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Alex Gurevich

Alex Gurevich

Designer
Phoenix, AZ, United States
Member since October 3, 2015
Alex has built, managed, and led a design agency that provided branding, marketing and development services. He grew it from a small startup to one of the best design firms in the city in less than eight years. During that time, he has provided branding, app, UX/UI, and design solutions for clients in various industries including Fox Sports, Credit Karma, Goodwill, the USDA, and the US Air Force.
Alex is now available for hire
Portfolio
  • TruWho
  • Lisa HQ
  • Crypto Assets Wallet
  • Live Body Coach
  • MaxEli Hair Colour Brand
  • LongBall
Employment
  • Head of Design
    2018 - PRESENT
    Dropil
    • Worked as part of a small team of two that ran a marketing campaign that raised more than USD$50 million during the course of two months.
    • Designed the brand and identity for Dropil.
    • Created designs for the internal dashboards and web apps for Dropil including Dex, Arthur, and Max.
    • Implemented the front-ends of key tools such as Dropil Insights and the main company website.
    Technologies: Sketch, InVision, Git, PHP, CSS
  • Design Director
    2017 - PRESENT
    FabricEleven
    • Built, managed, and led a company specializing in the design and development of websites, web applications, UX/UI design, and brand identities.
    • Serviced clients in a wide variety of industries including hospitality, higher education, fashion, and consumer products and services.
    • Provided consulting services, art direction, and project management for the internal team, contractors, and clients.
    • Supervised, cultivated, and directed a team of talented individuals to achieve common goals, think outside of the box, and produce great work.
    • Created the UX and UI web app designs, brand, and identity.
    • Worked on front-end development.
    Technologies: Drupal, Magento, Git, PhpStorm, Sass, Foundation, Adobe Creative Suite
Other Experience
  • The Fundamentals of Website Redesign – A Case Study (Publication)
    Polished design wireframes are great but don't reveal the work that goes into research and content organization. See how a thorough approach to early project planning leads to successful website redesign.
  • Sketch vs. Photoshop: Is It Time To Switch From Photoshop To Sketch? (Publication)
    Sketch promises a faster workflow and greater ease-of-use than its counterparts. You can think of Sketch as Illustrator with some Photoshop stitched together, but that’s only part of the story. Many Adobe features that you don’t use 90 percent of the time have been stripped out, giving us a streamlined tool that is designed to quickly prototype everything from simple wireframes to complex mockups. In this article, Toptal freelance designer Alex Gurevich takes a closer look at the Sketch vs. Photoshop dilemma, explaining which has the advantage from a variety of perspectives.
  • WordPress Development Best Practices and Tips by Toptal Developers (Publication)
    This resource contains a collection of best practices and tips for WordPress development, provided by our Toptal network members.
  • Alex is a mentor in the Toptal Global Mentor’s Program. This program is a partnership between Toptal and General Assembly to provide high quality mentorship for students from minority and low income backgrounds who are looking to begin their careers as professional designers. Alex shows commitment to diversity in tech by mentoring a General Assembly student every week for a year, covering everything from design tips and tricks to advice on making it in the industry.
Education
  • Bachelor of Fine Arts degree in Visual Design
    2003 - 2008
    University of Arizona - Tucson, AZ, USA
  • Bachelor of Science degree in Computer Engineering (with a Minor in Electrical Engineering, Computer Science, Math)
    2003 - 2008
    University of Arizona - Tucson, AZ, USA
Experience
  • Visual Identity7 years
  • Branding7 years
  • User Interface (UI)7 years
  • Adobe Creative Suite6 years
  • WordPress Theme Design5 years
  • Process Design4 years
  • A/B Testing2 years
  • Sketch1 year
Tools
  • Sketch
  • Adobe Creative Suite
Phoenix, AZ, United States
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