Verified Expert in Engineering
Rico has built online publications and services for big agencies, media companies, establishments, foundations, and a major daily. He relies on his proactive communication skills to help partners find solutions, and has shared his development expertise with teammates from different nationalities and timezones.
Vim Text Editor, Bash, Sublime Text, Git, Windows, OS X
The most amazing...
...project I've worked on was a basic social media performance tracker built with WordPress.
- Created a responsive, cross-browser online price estimator, featuring a senior-friendly interface.
- Converted Adobe Illustrator mockups into functional web-based interfaces.
Digital Development Head
Manila Bulletin Publishing Corp.
- Led a web development team through an update of existing online publications to provide better support for search engines and social media networks.
- Standardized publisher-friendly features (including Google AMP and Opera Mini support) as part of development workflow.
- Built and sourced libraries to speed up production and deployment of new publications and services.
- Provided content recommendations, based on online conversation analysis, to the editorial team.
- Developed display advertising and content marketing products for clients.
Associate Business Director
- Led the set up of a local social media command center for Coca-Cola.
- Created sample code to test capabilities and limits of social network REST APIs (Facebook, Twitter, Instagram).
- Coordinated team analytics, community management, and content creation efforts for local and international clients.
- Wrote detailed technical requirements of analytics dashboards for a development contractor to implement.
- Responsible for revenue tracking, service costing, and servicing senior clients.
Head, Digital Development
- Used WordPress to build online services to support integrated media campaigns.
- Provided technical expertise on social media and online publishing platforms for accounts management team.
- Supplied digital PR strategy and analytics for key local and global clients.
- Developed the original version of 8List.ph, a WordPress publication that won a PR industry award.
- Incorporated user-visible pageview data through Google Analytics API.
- Worked with REST APIs to build a social media account performance tracker.
Online Content Manager
- Supervised article production team for a US-market website.
- Coordinated with stakeholders on quantity and quality requirements.
- Provided community management for website forum.
Email Marketing Specialist
US Auto Parts Network Philippines
- Conceptualized and worked on copywriting for conversion-oriented promotions for an eCommerce website’s email newsletter program.
- Provided direction for web designers.
- Automated newsletter process through Microsoft Excel, cutting production time by 70%.
- Serviced internal requests to localize print collaterals of global consumer electronics brands.
- Handled event ingress and egress.
Garage Magazine Onlinehttp://garage.com.ph
Ramon Magsaysay Foundation Website Revamp
Find Your Candidate 2016
Night Mode Demo
Responsive Animated Landscapes
Foundation CSS, Bootstrap
React, Facebook SDK, Facebook Open Graph API, Twitter SDK, Twitter API, Google Analytics API, Instagram API, jQuery, REST APIs
Sublime Text, Jekyll, Vim Text Editor, Git, Sysomos, Google Docs, Adobe Photoshop
WordPress, OS X, Windows
User Experience (UX), Analytics, Writing & Editing, Microsoft 365
Bachelor of Science Degree in Computer Animation
Ateneo de Naga University - Naga City