Alex Gilev, Designer in Miami, FL, United States
Alex Gilev

Designer in Miami, FL, United States

Member since September 26, 2015
Alex is a certified UX specialist by NN/g, who helps leading companies innovate in UX to maximize their competitive advantage. Alex's background in behavioral psychology and gamification allows him to understand what really motivates people to buy and use a product. Clients include PayPal, Johnson & Johnson, and Compeed. Alex's work has been featured in OpenView, HackerNoon, MIRO, Baremetrics, YCombinator, and The Startup Journal.
Alex is now available for hire

Portfolio

Digital Design

Employment

  • Head of User Experience

    2017 - 2020
    Backbone
    • Conducted customer interviews, synthesized the results, and defined product requirements.
    • Outlined critical paths in the user’s journey. Discovered bottlenecks that inhibit the customer experience and fixed them.
    • Helped the company raise $20 million in funding over the course of two years.
    • Owned all platform innovations. Worked closely with the CPO to research, ideate, run pilots, and implement results for the product.
    • Integrated a design-thinking mindset and best-in-class UX practices within the product design process.
    • Ideated on core concepts through highly interactive design prototypes with key stakeholders.
    • Iterated on the concepts and validated what works and what doesn't.
    Technologies: Figma, Sketch, InVision
  • UX Mentor

    2016 - 2017
    DesignLab
    • Provided one-on-one online top industry training in UX design.
    • Taught the fundamentals of UX design.
    • Educated students on the principles of user-centered design.
    • Taught students how tp ideate, scope and prioritize product features that drive growth and delight users.
    • Educated students on how to develop a strong visual design sense and how to define visual and style guidelines for a company.
    Technologies: Apple Keynote, Figma, Sketch, InVision

Education

  • MBA in Strategic Management
    2019 - 2021
    Moscow University of Industry and Finance - Moscow
  • Digital Psychology specialist's degree in Behavioral & Cognitive Psychology
    2019 - 2019
    CXL Institute - Remote
  • Certificate of excellence in Disruptive Strategy
    2019 - 2019
    Harvard Business School - Online
  • Master's degree in English
    2007 - 2012
    Udmurt State University - Izhevsk, Russia

Certifications

  • UX Certification | UX Management Specialty
    SEPTEMBER 2020 - PRESENT
    Nielsen Norman Group
  • Jobs-To-Be-Done (JTBD) + Outcome Driven Innovation (ODI) Masterclass
    MAY 2020 - PRESENT
    Strategyn, LLC
  • Design Thinking (Cooper)
    JULY 2019 - PRESENT
    Udemy
  • Heuristic Analysis Frameworks for Conversion Optimization Audits
    JULY 2019 - PRESENT
    CXL Institute
  • Psychology and Neuroscience for CRO
    JULY 2019 - PRESENT
    CXL Institute
  • Applied Neuromarketing
    JUNE 2019 - PRESENT
    CXL Institute
  • Mastering Business Models
    JANUARY 2019 - PRESENT
    Strategyzer
  • Designing a Business
    NOVEMBER 2018 - PRESENT
    IDEO
  • Disruptive Strategy
    OCTOBER 2018 - PRESENT
    Harvard Business School
  • Mastering Value Propositions
    JULY 2018 - PRESENT
    Strategyzer

Experience

Tools

Location

Miami, FL, United States

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