Atuka Kelbakiani, Designer in Tbilisi, Georgia
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Atuka Kelbakiani

Verified Expert  in Design

Designer

Location
Tbilisi, Georgia
Toptal Member Since
May 11, 2020

Atuka is a seasoned product design expert with 12 years of experience, specializing in mobile/web apps that excel and no-code landing pages for businesses that drive sales. He's always pushing boundaries, diving deep into clients' challenges to uncover opportunities for standout solutions that customers adore. Atuka focuses on creating engaging user experiences that drive sales. He focuses on creating apps and landing pages that elevate brands and boost conversions.

Pitch DecksMobile BankingMobile WalletCustomer ExperienceIllustrationBrand DesignResponsiveResponsive UIMobile DesignAnimationB2BSocial MediaUser InterviewsUser PersonasAgile

Portfolio

Work Experience

Senior UX/UI Designer

2023 - 2023
Dorway Ltd.
  • Rethought and redesigned the main marketing landing page.
  • Communicated the product and features in a better way to the clients.
  • Increased the conversion rate and improved lead generation.
Technologies: Web Design, Branding, UX Design, UI Design, Animation, Startups, UX Wireframes, Layout Design, Conversion Rate Optimization (CRO), Framer, Landing Page Optimization, Conversion Rate, Conversion, Websites, Website Redesign, Design Thinking, Consulting, User Requirements, High-fidelity Prototypes, Web UX Design

UX/UI Designer

2022 - 2023
Demostack, Inc.
  • Redesigned landing pages, resulting in a 21.3% increase in customer engagement and a 17.7% increase in conversion rates.
  • Optimized SEO strategies, leading to a 23% increase in organic search traffic, generating more new leads per month.
  • Conducted A/B testing on website elements, resulting in a 15% increase in click-through rates and a 10% decrease in bounce rates.
Technologies: Web Design, Design Systems, UX Design, Figma, Illustration, Animation, Vector Art, SaaS, Motion Design, SaaS Design, Landing Pages, Web App UI, Web Portals, Landing Page Design, Visual Design, UI Design, User Experience (UX), User Interface (UI), Wireframing, Mobile UI, Product Design, Web App Design, Adobe Experience Design (XD), Adobe After Effects, Design Sprints, UI Animation, Web UI, Presentation Design, PowerPoint Design, Pitch Decks, Presentation Boards, Board Presentations, Interaction Design (IxD), Dashboards, Illustrator CC, UI Guidelines, Responsive, After Effects CC, Web UI Design, Mobile UX, Graphic Design, Presentations, UX Audits, Responsive Web Design (RWD), Design Revamps, Adobe Creative Suite, Slack, Notion, Data Visualization, Startups, UX Wireframes, Layout Design, Conversion Rate Optimization (CRO), Landing Page Optimization, Conversion Rate, Conversion, Websites, Customer Relationship Management (CRM), Website Redesign, Design Thinking, Creative Direction, User Requirements, High-fidelity Prototypes, Video Editing, Videos, Web UX Design

Senior UI/UX Designer

2019 - 2021
Europebet
  • Achieved cost savings through UX refinement. Implemented a transformative redesign of the user journey to foster higher success rates, resulting in significant operational efficiency, saving the company nearly $1 million annually.
  • Facilitated cross-functional collaboration with multiple departments, including marketing and development, to launch innovative products and align with the brand's strategic goals.
  • Worked on wireframe and prototype development. These tools were instrumental in visualizing and testing the user interface and experience before the full-scale development phase, ensuring a smoother transition from concept to implementation.
  • Meticulously created mobile platform design to provide users with a seamless and engaging experience, encouraging increased participation and interaction from mobile users.
Technologies: Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Zeplin, InVision App, ProtoPie, Adobe Experience Design (XD), User Interface (UI), UX Design, Product Design, UI Design, User Experience (UX), Web Design, Web App Design, Mobile App Design, UI Animation, Landing Pages, Mobile First, Web UI, Visual Design, Casino Games, Web UX, Mobile UI Design, Mobile App UI, Journey Mapping, Figma, Mobile, User Journeys, Mobile Design, Mobile UI, Design Sprints, Ecosystem, Dashboards, Design Systems, SaaS, Personas, Web UI Design, Mobile Apps, App Design, Mobile UX, Digital Branding, Dark UIs, Presentations, P2P, Online Payments, UX Audits, Web App UX, Responsive Web Design (RWD), UX Research, Design Revamps, Guidelines, Brand Design, Casinos & Gaming, Adobe Creative Suite, Jira, Slack, Asana, Notion, Gambling, User Research, User Personas, User Interviews, Agile, Data Visualization, Web Applications, Material Design, Mobile UX Design, Information Visualization, Dashboard Design, UX Wireframes, Layout Design, Conversion Rate Optimization (CRO), Websites, System Design, User Testing, User Stories, Email Template Design, Design Leadership, Communication Design, Website Redesign, Design Thinking, Accessibility, Usability, Story Mapping, User-centered Design (UCD), Information Architecture (IA), Admin Panels, Consulting, User Requirements, High-fidelity Prototypes, HTML, Salesforce, Social Media Advertising, Display Advertising, iGaming, Web UX Design

