Robbert Deusing
Verified Expert in Product Management
Product Manager
Robbert is a tech entrepreneur and product professional. He has built products and companies from zero, bridging business to IT to rapidly deliver value using an agile approach. With broad experience and deep knowledge of technology, he has led centralized and globally distributed teams with highly diverse backgrounds. Decentralized finance, cryptocurrency, and blockchain or directed acyclic graph technology are of special interest to Robbert.
Project Highlights
Expertise
Work Experience
Project Leader
Dutch Ministry of Health
- Aligned stakeholders across multiple NGOs, government departments, and medical umbrella organizations to get consensus and buy-in.
- Developed a product for medical institutions to check their compliance with current and future regulations regarding interoperability and standardization.
- Used a reduced version of the Prince2 project management to adhere to internal quality guidelines for managing expectations and monitoring progress.
Senior Product Manager
HFT Boutique
- Implemented an Agile way of working in four teams across multiple disciplines.
- Prioritized, planned, and tracked the execution and necessary deviations from the quarterly roadmap.
- Configured Jira as a single source of truth, allowing the drill down from Initiatives to Stories. Kept the plan updated in the opposite direction.
Founder and Chief Executive Officer
Titik Pintar
- Built a SaaS platform in Indonesia: gamification of early age education. Back end in Laravel and Node.js, and front end in Unity3d on iOS and Android mobile.
- Grew to a distributed team of 30 and 130,000 downloads in Indonesia.
- Raised $425,000 in pre-seed but could not find a path to sustainable monetization.
Chief Technical Officer and Product Manager
MyEduSolveX
- Transformed the offline business to online by launching the MyEduSolveX platform when COVID-19 hit.
- Hired an entire team, including UI/UX designer, user researcher, and two full-stack developers.
- Iterated from conception to launch rapidly three months later.
Co-founder and Chief Technical Officer
Howaboutsales
- Built a SaaS product and custom-built CRM tooling for banking, insurance, and real estate. The company was funded €2 million in a seed round.
- Hired and led the IT team through several stages of the company. Built MVPs and multiple versions of the tool. Pivoted twice to find product market fit.
- Introduced TDD, BDD, and DDD to improve scalability. Managed mobile app development using Phonegap, Ionic1, and Ionic2. A highly configurable platform with a diverse client base.
- Worked closely together with the CEO on strategy, positioning, and sales. I developed code and managed projects, products, and clients until hires were made.
- Led the technology selection and agile process Kanban and Scrum, built the IT culture and applied and received multiple government grants. Software used by around 3,000 users.
Co-founder and Chief Technical Officer
Songflow
- Built a B2C SaaS company up from the ground. Helping over 8,000 musicians distribute their music to iTunes and Spotify.
- Won the Dutch 2014 Accenture Innovation Award for the entertainment category. Over €1 million royalties per year handled.
- Managed the team that built the MVP in two months. Made integrations with multiple APIs, including Echonest, Facebook, and YouTube, and connected the software to exact to automate bookkeeping.
Process Manager
Independent IP
- Worked with the management team to change the waterfall style approach to delivery.
- Implemented methodology that allows delivering software with an increasing pace and faster iteration.
- Introduced Scrum and Agile methodologies in a team of 12 internal and external developers.
Product Manager
Fuga
- Built the product, treating billions of lines of revenue per stream and download to calculate revenue distribution among artists, producers, labels, and other stakeholders.
- Implemented different methods of assigning the royalties. Per country, type of incoming, source, and sliding scales.
- Onboarded the biggest client for the product, which set a benchmark for future onboarding.
- Worked together with multiple Java and Angular developers.
Founder and Chief Executive Officer
E-Runner
- Built an online web application for ABN Amro that included e-voting for shareholder meetings. ABN AMRO ISRA security procedure passed. The majority of Dutch public traded companies use this platform to collect votes for general discussions.
- Created an online web app for the social and economic council. A platform to keep track of the Dutch Energy Agreement, multiple roles, and user rights allows for collaboration and transparency between governments, NGOs, and the private sector.
- Developed an online web application for the Dutch Ministry of Education, Culture, and Science used by over 500 users. A platform to calculate salary grow paths and scenarios and track teachers' ambitions in the Netherlands.
- Employed 12 people in multiple locations across Europe.
Project History
Titik Pinar
https://www.youtube.com/watch?v=uJA5Ir0hVHoBuilt an edtech from scratch in Indonesia and created a team of 30 people.
Captivating learning for kids: challenging them to discover solutions and complete the curriculum. Expressing themselves by nurturing their avatar or demonstrating control in relaxing or thrilling minigames. Exploring alone or with friends (multiplayer).
Dagnode Finance
https://dagnode.finance/Launched a financial derivative, a decentralized finance product. Managed Ideation, marketing, community building, developer hiring, project management, product management, and software development.
