
Ana Gregurec
Verified Expert in Design
Designer
Varaždin, Croatia
Toptal member since January 23, 2015
Ana is a professional graphic designer with a master's degree in graphic arts and more than 10 years of experience. She has been active with all kinds of new media. Lately, her major focus has been on UX design and motion graphics. She is not an expert in front-end development. Still, she has a good understanding of how it works and is able to keep it in mind when designing and communicating effectively with developers.
Portfolio
Work Experience
Art Director
Vizart Studio
- Filmed and edited promotional videos for a factory and for small farmers.
- Created technical drawings for new products, closely collaborating with clients during the process.
- Provided web design, web development, and SEO services.
Multimedia Designer
Sinmc*
- Designed promotion materials for a building company.
- Built brand identity for a creative multimedia organization.
- Designed games for multiple platforms. Created personas, game script, business plans, and more.
Teacher
School of Graphics, Design, and Media Projects
- Planned and presented lectures.
- Art directed workshops.
- Monitored and mentored student work.
- Handled administration tasks and project grading.
Graphic Designer
Farmacies of Zagreb County
- Developed visual identity with illustrations for a few projects.
- Designed posters and brochures.
- Designed an interactive calendar used to motivate users to stop smoking.
- Designed a loyalty card and communicated specifications to the print studio.
- Collaborated with the copywriter.
- Designed flyers for the purpose of a nutritionist consultant.
Cinematographer, Editor, and Graphic Designer
Brut d.o.o.
- Recorded and edited video footage.
- Designed motion graphics.
- Wrote synopses for video, developing them to storyboard level.
- Produced promotional videos for TV commercials and presentations.
- Created animations in Flash and developed characters.
Web Developer
Kincl
- Worked on an art deco style website for the oldest hairstyle salon in Zagreb.
- Did HTML and CSS coding for a responsive website with just a few pages for primary information about a salon without a CMS.
- Handled photo editing of low quality photography from the client archive. Old photographies were scanned and edited in Photoshop.
- Provided SEO for the website.
Animation Designer
Fabula j.d.o.o.
- Designed the animation of Green Riding Hood & Wolf, a Green Story for Fabula organic pencil.
- Designed a promotional video made as a collage animation of vector-based, beautiful illustration and video materials.
- Created animations from illustrations made in Illustrator, animated in Flash, and edited in Premier.
- Collaborated with coworkers; we did lots of rethinking after the animation was done, so we have about five final versions of the promotional video made for different occasions.
UI Designer
Queue
- Collaborated with the client while designing wireframes.
- Chose a color scheme and typography.
- Designed the UI for an application. Created it from a raw to a more detailed design and illustrated pictograms.
- Designed/Illustrated an application icon.
- Designed the UI for a web portal with the same style as the application.
- Created the design of transitions (motion graphic/animation design) for an application.
Designer
PickUpLater
- Designed UI/UX.
- Designed a UI/UX for a replacement options page during checkout for online grocery delivery service.
- Conducted competition research and discussed with the client about the best possible solution that satisfies customer needs.
- Cooperated with the HTML/CSS programmer for feasibility of the selected solutions and possible modifications.
- Developed the chosen solution through the first draft, then developed it to a pixel-perfect final design.
- Designed the UI/UX for a sidebar shopping cart list. Allows the user to see the content of the shopping cart during shopping.
- Designed a UI/UX for the order review page. The page includes an overview of selected items, the cost of delivery, and payment method selection.
- Focused on responsive design.
- Created UI/UX for multiple-store solutions.
Web Developer
Printlab
- Worked on various websites for nonprofit organizations.
- Used Sass for more complex websites.
- Collaborated with designers from the sketch to the finished website design.
- Worked with child-friendly themes in WordPress.
- Accustomed myself to working with JavaScript.
Art Teacher
Gola Elementary School
- Guided children, understanding their visions and directing the successful creation of practical tasks.
- Taught art concepts.
- Engaged in numerous presentations and creative works for child education.
- Worked with classical techniques of painting and sculpture art.
