Asha Asha, Developer in Toronto, ON, Canada
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Asha Asha

Verified Expert  in Engineering

Bio

Asha is a Microsoft Power BI developer in Microsoft Business Intelligence (MSBI) with over five years of experience. She has hands-on data engineering expertise and has worked with many clients in different industries, including retail, banking, and service providers. Asha is experienced in Microsoft SQL Server, Microsoft Power BI, SQL Server Integration Services (SSIS), and SQL Server Reporting Services (SSRS) reporting.

Portfolio

MRM
Windows, DAX, Microsoft Power BI, SQL Server Reporting Services (SSRS), MDX...
Zoetis - Main
SQL, Python, Excel VBA, Tableau, Data Analytics, Analytics, Data Manipulation...
Telus Communication
SQL, DAX, Client Coordination, Functional Requirements...

Experience

Availability

Full-time

Preferred Environment

Windows, Microsoft Power BI, SQL Server Integration Services (SSIS), SQL

The most amazing...

...things I've developed are Power BI dashboards for retail banking, automobile, and eCommerce sites.

Work Experience

Data Analyst | Power BI and Tableau Developer

2022 - PRESENT
MRM
  • Developed and enhanced different dashboards in the cloud and on-prem.
  • Fixed bugs on dashboards during the refreshers and data connections.
  • Oversaw more than 15 dashboards and provided the services within a month.
Technologies: Windows, DAX, Microsoft Power BI, SQL Server Reporting Services (SSRS), MDX, SQL, Adobe Analytics, Data Analysis, Requirements Analysis, Python, Tableau, Dashboard, Data Visualization, Dashboard Development, Azure Data Factory, Data Engineering, Azure, Business Intelligence (BI), Data Analytics, Reporting, Yellowfin BI, QuickBooks API, Analytics, Excel VBA, Data Manipulation, Apache Airflow, Data Build Tool (dbt), Microsoft Excel, Financial Modeling, Financial Planning & Analysis (FP&A), Salesforce, Reports, Azure Databricks

Data Analyst | Tableau Developer

2024 - 2024
Zoetis - Main
  • Developed and analyzed extracted Azure data bricks and built a dashboard in Tableau. Implemented VBA scripts to semiautomate calculations. Updated data in Databricks and changed the tables and columns per the client's requirement.
  • Built dashboards and provided insights to the client about the data discrepancy and best practices to improve data quality.
  • Developed dashboards in different applications like Tableau and Power BI for easy analysis, helping clients view sales information for their respective verticals. Tailored all visuals and calculations based on direct discussions with the client.
Technologies: SQL, Python, Excel VBA, Tableau, Data Analytics, Analytics, Data Manipulation, Data Analysis, Business Intelligence (BI), Azure Data Factory, Client Coordination, Apache Airflow, Data Build Tool (dbt), Microsoft Excel, Financial Modeling, Financial Planning & Analysis (FP&A), Salesforce, Reports, Azure Databricks

Power BI and Tableau Developer

2021 - 2022
Telus Communication
  • Developed a dashboard that gives the sales data team hourly updates.
  • Tracked and monitored all the production issues, including ad-hoc requests, data discrepancies, and the dashboard build.
  • Implemented a Power Automate process that automatically refreshes the dashboard.
Technologies: SQL, DAX, Client Coordination, Functional Requirements, Microsoft Power Automate, Microsoft Power BI, SQL Server Reporting Services (SSRS), Scrum Master, MDX, Data Analysis, Requirements Analysis, Python, Tableau, Dashboard, Data Visualization, Dashboard Development, Azure Data Factory, Data Engineering, Azure, Business Intelligence (BI), Data Analytics, Reporting, Analytics, Excel VBA, Data Manipulation, SSAS, Apache Airflow, Data Build Tool (dbt), Microsoft Excel, Financial Modeling, Financial Planning & Analysis (FP&A), Salesforce, Reports, Azure Databricks

Power BI Developer and Analyst

2020 - 2021
NTT Data
  • Delivered different reports for the clients to analyze the data and provide insights into similar reports.
  • Developed data mapping, transformation, and cleansing rules for data management involving online transaction processing (OLTP) and online analytical processing (OLAP).
  • Created a data flow, process documents, and ad-hoc reports to derive requirements for existing system enhancements.
Technologies: Client Coordination, DAX, SQL Server Integration Services (SSIS), Functional Requirements, Microsoft Power BI, SQL Server Reporting Services (SSRS), Scrum Master, SQL, Data Analysis, Requirements Analysis, Tableau, Dashboard, Data Visualization, Dashboard Development, Azure Data Factory, Data Engineering, Azure, Business Intelligence (BI), Data Analytics, Reporting, Analytics, Excel VBA, Data Manipulation, SSAS, Microsoft Excel, Financial Modeling, Financial Planning & Analysis (FP&A), Salesforce, Python, Azure Databricks

Reporting Analyst

2017 - 2019
UnitedHealth Group
  • Developed reports and managed client communications.
  • Tracked issues with the data and row-level security (RLS) for Power BI reports.
  • Handled deployments, migrations, data accuracy processes, and product backlog item (PBI) development.
Technologies: Functional Requirements, Adobe Analytics, SQL Server Integration Services (SSIS), DAX, SQL Server Reporting Services (SSRS), Scrum Master, Data Analysis, Requirements Analysis, Microsoft Power BI, Tableau, Dashboard, Data Visualization, Dashboard Development, Business Intelligence (BI), Data Analytics, Reporting, Analytics, Excel VBA, Data Manipulation, SSAS, Microsoft Excel, Financial Modeling, Financial Planning & Analysis (FP&A), Salesforce, Python, Reports, Azure Databricks

Vehicle Shop by Analytics Hub

EXECUTIVE SUMMARY
The vehicle shop buy team needs an integrated view of critical analytics from multiple sources. At present, analytics focus principally on lead generation via the shop click drive and are segmented into multiple dashboards. The user experience metrics are available only via different reports. To accelerate the pace of feature development and deployment, rapid and intelligent access to integrated analytics is required. Therefore, the vehicle shop buy team requests three linked dashboards as our primary metrics and analytics hub.

USAGE
The director of the vehicle shop/buy LOB (line of business) initiated this usage request. More than 18,000 dealers use this report daily.

SUCCESS AND TARGET AUDIENCE
The shop click drive team dealers and users use this dashboard for their day-to-day activities as it gives detailed information about each brand.

CREATION
I developed the report from scratch, including the gains and wins. I significantly improved my reporting cadence, particularly in sales, and the ability to act on data fluctuations at a much more agile pace.
2010 - 2014

Bachelor's Degree in Computer Science

Jawaharlal Nehru Technological University Hyderabad - Hyderabad, India

Libraries/APIs

QuickBooks API

Tools

Microsoft Power BI, Tableau, SSAS, Apache Airflow, Microsoft Excel, Adobe Analytics

Languages

SQL, T-SQL (Transact-SQL), Excel VBA, MDX, Python

Paradigms

Requirements Analysis, Business Intelligence (BI)

Platforms

Windows, Azure, Salesforce, Microsoft Power Automate, Act-On

Storage

SQL Server Reporting Services (SSRS), SQL Server Integration Services (SSIS)

Other

DAX, Data Analysis, Dashboard, Data Visualization, Dashboard Development, Azure Data Factory, Data Engineering, Data Analytics, Reporting, Analytics, Data Manipulation, Data Build Tool (dbt), Financial Modeling, Financial Planning & Analysis (FP&A), Reports, Azure Databricks, Yellowfin BI, Client Coordination, Functional Requirements, Scrum Master

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