degree in Finance

University of Massachusetts - Boston, Massachusetts

2006 - 2010

Bachelor's Degree in Business Administration

University of Massachusetts - Boston, Massachusetts

JULY 2015 - PRESENT

Chartered Financial Analyst (CFA)

CFA Institute

Finance

Debt Raises, Factoring, Revenue & Expense Projections, CFO, DCF Valuation, Growth Equity, Mezzanine, Convertible Debt, Financial Benchmarking, Due Diligence, Three-statement Modeling, M&A Modeling, Investment Memoranda, Financial Modeling, Valuation, Fundraising, Private Equity, Budgeting, Comparable Company Analysis, Mergers & Acquisitions (M&A), Leveraged Buyout Modeling, Consumer Loans, Consumer Lending, Working Capital Management, Market Research, Capital Budgeting, Corporate Finance, Cash Management, Financial Planning & Analysis (FP&A), Structuring of Funds, Financial Reporting, Zero-based Budgeting, Investment Monitoring, Accounting, Cash Flow Forecasting, Forecasting, P&L Forecasting, Investment Return Scenario Analysis, Private Equity Valuation, Investment Portfolio Management, Portfolio Analysis, Business Advisory, Financial Advisory, Valuation Analysis, Free Cash Flow (FCF), Capital Raising, Debt Structuring, Financial Engineering, Financial Management, Capital Structuring, Series A, Specialty Finance, M&A (Buy-side), Project Finance

Output Software

Excel 2010, Microsoft Word, Microsoft PowerPoint, Microsoft Outlook

Industry Expertise

Financial Services, Consumer Finance, Venture Capital, Logistics, Education Technology (Edtech), Technology, Transportation & Shipping, Food Production, Real Estate, Commercial Real Estate, Consumer Products, Retail & Wholesale, Airport Transportation, Food

Geographic Expertise

Latin America (LATAM), Colombia, Peru, Chile, Mexico, Brazil, United States, Ecuador, Argentina, Costa Rica

Data & Analysis Software

Bloomberg

Other

Investment Banking, Pitch Decks, Interim CFO, Cash Flow Management, Entrepreneurship, Scenario Analysis, Precedent Transaction Analysis, Relative Valuation, Investment Committee Advisory, Business Planning, Startups, Communication, Key Performance Indicators (KPIs), Finance Director, Fintech, Transaction Comparables, Early-stage Venture Capital, eCommerce, Supply Chain, SaaS, Marketplaces, Business Plan Consulting, Finance, Leveraged Finance, SME/SMB Financing, Microsoft Power BI, Training & Training Content Development, Pitch Books, Pricing Models, Training, Capital Allocation, Portfolio Analytics, Writing & Editing, Board Presentations, Last Mile of Finance (LMOF), Automated Retail, Market Research & Analysis, Strategy, Management, Budget Management, Investor Relations, Investor Presentations, Structuring, Company Building, Infrastructure, Presentations, Investment Analysis, Project Management

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