Charly Bernard
Verified Expert in Engineering
Front-end Web Developer
Lausanne, Switzerland
Toptal member since August 5, 2021
Charly is a Swiss front-end web developer with 7+ years of experience working for different web agencies or freelancing. He has a background in digital marketing and has worked for three years in the luxury watchmaking industry. Charly's main skills are front-end custom integration, custom WordPress and WooCommerce themes, and plugins development.
Portfolio
Experience
Availability
Preferred Environment
Slack, Sketch, Figma, Visual Studio Code (VS Code), MacOS
The most amazing...
...and interesting project I've worked on is a custom crowdfunding WordPress and WooCommerce page that helped my client raise more than 300,000 Swiss francs.
Work Experience
Front-end Web Developer
Delphi Digital
- Developed and maintain a web app in the Terra DeFi landscape.
- Tracked and fixed bugs using Jira as a reporting tool.
- Contributed to more than $800 million total value locked (TVL) on the protocol (February 2022).
Freelance Web Developer
Self-employed
- Worked on multiple significant WordPress and WooCommerce custom integrations for various businesses and companies.
- Developed a custom crowdfunding WordPress and WooCommerce page that helped my client raise more than 300K Swiss francs.
- Worked closely with multiples web agencies to support them as a front-end web developer and web integrator.
Digital Marketing Specialist
Blancpain
- Owned sites development and enhancement, namely usability, navigation, UX, UI, content, and CMS. I worked hand-in-hand with web agencies and stakeholders.
- Participated in the launch of multiple marketing online campaigns and set up a tracking canvas, measuring ROI, reporting and iterating and key performance indicators like CTR, CPC, CPL, and CPA.
- Helped create the social media content strategy content guidelines and supervised its implementation by our social media specialist.
- Processed and created digital content based on our global strategy or market needs, namely newsletters, images, videos, banners, and blog editing.
WordPress Developer
WNG SA
- Participated in the launch of a significant Swiss market custom WooCommerce eCommerce website for selling spirits and alcohol.
- Maintained and upgraded the custom WordPress start theme developed by the company.
- Developed and worked on many custom WordPress and WooCommerce integrations.
Web Designer
Iomedia Communication SA
- Developed front-end templates and performed integration on multiple projects, focused on responsiveness and performance.
- Worked on relevant projects and websites for well-known clients in the Swiss luxury watchmaking industry.
- Created my own modular SCSS design system to use on every project, with ready-to-use components.
Full-stack Web Developer
Gmarketing
- Developed a custom web application for Lausanne's airport for monitoring and organizing flights' schedules.
- Created a WordPress custom theme development and provided custom PHP web development.
- Performed HTML email templating and integration using the Constant Contact email marketing software.
Web Producer (Intern)
Logitech
- Performed corporate Europe, Middle-east, and Africa website content management in 11 languages.
- Managed and organized product images in the back office.
- Developed custom HTML landing pages for marketing campaigns.
Experience
Blancpain Ocean Commitment Landing Page
https://www.behance.net/gallery/55881941/Blancpain-Ocean-CommitmentBlancpain has been supporting those who best raise awareness of ocean issues, especially those who convey a positive message insisting on the inspiring beauty of what's intact.
The design and development have been made by Superhuit, a Swiss digital communication agency. This campaign is not online anymore.
Eau de Lavey Corporate Website
Terre des Hommes | "Oranges" Online Marketing Campaign
The goal was to help the NGO raise some money online with the current COVID-19 situation. Together with the company Superhuit, we proposed and developed a mini-game concept according to the company message and guidelines. After playing and getting the best score, the user was motivated to convert his score into a real donation. The campaign ran for one month and the fallouts have been excellent.
Education
Bachelor's Degree in Computer Science
University of Applied Sciences of Western Switzerland - Yverdon-les-Bains, Switzerland
Certifications
Digital Strategy Specialist
SAWI Academy for Marketing and Communication
Google Analytics Certification
Google AdWords Certification
Digital Strategy
SAWI Academy for Marketing and Communication
Federal Certificate of Proficiency and Technical Maturity Diploma
Centre Professionnel du Nord Vaudois
Skills
Libraries/APIs
jQuery, React
Tools
Google Analytics
Languages
CSS, HTML, JavaScript, PHP, TypeScript
Platforms
WooCommerce, WordPress, Google Ads, MacOS
Industry Expertise
Marketing
Other
Web Development, Website Integration, WordPress Themes, Front-end Development, Digital Strategy, WordPress Plugins, Surveys, Leadership, Sage WordPress Theme, Communication, Programming, Informatics, Design, Web Project Management
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