Senior UI/UX Designer

2019 - 2019
Livo – Real Estate Platform
  • Created the first real estate ecosystem platform in the region, managing and contributing to the development process from the first to the final steps.
  • Managed the design processes with the Agile team and collaborated with team leads to discuss and manage upcoming business plans.
  • Conducted in-depth research on competing companies to create user journeys and user flows in order to build a user-friendly product.
  • Innovated a new workflow between designers and stakeholders to make the production process more flexible.
  • Designed 100+ desktop and mobile screens, including design elements.
Technologies: Zeplin, InVision App, Adobe Illustrator, Adobe Photoshop, Adobe Experience Design (XD), User Interface (UI), UX Design, Product Design, UI Design, User Experience (UX), Web Design, Web App Design, Mobile App Design, UI Animation, Landing Pages, Mobile First, Landing Page Design, Web UI, Visual Design, Web UX, Mobile UI Design, Journey Mapping, Figma, Mobile, Ecosystem, User Journeys, Mobile Design, Mobile UI, Design Sprints, Real Estate, Rentals, Residential Real Estate, Commercial Real Estate, Booking Apps, Design Systems, SaaS, Personas, Branding, Art Direction, Web UI Design, Mobile UX, Graphic Design, Marketplaces, Presentations, Online Payments, Hotels & Lodging, UX Audits, Health & Wellness, Responsive Web Design (RWD), UX Research, Design Revamps, Booking, Guidelines, Brand Design, Adobe Creative Suite, Calendar Design, Ticketing, Jira, Slack, Asana, Notion, User Research, User Personas, User Interviews, Agile, Data Visualization, Mobile UX Design, Information Visualization, Dashboard Design, UX Wireframes, Layout Design, Conversion Rate Optimization (CRO), Landing Page Optimization, Websites, System Design, Google Sheets, User Testing, User Stories, Email Template Design, Design Leadership, Customer Relationship Management (CRM), Communication Design, Website Redesign, Design Thinking, Accessibility, Usability, Story Mapping, User-centered Design (UCD), Information Architecture (IA), Admin Panels, Creative Direction, Consulting, User Requirements, High-fidelity Prototypes, Salesforce, Display Advertising, Web UX Design

UI/UX Consultant

2019 - 2019
Georgian National Tourism Agency
  • Conducted a UX audit before redesigning the user journey for the business.
  • Designed wireframes and prototypes for the first phase of the redesign process.
  • Recreated the company's brand identity and web guidelines, including the color palette, design elements, social media, and typography.
  • Delivered all important files and the UI kit for developers.
Technologies: InVision App, Zeplin, Adobe Experience Design (XD), Adobe Illustrator, Adobe Photoshop, User Interface (UI), UX Design, Product Design, UI Design, User Experience (UX), Web Design, Web App Design, Mobile App Design, UI Animation, Landing Pages, Mobile First, Landing Page Design, Web UI, Visual Design, Web UX, Mobile UI Design, Journey Mapping, Figma, Mobile, User Journeys, Mobile UI, Design Sprints, Rentals, Design Systems, Personas, Art Direction, Web UI Design, Mobile UX, UX Audits, Responsive Web Design (RWD), Design Revamps, Booking, Booking Apps, Guidelines, Brand Design, Adobe Creative Suite, Calendar Design, Ticketing, Jira, Slack, Notion, User Research, UX Wireframes, Layout Design, Websites, User Testing, Website Redesign, Design Thinking, Accessibility, Usability, Story Mapping, User-centered Design (UCD), Consulting, User Requirements, High-fidelity Prototypes, Display Advertising, Web UX Design, Company Portfolio Design

