Adriano Mescia

Designer in London, United Kingdom

Member since January 17, 2022

Adriano is a designer with more than ten years of experience. He’s mainly focused on UI/UX, web design, and branding. Throughout his career, he explored different fields of design. Starting from branding and editorial design, he then worked in marketing and eventually moved to digital design and front-end development. At this stage, he also got an MA in interaction design and worked in this field. Adriano has worked in different environments with various kinds of clients.

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Portfolio

Digital Design

SidM Health
- Urban Planning
- Urban Development
- Software Design
- UI Design
- UX Design
- HTML
- CSS
- DataViz
- Dashboards
- Infographics
- Maps
- Healthcare Management Systems
- Data Analytics
- Front-end Development
- Web App UX
- Web App UI
- Visual Design
- Product Design
- Illustrator CC
- Web UI
- Figma
- Web UX
- Digital Product Design
Nike AR App
- Augmented Reality (AR)
- UI Design
- UX Design
- Mobile UI
- Sportswear
- Sneakers
- Fashion Retail
- Retail Experience
- Basketball
- Football
- Staff Training
- Customer Experience
- Visual Design
- Illustrator CC
- Fashion
- User Onboarding
- User Experience Strategy
- Digital Product Design
Nike Football Trials
- User Experience (UX)
- User Interface (UI)
- Interaction Design (IxD)
- Football
- Sportswear
- Retail Experience
- iPad
- Sport challenge
- Customer Experience
- Sensors & Actuators
- LED Wall
- Visual Design
- Illustrator CC
- User Onboarding
- User Experience Strategy
- Digital Product Design
Valuxxo Website and Branding
- Web Design
- UI Design
- Branding
- Packaging
- eCommerce
- WordPress
- Skincare
- Cosmetics
- Menswear
- Fashion
- Luxury Industry
- Illustrator CC
- Web UI
- Responsive Web Design (RWD)
- Websites
- Brand Design
- Visual Identity
- WooCommerce
- Brand Building
- Website Redesign
- Web Page Mockups
Study Abroad Association Website
- UI Design
- UX Design
- Web Development
- WordPress
- Travel
- Education
- University
- Virtual Study
- School
- E-learning
- Illustrator CC
- Web UI
- Responsive Web Design (RWD)
- Websites
- Website Redesign
- Web Page Mockups
Amarilla Coliving Website and Branding
- Web Design
- UX Design
- Branding
- Digital Nomads
- Coliving
- Coworking
- Accommodation Management
- Travel
- HTML
- CSS
- WordPress
- Canary Islands
- Community
- Remote Work
- Illustrator CC
- Web UI
- Responsive Web Design (RWD)
- Websites
- Brand Design
- Visual Identity
- Web Page Mockups

