Adriano is available for hire
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Verified Expert in Design
Designer
Location
London, United Kingdom
Toptal Member Since
February 14, 2022
Adriano is a designer with more than ten years of experience. He's mainly focused on UI/UX, web design, and branding. Throughout his career, he explored different fields of design. Starting from branding and editorial design, he then worked in marketing and eventually moved to digital design and front-end development. At this stage, he also got an MA in interaction design and worked in this field. Adriano has performed in different environments with various kinds of clients.
Portfolio
Work Experience
Product Design Lead
2020 - PRESENT
Coplug
- Designed the UX and UI of the software from scratch. The initial prototype went successfully through a startup phase, and once the company got the funding, I was called up again as a product lead designer to keep expanding the software.
- Translated a complex set of data displayed as tables into charts, infographics, and visual elements.
- Designed UI patterns and guidelines for the product. Passed on to the developers, which I supervised.
- Created offline reports downloadable from the software, features documentation, investors pitches, demo videos, and brand marketing collaterals.
Technologies: Adobe Experience Design (XD), Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Sketch, Sublime Text, ITerm, GitHub, Slack, Trello, HTML, CSS, JavaScript, Product Design, User Experience (UX), Web App UX, Web App UI, Web App Design, Wireframing, High-fidelity Mockups, Illustrator CC, Web UI, Data Visualization, Maps, Figma, Web UX, User Flows, Websites, Creative Direction, Visual Identity, Digital Product Design, Web Page Mockups, Adobe Creative Suite, Dashboards, Logo Design, Information Architecture (IA), Landing Pages, Brochure Design, UX Research, Animation, Dashboard Design, B2B, SaaS, Presentation Design, Collateral Design, Promotional Material Design, Template Design, Adobe CC, Business to Business (B2B), Landing Page Design, Design Systems, Marketing Design, Microsoft PowerPoint, UI Components, Graphics, Web Layout, Layout, Layout Design, Web UI Design, UX Wireframes, Usability Testing, User Experience Design, Ideation, User Journeys
Graphic and Web Designer
2013 - PRESENT
Self-employed
- Designed many websites for medium and small companies. Took care of the development partially or entirely—partially for complex websites where I cooperated with back-end developers, while entirely for websites built primarily on WordPress.
- Helped design the UI and UX for Acasa, an app currently on the Apple Store, and other B2B web apps that can only be downloaded on the seller's websites.
- Contributed to the marketing design and animated web banners for various companies, including Acasa, Aparto, and GoHenry.
- Designed logos and brand images of companies operating in many fields, but mostly in real estate, luxury, and IT.
Technologies: Adobe Experience Design (XD), Sketch, Figma, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe After Effects, Adobe Premiere Pro, WordPress, Sublime Text, ITerm, Slack, Trello, Asana, InVision, Balsamiq, HTML, CSS, JavaScript, Mobile UX, Product Design, User Experience (UX), Shopify, Web App UX, Web App UI, Web App Design, Wireframing, High-fidelity Mockups, Illustrator CC, Web Marketing, Web UI, Responsive Web Design (RWD), Data Visualization, Web UX, Websites, Digital Brand Identity, Graphic Design, Brand Guidelines, Identity Design, Brand Design, Social Media Design, Visual Identity, WooCommerce, Digital Product Design, User Personas, Website Redesign, Web Page Mockups, Adobe Creative Suite, Digital Advertising, After Effects CC, Mobile Design, App Design, B2C, Logo Design, Information Architecture (IA), Landing Pages, Agency Websites, Brochure Design, UX Research, Animation, Dashboard Design, B2B, Presentation Design, Collateral Design, Promotional Material Design, Template Design, Adobe CC, Business to Business (B2B), Landing Page Design, Design Production, Design Systems, Marketing Design, Microsoft PowerPoint, UI Components, Graphics, Web Layout, Layout, Layout Design, Web UI Design, WordPress Design, UX Wireframes, Elementor, WordPress Themes, Usability Testing, Mobile UX Design, Prototyping, Responsive Web Apps, User Experience Design, User Stories, Ideation, Questionnaires, User Journeys, Mobile Prototypes, Gamification
Digital Designer
2018 - 2019
OMM
- Contributed to the ideation, UX, and UI of five interaction design projects for NikeTown in Oxford Street, including a football trials cage that was installed there for a year.
- Designed graphics and storyboards for the animations (brought to life by the motion graphic team) for the FA and Tottenham Hotspur, displayed at Wembley and Tottenham Hotspur Stadium.
- Participated in the ideation, focusing on the user experience through storyboarding and concept decks, of various experiential design projects for Samsung, O2, Oakley, Sports Direct, and West Ham United.
- Helped with the design of the Premier League ad LED perimeter board, displayed during every game of the League.