Senior UI/UX Designer

2014 - 2019
Adjarabet
  • Assisted in creating various promotions and delivered design materials and assets to product owners.
  • Designed a new visual language and renovated the casino website consisting of 100+ screens.
  • Managed the design processes, collaborating with the marketing and development team.
  • Participated in building user personas and conducting user testing.
  • Revamped the mobile poker app, including a new user journey for gambling players with new features, such as easy deposit and the ability to play in both portrait and landscape mode.
Technologies: Adobe After Effects, Adobe Experience Design (XD), Adobe Illustrator, Adobe Photoshop, User Interface (UI), UX Design, Product Design, UI Design, User Experience (UX), Web Design, Web App Design, Mobile App Design, UI Animation, Landing Pages, Web UI, Visual Design, Casino Games, Web UX, Mobile UI Design, Journey Mapping, Figma, Mobile, User Journeys, Mobile Design, Mobile UI, Design Sprints, Ecosystem, Dashboards, Design Systems, Personas, Branding, Art Direction, Web UI Design, Mobile Apps, App Design, Mobile UX, Graphic Design, Digital Branding, Dark UIs, Presentations, P2P, Online Payments, UX Audits, Web App UX, Responsive Web Design (RWD), UX Research, Design Revamps, Guidelines, Brand Design, Casinos & Gaming, Adobe Creative Suite, Jira, Slack, Asana, Notion, Gambling, User Research, User Personas, User Interviews, Agile, Web Applications, Material Design, Mobile UX Design, Information Visualization, Dashboard Design, UX Wireframes, Layout Design, Conversion Rate Optimization (CRO), Websites, System Design, Google Sheets, User Testing, User Stories, Email Template Design, Design Leadership, Communication Design, Website Redesign, Design Thinking, Accessibility, Usability, Story Mapping, User-centered Design (UCD), Information Architecture (IA), Admin Panels, Creative Direction, Consulting, User Requirements, High-fidelity Prototypes, HTML, Salesforce, Social Media Advertising, Display Advertising, iGaming, Web UX Design

UI/UX Designer

2014 - 2015
Omedia – Digital Agency
  • Provided desktop and mobile design services to local clients in multiple industries.
  • Participated in meetings with every client to fully understand and meet their business needs.
  • Built wireframes and prototypes for desktop and mobile products.
Technologies: Adobe Illustrator, Adobe Photoshop, User Interface (UI), UX Design, Product Design, UI Design, User Experience (UX), Web Design, Web App Design, Mobile App Design, UI Animation, Landing Pages, Mobile First, Landing Page Design, Web UI, Visual Design, Web UX, Mobile UI Design, Mobile App UI, Journey Mapping, Figma, Mobile, User Journeys, Mobile Design, Mobile UI, Design Sprints, Design Systems, Personas, Web UI Design, Mobile Apps, Mobile UX, Marketplaces, UX Audits, Responsive Web Design (RWD), UX Research, Design Revamps, Brand Design, Fintech, Adobe Creative Suite, Calendar Design, Ticketing, Jira, Slack, Asana, User Personas, User Interviews, Web Applications, Material Design, Mobile UX Design, Information Visualization, Dashboard Design, Startups, UX Wireframes, Layout Design, Conversion Rate Optimization (CRO), Landing Page Optimization, Conversion Rate, Conversion, Websites, System Design, Google Sheets, User Testing, Email Template Design, Customer Relationship Management (CRM), Website Redesign, Design Thinking, Accessibility, Usability, Story Mapping, User-centered Design (UCD), Information Architecture (IA), Admin Panels, Animation, Motion Graphics, Creative Direction, Consulting, User Requirements, High-fidelity Prototypes, HTML, Social Media Advertising, Video Editing, Web UX Design, Agency Websites, Agency, Company Portfolio Design, Healthcare Software, Pharmaceuticals
2013 - 2017

Master's Degree in Digital Product Design, Visual Design, Graphics

Tbilisi State Academy of Arts - Georgia

JANUARY 2023 - PRESENT

UX Research

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