MyEduSolveX
https://myedusolvex.com/Transformed the offline business to online by launching the MyEduSolveX platform when COVID-19 hit.
As the chief CTO and co-founder, I hired an entire IT team and a rapid iteration to a launch three months later.
I got accepted into the Kartu Prakerja project of the Indonesian government for upskilling the workforce during the pandemic.
Education
Bachelor's Degree in Business Administration
Erasmus University - Rotterdam, The Netherlands
Certifications
Professional Scrum Master Level II (PSM II)
Scrum.org
Professional Scrum Product Owner II (PSPO II)
Scrum.org
Certified Scrum Product Owner (CSPO)
Scrum Alliance
Certified ScrumMaster (CSM)
Scrum Alliance
AWS Certified Solutions Architect Associate
AWS
Skills
Tools
Jira, Slack, ETL, Figma
Platforms
Blockchain, Blockchain Platforms
Paradigms
Requirements Analysis, Agile, Rapid Prototyping, Agile Product Management, Iterative Development, Scrum, Kanban, Marketplace Platforms, Agile Project Management, User Testing, PRINCE2
Industry Expertise
Music, Education Technology (Edtech), Casinos & Gaming, Marketplaces, Healthcare
Other
Web Entrepreneurship, Entrepreneurship, IT Management, Product Owner, Lean Startups, Leadership, CTO, Product Management, Technical Product Management, Product Roadmaps, Minimum Viable Product (MVP), Startups, Product Leadership, Digital Product Management, Monetization Models, Project Timelines, Project Planning, Technical Project Management, Agile Leadership, Web & Mobile Applications, MVP Design, Product Launch, Product Development, Web Applications, Early-stage Startups, Project Scoping, Tech Sales, Technical Hiring, Technical Design, Product Requirements Documentation (PRD), Gaming, Monetization, Roadmaps, Game Development, Project Consultancy, B2B Product Management, Startup Consulting, Business Consulting, Product Coach, Estimation & Planning, Product Growth, Management Consulting, Strategic Planning & Execution, Discovery Workshops, Product Discovery, Sprint Planning, User Stories, APIs, Consumer Applications, Backlog Management, Distributed Team Management, Business to Consumer (B2C), Product Ownership, Feature Roadmaps, Product Strategy Consultant, Product Consultant, System Requirements, Solution Architecture, Business Analysis, Technical Requirements, Digital Product Development, Business Models, Value Proposition, Business Strategy, Go-to-market Plans, Go-to-market Strategy, Product Strategy, Feature Prioritization, User Requirements, Developer Relations, Feature Backlog Prioritization, Stakeholder Management, Feasibility Studies, Lean Product Manager, Market Research, Hiring, New Product Development, Requirements & Specifications, Team Leadership, Ideation, Live Chat, Business Plan Consulting, Cost Estimation, Revenue Strategy, Edtech Design, CRM Design, Remote Team Leadership, Customer Relationship Management (CRM), Feature Analysis, Dashboard Design, Data-driven Dashboards, End-to-end Implementation (E2E), Proofreading, General Management, PHP, Fundraising, Startup Funding, Solidity, AWS Lambda, Rapid Application Development (RAD), Smart Contracts, Two-sided Marketplaces, Mobile, Apps, Web 3.0, Gambling, Amazon Web Services (AWS), SQL, Mobile App Development, Mobile Applications, Non-fungible Tokens (NFT), Scope Management, Auditing, Project Management, Unity, Mobile Apps, Fintech, Financials, Workshops, Technical Consulting, Customer Research, Marketing, Product Marketing, User Research, Competitor Analysis & Profiling, Inventory Management Systems, Product Lifecycle Management (PLM), Software as a Service (SaaS), User Experience (UX), Market Research & Analysis, Websites, Project Management & Work Tracking Tools, Social Media, Documentation, Research, Wireframing, User Feedback, Quantitative User Research, Technical Writing, B2B, Presentations, eCommerce, Business Planning, Revenue & Expense Projections, Pricing Strategy, SaaS, Decentralized Finance (DeFi), Mentorship & Coaching, User Validation Testing, Qualitative Research, Early-stage Funding, Budgeting, Consulting, Cryptocurrency, Finance, WordPress, Website Redesign, Video Games, User Acceptance Testing (UAT), Writing & Editing, Chief Product Officer (CPO), Enterprise SaaS, Team Management, Health IT, Public Health, Digital Health, Healthcare IT, Healthcare EDI, Medtech, Medical Software, Electronic Medical Records (EMR), Coaching, Trading, Data Analysis, Data, Fintech Consultant, Ideation Workshops, Bots, High-frequency Trading (HFT), Crypto, Scrumban
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