Employment

Product Design Lead
2020 - PRESENT
Coplug
- Designed the UX and UI of the software from scratch. The initial prototype went successfully through a startup phase, and once the company got the funding, I was called up again as a product lead designer to keep expanding the software.
- Translated a complex set of data displayed as tables into charts, infographics, and visual elements.
- Designed UI patterns and guidelines for the product. Passed on to the developers, which I supervised.
- Created offline reports downloadable from the software, features documentation, investors pitches, demo videos, and brand marketing collaterals.
Technologies: Adobe Experience Design (XD), Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Sketch, Sublime Text, ITerm, GitHub, Slack, Trello, HTML, CSS, JavaScript, Product Design, User Experience (UX), Web App UX, Web App UI, Web App Design, Wireframing, High-fidelity Mockups, Illustrator CC, Web UI, Data Visualization, Maps, Figma, Web UX, User Flows, Websites, Creative Direction, Visual Identity, Digital Product Design, Web Page Mockups, Adobe Creative Suite
Director | Graphic and Web Designer
2013 - PRESENT
Self-employed
- Designed many websites for medium and small companies. I often took care of the development partially or entirely—partially for complex websites where I cooperated with back-end developers, while entirely for websites built mostly in WordPress.
- Helped design the UI and UX for acasa, an app currently on the Apple Store and other B2B web apps that can only be downloaded on the seller websites.
- Contributed to the marketing design and animated web banners for various companies, including acasa, Aparto, and GoHenry.
- Designed logos and brand image of several companies operating in many fields, but mostly in real estate, luxury, and IT.
Technologies: Adobe Experience Design (XD), Sketch, Figma, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe After Effects, Adobe Premiere Pro, WordPress, Sublime Text, ITerm, Slack, Trello, Asana, InVision, Balsamiq, HTML, CSS, JavaScript, Mobile UX, Product Design, User Experience (UX), Shopify, Web App UX, Web App UI, Web App Design, Wireframing, High-fidelity Mockups, Illustrator CC, Web Marketing, Web UI, Responsive Web Design (RWD), Data Visualization, Web UX, Websites, Digital Brand Identity, Graphic Design, Brand Guidelines, Identity Design, Brand Design, Social Media Design, Visual Identity, WooCommerce, Digital Product Design, User Personas, Website Redesign, Web Page Mockups, Adobe Creative Suite, Digital Advertising, After Effects CC
Digital Designer
2018 - 2019
OMM
- Contributed to the ideation, UX, and UI of five interaction design projects for NikeTown in Oxford Street, including a football trials cage that was installed there for a year.
- Designed graphics and storyboards for the animations (brought to life by the motion graphic team) for the FA and Tottenham Hotspur, displayed at Wembley and Tottenham Hotspur Stadium.
- Participated in the ideation, focusing on the user experience through storyboarding and concept decks, of various experiential design projects for Samsung, O2, Oakley, Sports Direct, and West Ham United.
- Helped with the design of the Premier League ad LED perimeter board, displayed during every game of the League.
- Designed apps, mini-sites, and newsletters for Samsung, Nike, Rado, and Thai Airways.
Technologies: Adobe Experience Design (XD), Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe After Effects, Apple Keynote, Basecamp, HTML, CSS, Visual Design, User Experience (UX), Wireframing, High-fidelity Mockups, Illustrator CC, Web UI, Responsive Web Design (RWD), Web UX, User Onboarding, Websites, User Experience Strategy, Digital Product Design, User Personas, Web Page Mockups, Adobe Creative Suite, After Effects CC
Graphic and Web Designer
2014 - 2017
Nido Student
- Led the front-end design of the Nido website, consisting of a robust CMS marketing section, booking system, and student portal.
- Realized the company's rebranding from Nido Student Living to The Nido Collection, creating the new set of logos for each property and setting the new branding guidelines.
- Worked for the marketing department, realizing various marketing collateral, brochures, monthly newspapers, and weekly newsletters.
- Gave design directives for the booking system, which was built ad-hoc for the company, working twice per week from the developer's company office.
- Designed a website and a web portal for the capital investors and Nido owners of Round Hill Capital.
- Realized corporate materials for Round Hill Capital, including presentations, brochures, and reports, mostly turning raw data and rough graphs into easy-to-understand, pleasant graphs for investor and partner presentations.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Premiere Pro, Adobe After Effects, Adobe Flash, HTML, CSS, Asana, Google Banners, High-fidelity Mockups, Marketing, Illustrator CC, Web UI, Responsive Web Design (RWD), Maps, Websites, Digital Brand Identity, Graphic Design, Brand Guidelines, Identity Design, Brand Design, Creative Direction, Social Media Design, Brand Building, Website Redesign, Web Page Mockups, Adobe Creative Suite, Digital Advertising, After Effects CC
Graphic Designer for the Central Marketing Department
2012 - 2013
Holmes Place
- Created quarterly marketing campaigns deployed in all the ten countries where the company operated. Being the only designer in a six-people central marketing team, I was solely in charge of the design.
- Unified the marketing communication style across the countries, providing guidelines and design templates to each country's marketing department.
- Designed building-sized billboards and outdoor signaling to promote the clubs in the Czech Republic, Germany, Hungary, and Poland.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe After Effects, Adobe Premiere Pro, Brand Building, Web Page Mockups, Adobe Creative Suite
Graphic Designer
2012 - 2012
Evocreative
- Designed logo and brand image of a few companies operating in various sectors.
- Designed brochures and promotional materials for different clients.
- Helped the development team provide UI kits and occasionally designed some web interfaces.
- Took part in the ideation and the design of branding and various collaterals for a luxurious hotel in the Bahamas. Although the project never went over the pitch stage, we designed an infinity of assets, from restaurant menus to entire hotel rooms.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Creative Suite
Graphic Designer
2011 - 2012
RST Grafica
- Restyled to logos of some local businesses and their brand image, occasionally also creating marketing materials for them.
- Designed various exhibition rollup banners for Fiat, Jeep, Aston Martin, and Poste Italiane.
- Prepared files for printing on various kinds of support, such as metals, cars, billboards, banners, and clothes. Mainly worked on vector paths and curves in Illustrator.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Creative Suite

Education

Master's Degree in Interaction Design
2014 - 2015
University of the Arts, London College of Communication - London, UK
Bachelor's Degree in Industrial Design
2009 - 2012
Sapienza University of Rome - Rome, Italy
Erasmus Student Exchange in Communication Design
2010 - 2011
Faculty of Fine Arts - Lisbon, Portugal

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Designer in London, United Kingdom

Portfolio

Employment

Product Design Lead

Director | Graphic and Web Designer

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Graphic Designer for the Central Marketing Department

Graphic Designer

Graphic Designer

Education

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Location