- Designed apps, mini-sites, and newsletters for Samsung, Nike, Rado, and Thai Airways.
Technologies: Adobe Experience Design (XD), Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Adobe After Effects, Apple Keynote, Basecamp, HTML, CSS, Visual Design, User Experience (UX), Wireframing, High-fidelity Mockups, Illustrator CC, Web UI, Responsive Web Design (RWD), Web UX, User Onboarding, Websites, User Experience Strategy, Digital Product Design, User Personas, Web Page Mockups, Adobe Creative Suite, After Effects CC, Mobile Design, Logo Design, Information Architecture (IA), Landing Pages, Agency Websites, UX Research, Adobe CC, Creative Tech, Design Production, Graphics, Web Layout, Layout, Layout Design, Web UI Design, UX Wireframes, User Experience Design, User Stories, Ideation, User Journeys, Mobile Prototypes, Gamification
Graphic and Web Designer
2014 - 2017
Nido Student
- Led the front-end design of the Nido website, consisting of a robust CMS marketing section, booking system, and student portal.
- Realized the company's rebranding from Nido Student Living to The Nido Collection, creating the new set of logos for each property and setting the new branding guidelines.
- Worked for the marketing department, realizing various marketing collateral, brochures, monthly newspapers, and weekly newsletters.
- Gave design directives for the booking system, which was built ad-hoc for the company, working twice per week from the developer's company office.
- Designed a website and a web portal for the capital investors and Nido owners of Round Hill Capital.
- Realized corporate materials for Round Hill Capital, including presentations, brochures, and reports, mostly turning raw data and rough graphs into easy-to-understand, pleasant graphs for investor and partner presentations.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Premiere Pro, Adobe After Effects, Adobe Flash, HTML, CSS, Asana, Google Banners, High-fidelity Mockups, Marketing, Illustrator CC, Web UI, Responsive Web Design (RWD), Maps, Websites, Digital Brand Identity, Graphic Design, Brand Guidelines, Identity Design, Brand Design, Creative Direction, Social Media Design, Brand Building, Website Redesign, Web Page Mockups, Adobe Creative Suite, Digital Advertising, After Effects CC, Logo Design, Landing Pages, Brochure Design, Presentation Design, Collateral Design, Promotional Material Design, Template Design, Adobe CC, Landing Page Design, Marketing Design, Graphics, Web Layout, Layout, Layout Design, Web UI Design, Ideation
Graphic Designer for the Central Marketing Department
2012 - 2013
Holmes Place
- Created quarterly marketing campaigns deployed in all the ten countries where the company operated. Being the only designer in a six-people central marketing team, I was solely in charge of the design.
- Unified the marketing communication style across the countries, providing guidelines and design templates to each country's marketing department.
- Designed building-sized billboards and outdoor signaling to promote the clubs in the Czech Republic, Germany, Hungary, and Poland.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe After Effects, Adobe Premiere Pro, Brand Building, Web Page Mockups, Adobe Creative Suite, Logo Design, Brochure Design, Presentation Design, Collateral Design, Promotional Material Design, Template Design, Adobe CC, Marketing Design, Graphics, Web Layout, Layout, Layout Design, Ideation
Graphic Designer
2012 - 2012
Evocreative
- Designed logo and brand image of a few companies operating in various sectors.
- Designed brochures and promotional materials for different clients.
- Helped the development team provide UI kits and occasionally designed some web interfaces.
- Took part in the ideation and the design of branding and various collaterals for a luxurious hotel in the Bahamas. Although the project never went over the pitch stage, we designed an infinity of assets, from restaurant menus to entire hotel rooms.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Creative Suite, Logo Design, Brochure Design, Collateral Design, Promotional Material Design, Adobe CC, Landing Page Design, Graphics, Layout, Layout Design
Graphic Designer
2011 - 2012
RST Grafica
- Restyled to logos of some local businesses and their brand image, occasionally also creating marketing materials for them.
- Designed various exhibition rollup banners for Fiat, Jeep, Aston Martin, and Poste Italiane.
- Prepared files for printing on various kinds of support, such as metals, cars, billboards, banners, and clothes. Mainly worked on vector paths and curves in Illustrator.
Technologies: Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe Creative Suite, Logo Design, Brochure Design, Collateral Design, Promotional Material Design, Adobe CC, Graphics, Layout, Layout Design
Education
2014 - 2015
Master's Degree in Interaction Design
University of the Arts, London College of Communication - London, UK
2009 - 2012
Bachelor's Degree in Industrial Design
Sapienza University of Rome - Rome, Italy
2010 - 2011
Erasmus Student Exchange in Communication Design
Faculty of Fine Arts - Lisbon, Portugal
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