- Introduced children to the possibilities of creative expression through modern media communication, like design, film, comics, and animation: the perception of movement as images through time.
- Taught art classes for children 11-14 years old.
Video Producer and Graphic Designer
Fugaplast d.o.o.
- Wrote synopses, developing them to storyboard level through communications with clients.
- Recorded planned locations and scenarios.
- Edited and composed recorded materials.
- Did motion graphic design for video composition in After Effects.
- Planned a website with clients, advising on design.
- Developed a website using WordPress.
Graphic Designer
MSfG
- Created a graphic solution for the website.
- Developed graphic solutions.
- Cooperated and communicated with clients.
- Assisted with WordPress theme development.
- Edited given content with illustration and photography.
- Did graphic design of promotional materials, videos, brochures, catalogs, and banners.
- Photographed events.
Education
Master's Degree in Graphic Design
University of Zagreb - Zagreb, Croatia
Bachelor's Degree in Graphic Technology
University of Zagreb - Zagreb, Croatia
Certifications
Master Digital Product Design: UX Research & UI Design
Udemy
Film School Course
Kino Klub Zagreb
The Animation Workshop
School of Media Culture Dr. Ante Peterlić by Croatian Film Association
Skills
Tools
Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Adobe After Effects, Adobe Premiere Pro, Sketch, Adobe Creative Suite, Adobe Dreamweaver, Flash, Adobe Animate, After Effects CC, Premiere Pro CC, Affinity Designer, Photoshop Design, DaVinci Resolve, Rive, Apple Keynote, Adobe, Balsamiq Mockups, Toon Boom, Final Cut Pro, Autodesk Fusion 360, AutoCAD, Coda 2, Maya, Cinema 4D, Blender, Miro, InDesign CC
Platforms
Figma, iOS, Adobe Suite, WordPress, OS X, Webflow
Languages
HTML, CSS, JavaScript
Industry Expertise
Media, Education
Other
Branding, Responsive Web Design (RWD), Responsive UI, User Interface (UI), User Experience (UX), Graphic Design, Illustration, Photography, Design, Web Design, Visual Design, 2D, Mobile UI, Layout Design, Social Media Design, Print Design, Presentation Design, Adobe Premiere, Interactive Media Design, Interactive Prototypes, Product Design, Videos, Hype, UI Design, 2D Games, UX Design, Icon Design, Video Editing, Animation, Motion Design, Motion Graphics, Mobile Apps, Brand Design, Logo Design, Website Redesign, Websites, UI Prototyping, Brand Strategy, Video Production, B2B, Website CMS, Visual Storytelling, Internal Communications, Ad Design, Web Pages, Print, Notebook Cover Design, Brochures, Animated Logos, Social Media, Sass, 3D Animation, 3D Modeling, Game Art, Character Animation, Animated Explainer Videos, Animated GIFs, Animated Interactions, Game Development, Project Management, UX Thinking, Personas, Unity3D, Mobile App Design, Wireframing, Touch Interactions, Mobile Prototypes, Prototyping, Brand Standards, Visual Identity, Storyboarding, Video Design, Sound Design, Art Deco, Pattern Making, Color Palettes, Hairstyles, Rebranding, Drawing, Cinematography, Lighting Design, Short Films, Filmmaking, Filming, Direction, Scenarios, Promotional Videos, Promotion, Character Design, Catalog Design, App Design, Search Engine Optimization (SEO), CNC Programming, Technical Drawing, Information Architecture (IA), Usability Analysis, Game Design, 3D Printing, Augmented Reality (AR), Virtual Reality (VR), Typography, Digital Filters, Critical Thinking, Research & Critical Thinking, User Experience Design, User Experience Strategy, UX Research, UX Process, Design Thinking, Creativity, User Psychology, Usability, Usability Testing, Content Production, Newsletter Design
Experience
- Graphic Design - 15 years
- UX Design - 11 years
- Interactive Media Design - 11 years
- Video Editing - 11 years
- Interactive Prototypes - 9 years
- Wireframing - 9 years
- Animation - 7 years
- UI Design - 1 year
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